Chapter 466 - One Word Breaks
It's funny to say that all of Cheng Sicheng's cognition of Li Mo is similar to that of most viewers or passers-by.
Li Mo is very young, it is said that he is not more than twenty-five years old this year;
Li Mo is a screenwriter, actor, and director;
Li Mo is the youngest member of the 'Two Billion Box Office Directors Club' so far;
Li Mo and Liu Yifei had an affair, but it later turned out to be just fake news;
Li Mo's Molong Media is the fastest growing private media company in the past two years, and it is said that some investment companies have given a valuation of more than one billion;
…………
But that's about it.
Cheng Sicheng can swear to the lamp that he has never met Li Mo before, let alone had any kind of dealings with him.
The main reason why Cheng Sicheng is here today is because he and Tong Liya's main movie "Beijing Love Story" will also be released on the next Valentine's Day.
Although "Beijing Love Story" is also one of the best urban romance TV dramas in the past two years, it has to be said that there are still widespread concerns in the industry about whether TV drama directors can direct a film work.
Cheng Sicheng took his project to N companies, but no one has invested in it.
finally met Ye Ning, who had just taken the helm of Wanda Entertainment, and the film script also passed the review of Wanda Pictures.
Filming started smoothly,
It's safe to finish,
No problem with editing,
It's ready for release......
Then, Cheng Sicheng's film debut bumped into "Beijing Meets Seattle", which was produced by Zong Shuai, produced by Li Mo, and directed by Xue Xiaolu......
To be honest, as a newcomer who has not been tested by the market, Cheng Sicheng is still a little panicked.
No way, since Li Mo's debut, there has been no precedent for the failure of the movies he has handled.
Even if "Beijing Meets Seattle" is not strictly speaking, it is not Li Mo's work, but Xue Xiaolu is more experienced than him Cheng Sicheng......
Although Xue Xiaolu's first film "Ocean Paradise" did not perform well, being able to cooperate with Jet Li and Heraldic still greatly enhanced the popularity of this female director in the industry, not to mention that "Ocean Paradise" has a good reputation in the industry and among the audience.
For this movie, he not only worked hard to hire veteran Xiangjiang stars such as Liang Jiahui and Liu Jialing with high salaries, and even old artists such as Siqin Gaowa and Wang Qingxiang were invited out of the mountain, plus himself and his daughter-in-law Tong Liya......
It can be said that Cheng Si became this "Beijing Love Story", which can be said to have banned eighteen kinds of martial arts and tried his best, so he almost didn't tie up the audience and send it to the cinema.
Originally, before coming, Cheng Sicheng objectively thought that compared to Li Mo, he could only be regarded as a nobody, and most of the other party would not regard him as an opponent at all, but who knew that as soon as they met, Ye Ning had not had time to introduce his name, and Li Mo directly said the narrative and structure of his movie......
Except for a test screening within Wanda Pictures when the editing was completed, Cheng Sicheng is very sure that outsiders should not have seen his own movie.
This small detail set off huge waves in Cheng Sicheng's heart.
A strong opponent is not terrible, what is terrible is that the opponent is strong at the same time, but still maintains the vigilance of any potential opponent.
Not only Cheng Sicheng was at a loss because of Li Mo's words, but even Ye Ning, who was used to seeing wind and waves, lost interest in talking because of Li Mo's words.
After barely chatting a few words, Ye Ning took Cheng Sicheng out early on the grounds that the company still had things to deal with, and did not even attend the premiere of "Beijing Meets Seattle".
…………
Li Mo didn't expect that because he had watched the movie "Beijing Love Story" in his previous life, after recognizing Cheng Sicheng, he casually praised the biggest feature of this movie out of politeness, which would actually cause such a big wave in Ye Ning and Cheng Sicheng's hearts.
Even let them forget about today's main task.
It wasn't until after the two of them left the scene that Li Mo seemed to remember that he had lost his words for a while, and he seemed to be a little out of play.
Soon, though, he began to rejoice in his momentary gaffe.
…… Because when he told Zong Shuai about meeting Ye Ning and Cheng Sicheng just now, Zong Shuai told him that "Beijing Love Story" had been finalized, and the release time would be the day before Molong's own "Beijing Meets Seattle......
Coincidentally, because of Li Mo's butterfly wings, two movies with the word "Beijing" in their titles crashed on "Valentine's Day" in 2014.
Unlike the high-profile whole process of "Beijing Meets Seattle", the specific content of the film "Beijing Love Story" has always been in a state of secrecy, industry insiders and audiences not only know the title of the movie, but even the cast list only knows that the male and female protagonists are Cheng Sicheng and Tong Liya, and the rest of the situation is known through the trailer.
As a result, basically all industry insiders and audiences have linked this film version of "Beijing Love Story" with the hit TV series of the year.
At present, except for director Cheng Sicheng and insiders of Wanda Pictures, only Li Mo knows that Cheng Sicheng is actually playing word games this time.
The reason is very simple, except for the upcoming film version of "Beijing Love Story", except for the heroes and heroines or Cheng Sicheng and Tong Liya, other things have nothing to do with the hit TV series of the year......
In the original time and space, Cheng Sicheng successfully used his wedding with Tong Liya and the means of deliberately keeping it secret until the last moment, and successfully kept this secret, so that the audience who wanted to watch Cheng Feng and Shen Bing (the hero and heroine of the drama version of "Beijing Love Story") continue their relationship on the big screen was ruthlessly pitted.
Speaking of which, Cheng Sicheng also wants to thank his first film for choosing the first half of 2014 as the release time.
Only at this point in time when the self-media does not have overwhelming influence can Cheng Sicheng's trick be successfully successful.
You don't see the movie version of "Love Apartment" in 2018, it is precisely because the influence of netizens on the self-media platform is too terrifying, when the box office of 490 million yuan was obtained in the first weekend and three days, the box office of the next week plunged by 80%, and finally it was launched for a month, and the box office stopped at 540 million;
"The Last Night on Earth" directed by Bi Gan had a box office of 270 million yuan on the first day, and the follow-up box office was less than 15 million yuan;
The strong self-media is terrifying......
Hearing what Zong Shuai said, and then contacting Ye Ning and the two of them just now, their faces changed abruptly, and they left in a hurry, Li Mo finally understood that his casual compliment was very likely to make Cheng Sicheng and the others feel that the established marketing strategy they arranged was very likely to have failed.
Thinking of this, Li Mo smiled and pulled Zong Shuai to ask a key question: "Brother Zong, if a movie changes its marketing strategy four days before its release, what is the probability of its success?"