The lively Spring Festival stalls continued, and on the second day of the Lunar New Year, the sixth teacher made headlines with a comment, adding another fire to the popular Spring Festival stalls.

Originally, when "Journey to the West" was released, Teacher Six also criticized Zhou Xingchi, and by the way, he took out "Journey to the West" and criticized it again.

At that time, it didn't have much influence, mainly because what he said was the same as many criticisms, and the audience listened to it.

And at that time, the reputation of "Journey to the West" was much better than now.

But now, the sentence "Wu Chengen is alive will go to court", this sentence is much sharper than what he said before, and the audience will be interested as soon as they see such a news headline.

In this way, Teacher Six appeared on the hot search for the Spring Festival, and his Weibo fans increased greatly, and the endorsement fee is estimated to be rising.

"Havoc in Heaven" is still the most popular movie in the Spring Festival, and it is still surging in the midst of scolding, and it still got a super high box office of 108 million on the third day.

In three days of release, the total box office reached 345 million.

On the third day of "The Return of the Great Sage", the film schedule rose to 20%, and the single-day box office also rose slightly, with a harvest of 7,500, and the total box office was just over 200 million.

"Where Did You Go Dad" got 62 million on the third day, and a total of 173 million in three days.

"Aomen Fengyun" once again lost three points of the film schedule, but the box office did not decrease.

31 million in a single day, two million more than yesterday.

In the case of poor word-of-mouth, it is also strange that reducing the film schedule can also increase the box office.

According to the feedback from the ground distribution team, the theater chain, and the third-party data survey agency, the attendance rate of the other three films is very high, especially since the afternoon, and the average attendance per game has been high.

Affected by this, "Aomen Fengyun" also benefited from this and diverted a part of the audience.

Judging from this trend, the momentum of "Aomen" is still very healthy, but it is still far inferior to the other three films, and it is impossible for the theater chain to increase the film schedule.

It was only 88 million in three days, which is not bad at other times, but all three movies in the Spring Festival this year were big hits, and this data is very poor in comparison.

......

Teacher Six's sentence "Wu Chengen is in a lawsuit" is on the hot search, which makes the audience happy in this New Year, and some good people also say that they asked Teacher Six to fight a lawsuit on behalf of Wu Chengen, which is pure ridicule.

Although Teacher Six's words were a bit excessive, he scolded himself, and moved Wu Chengen out, and those who didn't know thought Wu Chengen was him.

But not too many people attacked him like that, after all, the movie is too bad.

It is impossible for the audience to stand on the side of a bad movie, basically as long as they scold "Havoc in Heaven", most of them agree.

made headlines, and it wasn't just about the sixth teacher, and soon all kinds of bricks called beasts frequently haunted.

As the largest social platform in China today, since the hot search of Teacher Liu, a large number of people have begun to gain popularity, and they have @Teacher Six and the official Weibo of "Havoc in Heaven", most of them are similar voices, scolding.

A well-known professor of Journey to the West cultural research: "The so-called 3D magic masterpiece "Havoc in Heaven" is just under the guise of a classic, on the surface the lineup is luxurious and resembles a 'beautiful-looking' platter and hodgepodge, but in fact it is a lame commercial film with a lack of cultural connotation

"Reject cultural dross, spoof classics, and distort the values of teenagers", and "clean up the source" of Journey to the West culture, I hereby solemnly appeal to all audiences and netizens around the world, including college students, high school students and entertainment stars, to boycott "Havoc in Heaven" and no one should go to see this movie!"

A celebrity in the literary world: "The core of "Journey to the West" lies in the traditional Chinese culture, and the movie "Havoc in the Heavenly Palace" adds Western magical elements such as the struggle of "gods, demons, and humans". ”

"As a director and screenwriter, you should also have a basic sense of social responsibility and artistic responsibility, respect the laws of artistic creation and the main spirit of the original work, such an uncontrollable admiration of the foreign and blind Westernization is a great desecration of the Journey to the West culture and disrespect for the original author Wu Chengen. ”

For a while, a large number of lovers of Journey to the West culture popped up on Weibo, lashing out at the movie.

Some talk about things from the plot of the movie, and some have risen to the national level, thinking that the screenwriter has changed the traditional Eastern mythology to the Western magic style, which is to worship the foreign and flattering, and it is the inferiority of the nation.

......

Compeze looked at the negative comments that had already taken over half of the network, and the anger on his face grew.

When Teacher Six spoke for the first time before, Compebe didn't care about it, and didn't think it would have any impact.

But now, it has made headlines, suppressing the record-breaking news of 345 million in three days of "Havoc in Heaven".

These experts and scholars who suddenly appeared one by one also made Kang Pei angry, and he even wanted to call Cao Guowei, the CEO of Xinlang, and blocked all these people's accounts.

But it's just a matter of thinking about it, it's the age of the internet, not ten years ago.

If it had been ten years ago, with his relationship with optoelectronics, more than half of the print media would have been praised.

But now, it is also difficult to manage photoelectric to the Internet.

clicked on a Weibo again, a scholar who claims to have been committed to the study of Journey to the West culture for more than 20 years strongly condemned the investors of "Havoc in Heaven", and suggested that the director of "Havoc in Heaven" Zheng Baorui and screenwriters Huang Zhihuan, Situ Jinyuan, Zhou Yunfa, Donnie Yen, Kwok Fucheng and other leading actors make a public apology and confession to Wu Chengen, the author of "Journey to the West".

Kang Pei held back his anger and took a general look at the situation on the Internet, and then carefully read the data sent by the public relations department.

He took a big sip from his teacup.

With a "snap", the cup slammed heavily on the table.

The public relations department has made a preliminary count of some news on the Internet, and counted the proportion of negative news in some forums and post bars with a large number of registrations, as well as entertainment news websites with a lot of views.

It's almost close to 80%, and this is still the result of full public relations, and many forums are giving money.

But it's not much use to give money, after all, it's a bad review.

I really don't know how many are left in those praises, except for the trolls and some unconventional people.

However, such a large-scale negative comment made Campey suspicious in his heart, and it was likely that this was an organized and disciplined professional army dedicated to discrediting "Havoc in Heaven".

Even if "Where Did You Go, Dad", a variety show movie that took seven days to make, has mixed reputations, "Havoc in Heaven" will not be overwhelmingly full of negative reviews.

Four blockbusters will be released during the Spring Festival, and the other three are all possible.

"Aomen Fengyun" has the worst results, and "Havoc in the Heavenly Palace" has the best results, Yu Dong has this suspicion.

"Where Did You Go Dad" also has to take advantage of the seven-day long holiday to get enough box office, and Wang Changtian, who was born as a journalist, is the best public relations expert at smearing.

The small-budget movies "Painted Wall" and "The Legend of the White Snake" were paired on the National Day, and it was obvious that both were big bad movies, but Wang Changtian relied on publicity and public relations to blacken "The Legend of the White Snake" to death, and undertook the most scolding on the National Day.

Of course, the biggest suspect is Tang An, last year's Spring Festival file "Journey to the West" was obviously a comedy, but it was hacked into a horror movie that scared crying children.

If you want to say that Tang An didn't do it, Kang Pei is a hundred unbelievers.

But it doesn't matter who did it now, the most important thing is to maintain word of mouth and box office, even if it wants to fall, it has to wait after the Spring Festival.

To calm himself down, Compex called the head of the public relations department and asked the public relations department and the publicity department to increase public relations efforts, and it was important to suppress this momentum.

He also made a phone call to the CEOs of the six major cinema chains, including the New Film Association, China Film Digital, China Film Southern Shinkansen, China Film Xingmei, Liaoshen North, and Xichuan Pacific, to ensure the scheduling of the movie.

There is also the co-publisher of Vanda, and Compex did not miss it.

With enough film schedules, we can keep the current box office.

Although I guessed that Han Tang had an accident and did negative marketing, even the interview with Teacher Six was very likely to be instructed by Tang An, after all, Teng Xun and Han Tang still have cooperation, and Teng Xun has a stake in Nuomi.com.

Moreover, Hantang Media is also the third largest shareholder of Weibo, and Hantang is the first to deploy Weibo self-media on a large scale, and the scale of self-media far exceeds that of any film and television company.

But he doesn't have the energy to fight back now, and it's good to be able to keep the reputation of "Havoc in Heaven".

After smoothly passing the first half of his tenure and successfully controlling the shares of China Film, Kang Pei can free up his hands to clean up Tang An.

If you want Tang An to know that Kang Pei suspects that he is a ghost, it is really a cauldron from heaven and he died unjustly.

From beginning to end, Tang An never thought about doing negative marketing for "Havoc in Heaven", because there was no need at all!

As far as "Havoc in Heaven" is concerned, even if you don't do anything, your reputation will rot, and you will only last for two or three days at most

Why waste energy, as long as you do a good job in the promotion and distribution of "The Return of the Great Sage", everything will fall into place.

However, Tang An definitely didn't know Kang Pei's thoughts, he didn't even care much about the Spring Festival stalls now, just occasionally looked at the data, stayed at home to rest, and sometimes called Deng Chao, Liu Ye, and Yang Mi to come to the house to make two tables of mahjong.

On the third day of the Lunar New Year, which is also the fourth day of the movie's release, the single-day box office of "Havoc in Heaven" fell to the 100 million yuan mark.

And not only did it fall below 100 million, but it didn't even fall below 90 million.

86 million in a single day, a drop of 20%.

However, "Havoc in Heaven" still leads the Spring Festival stalls with a total box office of 431 million.

"The Return of the Great Sage" got 79 million in a single day, with a total box office of 279 million.

After three days of outbreak, the box office of "Where Did You Go, Dad" has not risen, and it has fallen by 2 million, with a total box office of 231 million.

"Aomen Fengyun" received another 35 million, with a total box office of 123 million, because the previous attendance rate was low, but there is still room for growth.

86 million in a single day, although it is still the daily crown, but this decline has caused a hint of crisis for Compe.

However, as soon as the box office on the fifth day came out, Compebe was completely panicked.

The box office of "Havoc in Heaven" fell sharply again, with only 72 million in a single day.

The box office of "The Return of the Great Sage" still maintained a slight increase, and the single-day box office has reached 83 million.

On the fifth day of release, "The Return of the Great Sage" surpassed "Havoc in Heaven" and won the first day crown.

However, the overtaking is just the beginning.