In the fourth week of October, the North American weekend box office charts, first, "Gravity", runner-up, "Stupid Funny Show 4", third runner-up, "Captain Phillips", fourth, "Black Gold Killer", fifth, "Heavenly Taste 2". Among them, only the top three weekend box office broke through the threshold of 10 million.

It can be seen that the overall competition level of the autumn file is clear at a glance, but it has also focused all the attention of the entire market on the only work that has created a miracle.

Four weeks after its release, the cumulative box office of "Gravity" officially exceeded 450 million, making it the nineteenth work in North American film history to exceed 400 million at the box office.

At the same time, "Gravity" also set a series of records, equaling the results of "Avatar" in the same period, and the feat of cumulative box office exceeding 450 million took 28 days, behind the 17 days of "The Avengers" and 27 days of "The Dark Knight", and the two works temporarily tied for third place in film history.

So far, from the first week to the fourth week of October, "Gravity" has exploded with incredible box office dominance, almost completing the four consecutive championships with a sweeping posture, truly dominating the North American film market this fall, and the strong dominance is not something that any work can shake.

But more important than the champion, for the first time, people have seen that the autumn file also has endless box office potential, just like the holiday file after the emergence of "Twilight", and now the only question is: what is the law, how should the major film companies dig in, and can "gravity" become a template?

In just four weeks after its release, the cumulative box office of "Gravity" in North America has ranked eighth in film history, temporarily behind seven works such as "Avatar", "Titanic", "Avengers", "Edge of Tomorrow", "The Dark Knight", "Star Wars Prequel 1: The Phantom Menace" and "Star Wars".

Among these works currently ranked before "Gravity", the top three North American box office exceeded 600 million, and the top five North American box office exceeded 500 million.

Now, there is basically no suspense for "gravity" to break through 500 million, and the eyes of all experts have turned to 600 million, but the problem is that 600 million is definitely not a height that can be easily touched

The box office trend curves of "Avatar" and "Titanic" are too special and too rebellious, the former has a box office decline of less than 30% for 11 consecutive weeks, and less than 20% most of the time, while the latter has won the box office championship for 15 consecutive weeks, and the box office decline on weekends is less than 20%, such a performance is almost impossible to replicate, and there is really not much reference value.

Then, the only reference object is the "Avengers".

The "Avengers" released in the summer of 2012 has reached 523 million at the box office in the same period in four weeks, which is 73 million US dollars higher than "Gravity", which is a gap that is difficult to shorten, which also means that if "Gravity" wants to become the fourth 600 million box office work in North America, the next box office decline needs to have a better or even anti-sky performance.

It's even more rebellious than the current performance!

Otherwise, why does everyone say that 600 million box office is the highest threshold that cannot be reached? Otherwise, why are only three works in the entire history that have reached such a height?

Now "gravity" will face even more difficult challengesThe bad news is that the autumn season is over, Halloween is coming, and a large number of competitive commercial films are coming;

Of course, the premise is that the audience's enthusiasm for watching movies has not been overdrawn in advance due to the outbreak of "gravity", and they are still willing to enter the cinema.

In the first week of November, the market suddenly began to pick up, with five films officially premiering, three of which were released in more than 3,000 theaters: "Ender's Game", "The Last Las Vegas" and "Turkey Story".

"Turkey Story" is a well-known independent film production company with joint media theory, they have signed joint cooperation agreements with Universal Pictures and Sony Pictures, somewhat similar to the previous relationship between Legendary Pictures and Warner Bros., and Relative Media Theory, like Thomas Toll, took funding from Wall Street and then selected the right script projects to invest in.

Relative media theory is famous throughout Hollywood, because their boss, Ryan-Kavanaugh, is a math genius who believes that anything can be found in mathematics and predict the course of things, even in art.

In 2012, there was a movie called "Moneyball", which was based on a true story, using big data to select baseball players and implement tactical strategies, which was successful in the league, and Ryan Kavanaugh's investment method is called "Moneyball", which is purely mathematically invested, which is actually the later "big data", that is, Netflix's method of making movies.

Incidentally, at that time, the "Moneyball" film project tried to seek investment in relative media theory, but according to the analysis of the data model, Kavanaugh thought that sports movies would not make money, so he gave up "Moneyball", and later the film was popular and even won an Oscar nomination.

However, Kavanaugh still used his data model to achieve many successful investment cases, such as "Spy 4", "Bridesmaids", "Social Network", "Dragon Tiger Boys", "Les Miserables" and so on, and in 2011, Relative Media became the ninth largest film company in North America in terms of annual revenue.

In fact, this "penalty" data model framework is derived from Wall Street's investment model, which later proved to be unsuitable for filmmaking, and since 2013, the relative media theory has been one bad movie after another, and finally declared bankruptcy in 2015.

This "Turkey Story" is the investment project selected by Kavanaugh after big data calculation, with an investment of 55 million, and invited a number of big-name actors such as Owen Wilson, Woody Harrelson, and Amy-Poehler (Amy-Poehler) to dub it, and even the schedule is calculated according to the data model.

It can't be said that it is highly anticipated, but the box office trend of "Turkey Story" has indeed attracted a lot of attention.

"The Last Las Vegas" is a comedy film produced by CBS Group's film studios, Morgan Freeman, Robert De Niro, Michael Douglas and other veteran actors, and the director is Joe Turteltaub, who has made works such as "National Treasure", "Love at First Sight" and "The Magician's Apprentice", with an investment cost of 28 million.

Who knows, maybe comedy movies can find another way in the holiday file and achieve a breakthrough at the box office? The leading actors are all old actors who are very popular with the audience, and they can indeed occupy a lot of advantages in the holiday file.

In addition, "Ender's Game" is the most blockbuster work.

With the popularity of "Harry Potter", "Twilight", "The Hunger Games" and other teen adaptations, countless classics have also entered the eyes of major film companies, and Summit Entertainment is one of the experts, they excavated the 1985 classic "Ender's Game".

It was created by contemporary American science fiction writer Orson-Scott-Card, the only writer in American history to win two consecutive Hugo Awards and Nebula Awards for Best Feature Film, and it was "Ender's Game" and its sequel "Advocates for the Dead" that made it happen.

In fact, after the publication of "Ender's Game", major film companies have been trying to adapt, and the original author Orson has also repeatedly revised the script, but it was not until the intervention of Summit Entertainment that the journey of the film on the big screen was officially started. In the preparation stage, because of the large readership of the original book in North America, the film was highly anticipated, and many professional media in the industry even believed that this work had the ability to replicate the miracle of "Harry Potter".

It is precisely because of this confidence that Summit Entertainment spared no expense, costing 110 million, and invited South African director Gabin-hood (Gabin-hood) to take the helm, he filmed "Gangster Thug" in 2005 and won the Oscar for Best Foreign Language Film, and then filmed "Wolverine" in 2009, which can be said to have received a lot of recognition in the industry.

The cast is even more expected, with Asa Butterfield joining Hailee Steinfeld and Abigill Bryslin in the lead role

Hayley made a splash with "Earth Thunder", Abigier relied on "Little Sunshine Beauty" to successfully break through, Asha had a wonderful performance in "Boy in Striped Pajamas" in 2008, and then starred in "Hugo" in 2011.

In terms of veteran actors, Harrison Ford, Ben Kingsley, and Viola Davis all joined to take charge of the movie.

It is no exaggeration to say that this work has attracted much attention even in the summer file, but Summit Entertainment still chose the holiday file that they are most familiar with, and Summit Entertainment's "Twilight Zone" started here, and now they still hope that "Ender's Game" can create "Harry Potter" and "The Hunger Games"-style miracles.

The three works, one arbitrarily selected, from the analysis of paper strength, seem to have the ability to leverage the box office during the holidays, and the fierce competition in the Halloween schedule immediately rose sharply, which also means that the real challenge of "gravity" has finally arrived.

600 million in North America?

It depends on whether the next competitor agrees!

In the face of the strong impact of the three works, the box office trend of "Gravity" is exceptionally stable, even in the Halloween schedule, this movie has still become the first choice for many family movie-watching craze, should this be considered unexpected? or reasonable? But no one can say clearly now.

In the fifth week of its release, the box office curve of "Gravity" got the bonus of Halloween, and it walked out of a beautiful recovery curve, and the box office decline in the three days of the weekend was successfully controlled at 28%, and finally won 27 million, and at the same time, the cumulative box office has also reached 490 million, which is only one step away from 500 million!