Chapter 0487 New Car Released

Seeing so many people staring at him, Zhou Jingming smiled helplessly, "What are you anxious about." Wouldn't it be nice to leave a little suspense? Wouldn't you just know on the day of the press conference? ”

"Mr. Zhou, don't hang our appetite anymore, we're all dying. ”

"yes, we promise we won't say it. ”

…………

Because Zhou Jingming usually doesn't put up a fight, when these people talk to Zhou Jingming, they don't have so many restraints.

When everyone was staring at Zhou Jingming curiously, Xu Weidong, who was sitting on the side, smiled and said nothing, when formulating the price of Xiaofuwa's car, Zhou Jingming had specifically discussed with him, so in terms of price, except for Zhou Jingming, only Xu Weidong knew best.

In order to ensure that there will be no problems with the sales of Xiaofuwa cars in China, Zhou Jingming specially called Xu Weidong back from the United States, and there should be no big moves in the European and American markets for the time being, so Xu Weidong stayed there and had nothing to do, the domestic market is still in a state to be developed, and it is the time when Xu Weidong is most needed.

"Okay, okay, then I'll tell you in advance, remember, confidentiality is very important. Zhou Jingming paused, and then slowly spoke.

"After my discussion with the sales company, coupled with all the cost analysis, it was finally decided that the price of the 1.5L Xiaofuwa sedan is 8999 yuan, and the price of 1.2L is 8666 yuan!"

This time, the little Fuwa sedan is divided into two levels, except for the difference in engine displacement, all the other configurations are the same, and the difference between the two is more than 300 yuan, which reflects the difference in engine displacement.

The pricing of 8999 yuan and 8666 yuan was finally determined by Zhou Jingming after careful weighing. In terms of the cost composition of the small Fuwa car, the most important engine is only 2,200 yuan, and the gearbox plus all the cost of the front and rear axles is just over 2,000 yuan, reaching 2,500 yuan, that is, the total cost of a full set of power transmission devices is only 4,700 yuan, less than 5,000 yuan, and the rest of the body, The total cost of the frame and all parts adds up to about 3,000 yuan, and if you count the labor cost and management cost, the total cost of producing a small Fuwa car is about 8,000 yuan!

That is to say, according to the current selling price, a small Fuwa car can bring a total profit of nearly 1,000 yuan, although compared with the single car profit of the Kirin car and the Phoenix brand car, this money is very little, but the advantage of the small Fuwa car is small profits and quick turnover, even if it can sell 100,000 units a year, then the total profit is 100 million.

What's more, how can a small Fuwa car with such a price only sell 100,000 units a year?

Not to mention that Zhou Jingming wants to introduce this car to the Southeast Asian market for sales at the same time, just in the Chinese market, once it can be successfully developed, the annual sales will be far less than 100,000 units!

"My God, it's less than nine thousand!"

"That's too low! This kind of car is probably going to sell like crazy!"

"I can guarantee that once this car is successfully released, it will definitely make a splash around the world!"

…………

After listening to what Zhou Jingming said, the conference room immediately boiled, and many people were very surprised by such a price.

Throughout the history of domestic automobile development for decades, the cheapest car, that is, the Shencheng brand car, is priced at 20,000 yuan, and this little Fuwa car, the price is less than 10,000 yuan, what kind of concept is this?

Not to mention the rest, it is Wang Yuanchao and Zhao Ke, who are involved in the development of Xiaofuwa's car, after hearing such a price, they also feel incredible, I thought that Zhou Jingming would set the price at a full 10,000 yuan, but I didn't expect it to be 1,000 yuan less than expected!

Zhao Ke and they have even imagined how crazy the domestic auto market will fall into once this car is officially released.

Looking at the shocked expressions of these people in the conference room, Zhou Jingming smiled, any pricing must be judged in combination with the current situation of social and economic development and the price level at that time, if you look at the social environment before Zhou Jingming's rebirth, even if it is a better electric tricycle, it will be seven or eight thousand, but at that time, the per capita disposable income was about forty thousand, and on the other hand, the current social situation, the annual income of working families is about three thousand, according to this standard, in fact, the price is close to nine thousand, which is not low at all.

After all, in the early nineties, "10,000 households" were still a very rare group.

However, being able to compress the cost of a car at about 8,000 yuan is already Zhou Jingming's limit, and if he wants to further reduce the price, unless there is a big breakthrough in the process, it will be a very difficult thing.

"Well, today's meeting is over here, for the price of Xiaofuwa's car, everyone should pay attention to confidentiality, and that, according to the established plan, please do a good job in the relevant departments of the new car release. In addition, Mr. Xu of the sales company stays for a while, and the others can leave first. Zhou Jingming looked at everyone and said.

After everyone left, only Xu Weidong and Zhou Jingming were left in the conference room.

"Second brother, this time for the development of the domestic market, I will rely on you. Zhou Jingming said to Xu Weidong with a smile.

Zhou Jingming's purpose of developing family cars is to base himself on the domestic market and develop the domestic market.

"I know this, you are the boss, I will fight wherever you ask me to fight. Xu Weidong sat there and said with a smile.

"This time the little Fuwa car, is to be sold simultaneously across the country, the Yangtze River Delta region has always been our company's sales base, 70% of the domestic sales, are digested by the Yangtze River Delta region, so this time, or to the Yangtze River Delta, but the rest of the place, but also gradually developed. ”

"The market in the Yangtze River Delta region is already very stable, there is no need to do anything more, my suggestion is to march to the Pearl River Delta, especially the market in Guangdong Province, we must win, Guangdong Province is adjacent to Hong Kong and Macao, the geographical location is very superior, once we can gain a firm foothold in Guangdong Province, then the Yangtze River Delta and the Pearl River Delta region as a base, and then expand to the inland area, we can be invincible. Xu Weidong paused, and then continued,

"More importantly, Guangdong Province, as the first region in China to implement reform and opening up, has a higher economic aggregate and the income of its citizens than the rest of the country, and it is easier to ensure sales in the second main battlefield outside the Yangtze River Delta here. ”

"But the Guangdong side ...... If you go back......" Zhou Jingming looked at Xu Weidong and stopped talking. Xu Weidong's hometown is in Guangdong Province, and he finally came out of the family accident, and Zhou Jingming was worried that he would be easy to touch the scene when he went back.

"Rest assured, this matter is in the past. Besides, the old man finally bailed me out, and when he is released from prison, I will have to come out as a person, otherwise I will be so sorry for him. Xu Weidong patted Zhou Jingming's shoulder,

"That's it, this time it's up to me to open up the market in the Pearl River Delta!"

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