The content of the group seminar "Enterprise Spirit" is actually very simple, which is to let famous entrepreneurs at home and abroad talk about their successful experiences and successful experiences, and summarize and discuss the key elements of enterprise success.

This was the meeting with the most speeches by Chinese entrepreneurs during the entire Fortune Annual Meeting, and there were five of them. For example, Zhang Ruiming, the boss of Haier, talked about the story of his previous smashing refrigerators, and concluded that "quality first, integrity-based", and shouted the slogan of "survive by quality, break the world by credit".

At least on this topic, the organizers gave Song Weiyang a high standard, because he was the first to speak, ahead of all entrepreneurs at home and abroad - obviously, there are leaders who appreciate him very much.

The host was afraid that Song Weiyang's name was not loud enough, so he introduced it in detail: "Next, I would like to invite Mr. Song Weiyang, Chairman of Taurus Capital, Chairman of Xifeng Company, Chairman of Shenzhou Technology Company, and a well-known MBA scholar in China, to express his views and suggestions on the spirit of enterprise!"

At least two-thirds of the CEOs of the world's top 500 companies have never heard of Song Weiyang.

And most of the overseas Chinese entrepreneurs who were invited to observe the meeting only knew that there was such a person as Song Weiyang because of the exchanges in the past two days.

Song Weiyang walked up to the rostrum calmly and said with a smile: "Leaders, guests, reporters, good morning. I started my business at the age of 17, and I am only 23 years old this year, with only 6 years of entrepreneurial experience. Let me talk about the spirit of enterprise, let me summarize the successful experience of enterprises, which may not be convincing. Who of you is not my predecessor among the domestic entrepreneurs here? The world's top 500 companies are even more powerful, and many of your development time is older than my father's......

"Hahahaha!"

The audience burst into laughter.

At the same time, there are also countless business tycoons who don't know the situation who are surprised, because Song Weiyang is too young. The 23-year-old young man stepped onto the main podium of the Fortune Annual Meeting, which has broken the record of the Fortune Annual Meeting, and people can't help but have unlimited interest and desire to explore him.

Could it be that this is the younger generation of a certain Chinese bigwig?

Anyway, it will definitely not be a rich second generation, because China is still the world of the rich generation.

The reporters in the United States are better, after all, because of the Google financing incident, Song Weiyang has already shown his face in the United States. But the reporters from Europe were confused and at the same time became extremely excited, in their eyes, Song Weiyang, who is only 23 years old, is far more topical than the CEOs of multinational companies.

Song Weiyang continued: "Every entrepreneur has his own understanding of what is the spirit of enterprise, so I will start with the traditional Chinese concept. The source of Chinese culture lies in the Book of Changes, whether it is Lao Tzu or Confucius, their ideas are all expositions and extensions of the Book of Changes, and have influenced modern Chinese society. Chinese often say, do before being a person. In Confucianism, a gentleman is the benchmark of life. At the beginning of "Yi Chuan", it is said that the gentleman is strong in the sky, and the gentleman is constantly striving for self-improvement, and the terrain is kun, and the gentleman is carrying things with virtue......"

Chinese entrepreneurs and Japanese and Korean entrepreneurs couldn't help but nod their heads when they heard this, they liked this oriental philosophy.

European and American entrepreneurs also listened with relish, although the simultaneous interpretation was somewhat inaccurate, but the basic content was still in place, and they were also interested in traditional Oriental thought.

"A gentleman should be self-reliant, and an enterprise should also be self-reliant. Six years ago, when I was still in high school, my father was in prison, my family business was on the verge of bankruptcy, and I owed a total debt of nearly 10 million yuan. I took a few hundred dollars to the big city by train, and I learned more advanced marketing methods. When I returned to my hometown, it only took me two months to turn the family business into a profit, and in less than half a year, I paid off all my debts. What is unremitting self-improvement? That is, no matter what situation we encounter, we must not admit defeat, we must work hard, and we must work hard in the face of adversity. Whether it is a person or a business, every ordeal is a test, as long as you cross the past, you can get wealth that cannot be measured by money. This wealth is the spirit, the spirit of self-improvement, which has been engraved in the blood of individuals and businesses ever since......"

"Bang bang bang!"

The audience applauded.

The topic of "entrepreneurship" is actually a stage for Chinese and foreign entrepreneurs to show themselves, and each speaker will talk about his or her own entrepreneurial experience.

At least those who have not heard of Song Weiyang now have a basic understanding of him, and know that this young man also came over with strong winds and waves.

"Self-improvement is not only reflected in adversity, but also in good times. Although it is not easy for a person and an enterprise to work hard in adversity, it is actually more difficult to work hard in good times. The Chinese say that being born in adversity and dying in peace and happiness is also reflected in being prepared for danger in times of peace. A comfortable environment can easily make people complacent and lose their fighting spirit, and it will also make a company arrogant and complacent, and breed crises. What we need to do is to continue to usher in new challenges in good times. As early as a few years ago, Xifeng Company developed rapidly and became the second largest beverage and food company in China, and it is completely possible to continue to develop in this way. But we hired French engineers with high salaries, and it took up to two years and spent hundreds of millions of yuan to realize the intelligent automation of the factory. It took another two or three years to complete the channel reform. Now, Xifeng has even achieved a national network, procurement, production, storage, transportation, sales...... All links realize intelligent office and network office, which can be said to be the first in China and the world's leading!"

"Bang bang bang!"

Thunderous applause again.

The completion of network intelligence in all links is definitely a remarkable achievement in 1999, even many of the world's top 500 companies have not yet achieved this goal. Based on this alone, Song Weiyang and Xifeng Company are enough to win the respect of entrepreneurs at home and abroad.

Of course, Song Weiyang also has an element of bragging, limited to technical and environmental factors, Xifeng can't do thorough network intelligence at all.

"Let's talk about virtue again. Whether you are a person or an enterprise, you must have a sense of mission and responsibility, have an inclusive mind, and have the stomach to dare to admit mistakes. The quality of the food and beverages produced by Xifeng must be passed, and every new product comes out, our management must taste it first, and there can be no products that harm consumers! This is the most basic and most important thing, and we must be responsible for consumers. As early as a few years ago, canned fruit in Northern Europe was frozen in winter and cracked in large areas. The reason for this is that many canneries in China use sodium saccharin instead of sucrose. As for Xifeng's canned food, with quality and quantity, it has opened the European market in one fell swoop, and has now become the fourth largest supplier of the European canned food market, and has gradually gained a foothold in North America. If you do a good job of the product, the market and consumers will recognize it, which is the basic morality of doing business!"

"The ethics of the enterprise are the employees internally, Xifeng is not a black-hearted capitalist, and our employee treatment is among the top in the whole of China. If they pay for the company, we will give them enough in return, so that they can support their families and let them have enough money to spend. Only when millions of people in society have money for consumption can the market be stimulated and enterprises can develop in the long run. Consumers have no money to buy products, no matter how big your company is, what's the use? Things can't be sold at all! This is an enterprise's sense of social responsibility, and enterprises must promote social development, provide employment, and provide a consumer market!"

"Another aspect of corporate social responsibility is doing charity. During last year's flood in China, Xifeng donated a total of more than 30 million yuan worth of materials to help the victims survive the difficulties. During the post-disaster reconstruction period, Xifeng also provided supplies to the disaster relief department at cost price. We are not doing this to help the helper to be grateful to Dade, nor to flaunt nobility. But sincerity can be exchanged for sincerity, and now in the two or three provinces in the middle reaches of the Yangtze River, Xifeng is very popular among local consumer groups, because we share weal and woe with them. Since the disaster, many people have recognized the purchase of Xifeng products, and will not choose other similar brands at all......"

"As a listed company, Xifeng has always told the truth and done real things. Our financial results stand up to scrutiny, worthy of the majority of shareholders, worthy of any investor who buys Xifeng shares......"

"Business skills, business experience, all of you here are experts in these things. I repeat, it is the class that has made the axe, and all I can share is the golden and jade good words in the ancient Chinese classics: Tianxingjian, the gentleman is self-improving, and the terrain is kun, the gentleman is virtuous! Thank you!"

In the warm applause, a Xinhua News Agency reporter said: "Xiao Duan, this speech is very exciting, it belongs to promoting business righteousness, and it is worth writing about. ”

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