Chapter 039 Purchase Intent
After the screening, Li Mo followed behind Zong Shuai and greeted several guests in turn according to the order of age.
The first is Huang Haoran from Imperial Satellite TV, who seems to feel a little uncomfortable in his eyes, and has been rubbing his eyes with his hands from time to time since the end of the screening.
Li Mo acted as if he hadn't seen his movements at all, with a suitable smile on his face, and stretched out his right hand to him, "I'm glad you can come." ”
I don't know if I rubbed my eyes and didn't see it or deliberately ignored it, two or three seconds later, Huang Haoran reached out and shook Li Mo, and responded politely, "Young man, it's very promising." Then he turned around and walked towards the other booth.
Li Mo is more and more sure that neither himself nor this "Love Apartment" is the type he likes.
Li Runze from Jinmen Satellite TV seems to have known Huang Haoran for a long time, and before Li Mo took the initiative to greet him, he spoke first, "Very interesting themes and types, but I need to think about it." If you are interested, I will contact the two of you. ”
It's basically a euphemism for "sorry, I'm not interested......
On the contrary, Yan Zhi, the youngest, seemed to have a smile on his face when he came over, and his attitude was also the best among the three, "I think it's not bad, it's more suitable for the current young people." ”
When I just tried it, Yan Zhi understood several of the more popular stalks among young people at the moment, and laughed out loud as the plot developed.
"Thank you, the audience of this film is indeed the current young group. Although he was properly thanked for his appreciation, Li Mo didn't expect him to decide anything now.
The person who represents the platform at this kind of trade fair can never work alone, and team decision-making is the most reasonable way to work.
After sending off the three guests, Zong Shuai instructed the two sisters to continue to do a good job of reception at the booth, and called Li Mo to a small corner at the edge of the venue.
"Xiaomo, the effect of the finished film is even better than I imagined," Zong Shuai praised first, "But we can't have any relaxation." ”
Li Mo nodded, "I understand, I have an idea, Brother Zong, can you do it for me." ”
"What else can't you say to me?"
"I think our target group should be clearer," Li Mo pondered the wording and continued, "Although the location of the plot of "Love Apartment" is not explicitly stated, whether it is from the environment, dialogue, and accent, people can guess that this is a story that takes place in a southern province. ”
"Well, that's true. Zong Shuai thought about it and agreed.
"Although the audience of TV stations is not divided into north and south, the buyers and filmmakers who come to the trade fair are regional. So I think we can think about that. ”
"That's right, you can see some signs from the three people just now," Zong Shuai took over and continued to conclude, "Huang Haoran and Li Runze are both northerners, so they lack empathy for the southern life in the clip, and there are some jokes that they can't grasp at all. ”
"And there's the issue of age. Li Mo continued, "Li Runze is nearly forty years old, and Huang Haoran is in his early forties. ”
"So they will find these things in the play boring," Zong Shuai patted Li Mo on the shoulder, "I will pay attention to this aspect in the next two days." ”
"I really didn't expect this doorway to be so deep," Zong Shuai said with emotion, "Not only do you have to pay attention to the viewer's viewing group, but you also have to pay attention to the regional differences and age groups of the buyers at the fair, which is really insightful." ”
Hearing this, Li Mo was immediately amused by him, "My brother Zong, we haven't been to this kind of place like this, and rookies who are not famous will think about so many things for a TV series. ”
"Hahaha, yes. When we are cattle, some of them beg us. ”
…………
After reaching a consensus on the sales target, Zong Shuai continued to use various relationships to introduce "Love Apartment" to people, and Li Mo didn't plan to stay in the venue for long.
This is the first day of the trade fair, and according to common sense, many people who come to the conference will habitually go to the companies or platforms they are familiar with, and will wander around the venue aimlessly after not having a favorite goal.
After instructing Zhang Tianai and Mina to do a good job of reception and recording, Li Mo returned to the hotel to continue to check and improve his marketing plan.
Just as Li Mo was stumbling with his laptop in the hotel room, in a hotel room in the imperial capital, a fierce quarrel had just begun.
"Team Leader Wu, I saw a very interesting film in the trading area in the morning. The speaker, a young man of twenty-seven or eighteen years of age with short hair, continued in an emphatic tone, "I think it's worth paying attention to. ”
Before the "team leader" in the young man's mouth could speak, the person sitting opposite him spoke first, "Feng Lei, you don't have anything to do, you think, you think." What was the "Very Post-90s" last time, you also said that you thought it was very interesting, but what was the result?"
"After the results were broadcast, the ratings of CSM50 cities did not even reach 0.1%, but the audience share increased to 0.1%, not to mention advertising or something, and even our group became a joke of the whole department. Another man sitting next to him also spoke.
"Zhao Rui, I admit that the film last time was indeed my problem, but I still think this time is different from the last time. Feng Lei retorted unwillingly.
"It's definitely different, last time there was still 0.1% of the ratings, and this time, maybe even that 0.1% is gone. Zhao Rui continued to speak, and said mockingly.
"You!"
"Shut up for me!" Team Leader Wu finally spoke to stop the two of them from arguing, "We are a group of people, we have merit and lead together, and we will do it together." The last time I bought the "Very Post-90s" was not a decision made by Xiao Feng alone, I also approved it. Zhao Rui, Wang Ban, are you also going to see my jokes?!"
Seeing that Team Leader Wu opened his mouth and took the matter to the whole group and himself, Zhao Rui and Wang Ban couldn't open their mouths to turn over any old accounts, so they had to put on an honest and teachable appearance.
Seeing that everyone stopped talking, Team Leader Wu continued: "Everyone knows the situation of our Jiangdong Satellite TV, the budget is so much every time, digging small costs, the direction of short dramas is right, this time we can only go this way." ”
"As for the TV series that Feng Lei said, let's all go watch it tomorrow. Remember, put down all the mess for me, don't let outsiders see the jokes, do you know?"
"Got it!"