At the end of July, with the release of the two blockbuster movies "Monster Hunt" and "Pancake Man", Tang An was also busier.

No matter how popular the movie is, the necessary roadshow still has to continue, unless everyone doesn't do the roadshow, then it doesn't matter.

The two movies "Monster Hunt" and "Pancake Man" have many more roadshows every day than "Operation Red Sea", especially the latter, which is simply desperate.

230 roadshows a month, also a record.

Anyone who gets up from the bottom, no matter what ability they have, has the same characteristic, that is, "fighting"!

After graduating from university, he entered Sohu for an internship, and became an ordinary regular employee in half a year, and it took another year to become an associate editor step by step after three departments.

Even in the era when the Internet was just starting, this speed was amazing enough, after all, Sohu was listed on the NASDAQ in 00 years, and it is not a start-up company.

As soon as "Pancake Man" was released, it ushered in a burst of scolding, and even some professional directors criticized that it was not a real movie at all.

As for the Internet, the label of bad movies can't be erased.

Indeed, in terms of production, it has not reached the passing line of theatrical films.

However, if it can be sold well, it has its advantages.

Wang Baoqiang's "Havoc in Tianzhu" was later regarded as a bad movie comparable to "Pancake Man" as soon as it was released.

At that time, Wang Baoqiang's fame and popularity were higher than those of Dapeng, and it was also a comedy, but he couldn't sell it in the scolding of a bad movie, and he dived before he lasted for two days.

The core of "Pancake Man" is feelings, inspiration, dreams, passion, ups and downs, and sadness, as long as some people get this point, selling money is not a problem.

"Havoc in Tianzhu" is purely funny, and it is still an embarrassing laugh, and it lacks a factor that can capture the audience's heart, and the family relationship cannot move people, and even the biggest reaction of the audience in the whole film is the appearance of Teacher Liu.

Regardless of the reputation of these two movies, they have also contributed a lot of topics in this summer file, and Tang An has also been asked many times what he thinks of the two movies, after all, he said before that there will be two billion-level movies in the summer file.

"Actually, the big hits of these two movies were expected by me. ”

In the face of the reporter's interview, Tang An also answered realistically (after the fact).

But the reporters scoffed at it.

Expected?

The people of the whole country didn't see that these two movies were big hits before, but now that they are big hits, they have become what you expected?

The reporters also waited for Tang to talk about his foresight.

Not only do I have foresight, but I can also predict it.

Tang An organized the wording and said, "In recent years, the capacity of the film market has become larger and larger, especially in the popular schedule, and there is no problem in accommodating three billion-dollar box office movies at the same time in a month.

There are not many movies I am optimistic about this summer, "Monster Hunt" is a family comedy movie, the director brought the creative concept from Hollywood, young age + family fun, and the audience under the age of 25 in my country accounts for 45%, which has become the main force of market consumption......

"Pancake Man" is about a small person's counterattack, which is also a very routine and useful theme.

There are many flaws in the production and plot of the movie, but the director Da Peng put his own experience and perception on the big screen, although the handling is not good, but it is precisely because he has experienced it himself that the director can better show this process and move the audience more realistically......"

It seems to make sense, but the reporters don't buy it.

Who wouldn't have this kind of summary, hindsight!

There weren't many nutritious interviews, and Tang An didn't criticize those two movies.

He's not a film critic, so why waste that saliva.

And there is no need to use this to attract attention and hype.

Besides, those two movies had little impact on "Operation Red Sea".

The summer file continues, and "Monster Hunt" officially broke through the billion mark on the 24th, with a total box office of 1.009 billion in nine days of release.

One more member of the Billion Club.

"Pancake Man" got 413 million in the second week, and the total box office reached 778 million in ten days, and there is great hope for breaking one billion.

The box office of "Operation Red Sea" began to decline, only 363 million in a single week, and the total box office was as high as 3.791 billion in 25 days of release.

got 146 million in the fifth week, and the total box office came to 3.936 billion, which is only one step away from 4 billion.

Two new films were also released this week, "The Peacewheel: The Other Side" and "The Woman of the Dynasty".

Due to the failure of the upper part, the guaranteed party of "Taiping Wheel" did not spend any effort to publicize it, and only thought that it would take advantage of the good market in the summer to make a little more.

In order to avoid the influence of the upper part as much as possible, the lower part was not called "Under the Taiping Wheel", but temporarily changed its name to "Taiping Wheel: The Other Side".

And when promoting, I also try to package an independent movie on the scales.

Even the editing was redone, using the storytelling method of "The Godfather 2", using memories and flashbacks to connect the stories before and after.

As a result, a lot of the pages of "Taiping Wheel: The Other Side" were episodes, and the word of mouth was not brought up, and it ended up with an infamy of "grabbing money for making space".

For this movie, the marketing team was also heartbroken, and Wu Yusen personally handwrote the premiere invitation, but no one bought it.

The market is really good, one is nearly four billion, one is over one billion, and there is a film that is nearly one billion.

But this has nothing to do with "Taiping Wheel", the first week's 28 million results announced the complete failure of this series, Wang Xiaoming, Zhang Ziyi and others suffered a big loss in audience popularity and reputation, and the pants of Lay's were lost.

And Wu Yusen's reputation is also rotten, even worse than Brother Chen Kai.

"The Woman of the Dynasty" relied on the publicity of Ma Zhen and Lu Meat before the release, and the box office was a little higher, and it got 88 million in the first weekend.

hung up another director, watching these famous directors hit the street one after another, or the kind that couldn't get up, Tang An also shook his head secretly.

Every year, new directors continue to rise, and famous directors continue to hit the streets and disappear from the audience's field of vision.

Now that "Operation Red Sea" is approaching four billion, the roadshow is almost over, and Tang An is relaxed without seven or eight roadshows a day like "Pancake Man".

I run two games a day, and I think it's a trip to all parts of the country, and by the way, I can deal with the local photoelectric.

Pay attention to all kinds of interesting news, the recent box office fiasco of "Taiping Wheel", the marketing team is still leading the rhythm, calling on the audience to go into the cinema to support, saying that those who have watched "The True Color of Heroes" owe Wu Yusen a movie ticket.

originally owed Zhou Xingchi a movie ticket, but now he owes Wu Yusen another one, so he will have to owe Xu Ke another day, Wang Jing one, and Li Lianjie, Cheng Long, and Zhou Yanfa, and the audience owes more.

Watching a movie and looking at a bunch of debts, who is to reason with.