Chapter 55: Look at Me?

The news of the decline in the ratings of "Viewing Guide" quickly spread in the station, and as a popular program that has sprung up in the station, people are talking about it everywhere.

"The ratings of "Viewing Guide" have fallen, and the audience's response has been mediocre. ”

"What's the problem? The second issue is also a niche movie, and the ratings skyrocketed at that time!"

"The second issue is a hit movie with two niche movies, and the two niche movies are domestic films, and the audience has a natural sense of intimacy, although they may not necessarily watch it, but they are willing to understand it at the psychological level.

Last night's issue was different, the isolation between foreign niche movies and the audience was too great. ”

……

"Look, the decline in the ratings of "Movie Guide" has just begun!

"You're too downward, aren't you?

"Let me tell you, the previous episodes of the show were hyped by the market. The ratings of 0.6 are simply impossible for niche film review programs, and the ratings of film review programs in the national market are only 0.2 and 0.3, although the level of "Viewing Guide" is very high, but the ratings have fallen to about 0.4, which is reasonable!"

……

"Brother Sun, do you also think that the ratings of "Movie Guide" will continue to fall?"

"It's going to fall, it's time to return to rational ratings!"

……

"It's also unclear what the ratings will be for the next episode. ”

"100% will fall to 0.5 or so!"

"Don't be so sure when you speak, what if people go against the current and the ratings rebound strongly?"

"Oh, do you believe it?"

"I don't believe it, that's what I mean. ”

……

Regarding the ratings of the follow-up programs of "Viewing Guide", the station sang a lot of voices.

Perhaps for many people, the ratings of these episodes of "Movie Guide" are abnormal, and they were too high before! And now they are just gradually returning to a rational position, even if there is no mistake in the content arrangement of the fourth episode, "Movie Guide" will fall sooner or later!

In the office, in the face of the cold reception of the market and the voice of the decline in the station, the pressure of colleagues hit again.

If the ratings of an episode of a program are not ideal, I think we are going downhill, which program's ratings are not ups and downs?

"Let's do a good job in the next episode of the show and show them a strong rebound!"

"Don't they think we'll continue to fall, let's go up and down, keep rising, and we're angry with them!"

……

Song Dong said: "Don't be angry, let's get to work, let's speak with facts!"

Colleagues were unconvinced and threw themselves into the day's work.

Li Li, who was in the corner, held his chin and thought repeatedly, the mistake of this show came very timely, and it did not have a fatal impact on the ratings of the show, and it also sounded the alarm for Li Li.

The film review program itself is a niche literary program, and it is understandable to recommend some niche movies to the market, and it is even a mission and responsibility that the program should have.

As a film review program, it is really unreasonable to recommend niche movies, but which niche movies to push, this is not only about the level of the film, but also from the audience's perception.

After all, "Movie Guide" is a show for the general public.

As for the idea of setting up an official account for the show, Li Li's impulse to this is getting stronger and stronger.

Moreover, the three movies recommended in the fourth episode of the program, although most viewers are not cold, there are special niche groups who like it, and some even go into the theater.

The establishment of the program's official account can also be changed to meet the needs of this very niche group.

At noon, Li Li got up and went upstairs, came to Yu Ya's office, knocked on the door and walked in.

"Leader, I'm here to take my guilt. ”

Yu Ya was processing the documents, glanced at him, and said, "It doesn't matter! The market is constantly tentative, and we can't completely guarantee which piece is sweet until we eat the cake!"

"The leader is open-minded!" Li Li said with a smile.

Yu Ya put down the pen and said: "Don't be afraid of risks, don't be complacent! If you have any new ideas, you should try, it doesn't matter if one program fails, once you are afraid of failure, the program is doomed to be lifeless and lifeless."

This market has taught us a very simple truth, the more conservative the program, the easier it is to kill itself!

The ratings of Shonan Satellite TV's two ace variety shows have plummeted year after year, and the ratings of our station's "Variety Show Grand View Garden" are currently only about 0.4, all of which are reasons for not wanting to forge ahead and being complacent, and they have gradually been abandoned by the market.

Let's learn from it!"

"Okay, leader. By the way, I think we should open a show public account!"

Li Li talked about the advantages of setting up the official account of the program and Yu Ya in detail, Yu Ya thought about it for a while, and said:

"There have been discussions about it in the Taiwan before, but it has not been approved by the director. ”

Li Li was puzzled: "Why?"

"There are so many things in the world that you don't understand. In this way, the official account can be set up, but not in the name of the program, in your private name. ”

Li Li was worried, "But...... It doesn't make much sense to open the official account, after all, I'm lonely, and it's a pool of stagnant water if I open it. ”

"I allow you to promote your personal public account in the show!"

Li Li was surprised and delighted: "Really?"

"Really!" Yu Ya nodded.

"You're too open-minded to lead!" Li Li said happily.

This is promoted in the show, which is actually very inconsistent with the rules of the station, he never expected that Yu Ya would take the initiative to allow it.

In fact, Yu Ya's original intention, this can be regarded as a side reward for Li Li's outstanding contributions, after all, in terms of treatment, subject to the Taili system, Yu Ya can not win too much for this little money fan.

"Is there anything else?" asked Yu Ya.

Why are you so busy?

Li Li smiled: "Leader, there is one last thing." ”

"Say!"

"You're so beautiful today!"

"Fuck off!"

"Eh, okay!"

……

The personal public account is Li Li's "private property", which is an unexpected surprise for Li Li, and it can be regarded as a blessing in disguise.

The spirit was restored to the original state, and Li Li was full of energy.

In the evening, when he was about to get off work, a super hot news spread throughout the station.

Xia Xue hurriedly ran into the office and exclaimed, "Have you heard?" "Variety Show Grand View Garden" will be removed from the shelves at the end of this month!"

"Huh?"

"That's an old show on our station for more than ten years, and it has occupied the prime time on Saturday for a long time! Are you sure?"

"Sure, it's all spread in the station now, and it was decided at a meeting just now!"

"Oh my God! I thought it was one of the bottom 3 in the ratings, but I didn't expect it to be "Variety Show Grand View Garden"!"

"Then who will take over the Saturday prime time of "Variety Show Grand View Garden"?"

Xia Xue shook her head, "How do I know?"

"If only we were!"

"How can it be us, "There is a Play Tonight" and "Happy Sent Home" are all lined up, and they are both better than our ratings. ”

……

The removal of "Variety Show Grand View Garden" shocked the entire station, and it was far more discussed than the decline in the ratings of "Viewing Guide".

After all, this is an old show with a lifespan of 15 years, and who will take over the vacated Saturday prime time has become the topic of most interest to everyone!

"There is a play tonight"?

Or "Joy Delivered Home"?

Obviously, everyone did not include "Viewing Guide" in the discussion, after all, its ratings are not as good as the first two, and it has been "declining"!