Chapter 34 Follow-up Publicity

"Wan Da, "Ghost Blowing the Lamp" Yu Dong read these two words in his mouth, his expression was quite complicated, and he suddenly said: "Lao Jia has talked to you?"

Lu Lin was stunned for a moment, and then he realized that he should be talking about Jia Yanhai, the vice president of Wanda Pictures, who came to attend the premiere last time. Knowing that Lao Yu was worried that he would be surrounded by Wan Da, he hurriedly smiled: "Not yet, it's just that I'm more interested in the book "Ghost Blowing the Lantern", so I inquired about the copyright. ”

Yu Dong breathed a sigh of relief at this time, but he was still faintly uneasy in his heart. Wanda Pictures is backed by Wanda Group and has strong financial strength. is already very strong in theaters, and recently there have been signs of getting involved in film and television production and distribution, attracting elites in the circle. If Lu Lin is poached by Wan Da, it is equivalent to adding one or five tiger generals to the opponent out of thin air, and it is very likely to have an impact on Bona's private hegemony in the future!

"The copyright is in the hands of Wan Da, I'm afraid it's not easy to talk about, why don't you start filming "Havoc in Heaven"? The theme of Journey to the West is very suitable for moving to the big screen, and you are an expert in 3D special effects!"

Lu Lin hurriedly said: "That's too fast, it will take two years, wait for the market to digest and digest it!"

Yu Dong said: "Time waits for no one, if you don't shoot someone else, just shoot it, look at it, the number of 3D films approved this year will definitely increase greatly, and there are quite a lot of Journey to the West themes!"

Lu Lin smiled "hehe", "Then let them shoot well, there is no harm if there is no comparison!"

Yu Dong was stunned when he heard this, and he didn't know how to deal with it, so he had to laugh dryly, and the atmosphere was a little embarrassing for a while.

Fortunately, Wang Changtian arrived immediately, and he hugged his fists when he entered the door, "Congratulations to the boss, congratulations to the boss, the box office of "The Return of the Great Sage" exceeded 100 million on the first day, I heard that Bona's stock price on the NASDAQ has risen a lot, and your throne as the first private film and television company is solid!"

Yu Dong was rejected by Lu Lin twice in a row just now, and he was already a little unhappy. Listening to Wang Changtian's words, he was not angry, and said secretly: "What does it mean to sit down-to-earth, if there is no "The Return of the Great Sage", Bo Na will not be able to sit firmly in this private first?"

immediately sneered, "You old fox, Director Lu is sitting, but you only congratulate me, isn't it intentional to provoke?"

Wang Changtian held the frame of the glasses with his hand, as if he had just seen Lu Lin, he looked very surprised, and said: "Look at my eyes, I have to change my glasses again, I didn't see Director Lu when I entered the door just now." It's also Mr. Yu's domineering exposure, it's too dazzling!"

Lu Lin saw the words of these two bigwigs arguing, and secretly felt funny. After thinking about it, when the two companies fight each other because of the fight between "The Legend of the White Snake" and "The Painted Wall", I am afraid it will be difficult to sit together calmly!

"Mr. Wang is really humorous and witty!" Lu Lin smiled indifferently and said, "Let's talk about the next key points of publicity!"

Wang Changtian slapped the briefcase in his hand and said with a smile: "This is our glamorous strength, and we have made a complete set of publicity plans for follow-up publicity!"

Yu Dong's face darkened again when he heard this, there was no harm if there was no comparison. Especially in this joint distribution of "The Return of the Great Sage", Guang Xian has been stronger than Bo Na many times in terms of program planning and execution, topic marketing, etc., which made Yu Dong very unhappy, and also made him decide to listen to Guang Xian first, and consider whether to come up with his own plan.

"Oh, then I'm going to take a good look at your follow-up plan!" Yu Dong sat on the sofa and brewed kung fu tea.

Wang Changtian did not shirk, took out a plan from his bag and handed it to Lu Lin, and immediately explained: "Our glamorous publicity and distribution team has analyzed the film that will be released later, No. 6, "The Chief Chess Waiting for the Great Player", hehe, there is no selling point when you listen to the title. No. 7, "The Chronicles of Narnia: Dawn Treading Waves", has failed at the box office in North America and has a poor reputation. At that time, as long as there is a little publicity, it will not be able to threaten "The Return of the Great Sage". No. 10's "Tron War", although the box office and reputation in North America are still good, and the 3D effect is okay, but the plot is too weak, and it should not be attractive to domestic audiences if it talks about his son entering the world of video games to find his father. ”

Speaking of this, Wang Changtian paused, saw that Lu Lin's eyes were a little hot, and praised: "I have to say, the schedule you chose for the New Year's Day release is really good, as long as our follow-up publicity is in place, before the release of "New Shaolin Temple" on the 19th, in a full eighteen days, there is no heavyweight blockbuster that can affect "The Return of the Great Sage"!"

Yu Dong put down the teacup and looked at the clear-sighted plan, it was really like that. Generally, the main box office harvest period of movies is the first two weeks, and they have to keep fighting with subsequent films.

But who would have expected that the two 3D foreign blockbusters ranked behind "The Return of the Great Sage" are all strong and middle-class, and the previous "Let the Bullets Fly" and "If You Are Honest Do Not Disturb 2" are already cold, and the film schedule and impact will only get smaller and smaller. If there is no opponent in the whole eighteen days, what height will the box office reach? Yu Dong didn't dare to think about it.

Lu Lin knew that the so-called star-studded blockbuster "New Shaolin Temple" was actually an out-and-out big pit.

Uncle Benshan's "Laughing Rivers and Lakes" sold for 150 million, and this "New Shaolin Temple", which gathered Andy, Fan Ye, Brother Cheng Long, Xie Tingfeng, Wu Jing and others, only sold 200 million, and the Douban score was as low as 5.9.

The original champion "Let the Bullets Fly", but it sold for 650 million, and "New Shaolin Temple" is not half a star, and it is not a grade at all.

But Lu Lin didn't say this, now "despising" "New Shaolin Temple" is inevitably a little arrogant, and besides, the exclusive schedule is sold for eighteen days, which already makes those two very excited.

"Then what is the theme of your glamorous post-publicity?" Yu Dong couldn't help but ask.

Wang Changtian smiled and said: "First, the single-day box office exceeded 100 million, setting a new record in film history, indicating the rise of Chinese films! Second, the old beauty loves Superman, and the Chinese should also support Monkey King. Third, distribute a part of the free tickets and make a "I invite grandparents to watch movies and care for the elderly" publicity campaign!

Yes, it's just that most of the films in the cinema are not suitable for the elderly. is saying that the elderly have money in their hands, even if they don't, when the filial piety of their children is not right, isn't it also right!

How many middle-aged and elderly people have not been in the cinema for several years or even decades, they have worked hard for their children and grandchildren for half their lives, and now there is a movie suitable for them to watch.

Elderly, lonely, prefer to be lively and should be cared for!"

Yu Dong was slightly distracted when he heard this, and immediately said: "Okay, you big old king, I'll just say that you are an old fox! Before the release, young people and children were marketed as potential audiences, but now even the idea of the elderly is beaten, you are going to kill all ages!"