With the strong support of Wang Yifan, the next day, Su Wang was once again on the hot search of Fanfu.com, and this time in addition to Su Wang, there was also Tang Jin.

Even in comparison, there is more discussion about Tang Jin on the Internet, for no other reason, Tang Jin's appearance is too high.

has a high appearance and is a real scholar, all the comments about Tang Jin on the Internet are positive, even if it is a troll, you can't find a black spot.

At the beginning, a few sunspots said that a beautiful girl like Tang Jin would fall in love with Su Wang, and that was because Su Wang was rich, which showed that she was also a woman who hated poverty and loved wealth.

But these sunspots were quickly refuted by some "enthusiastic netizens" who knew the truth, and the reason for the refutation was very simple.

Su Wang and Tang Jin were together when they were in high school, and all the teachers and students in the school could testify at that time, and at that time, Tang Jin was already the school flower and a school bully, as for Su Wang, he was not conspicuous, so it could not be said that Tang Jin liked Su Wang because Su Wang was rich.

There are a lot of these "enthusiastic netizens" on the Internet, as long as there are sunspot comments, they are there, extremely dedicated.

"It's finally done, Mr. Su shouldn't trouble me. ”

Seeing that the public opinion on the Internet was very positive, Wang Yifan breathed a sigh of relief, not to mention, those water armies still have some energy, at least they didn't have much negative impact on the sunspots.

Su Wang really didn't bother Wang Yifan, after all, Wang Yifan did this for the development of the company, this time, in just one day, the number of users of halva film and television increased by more than five million.

Five million is still a terrible figure at this time, and it is no exaggeration to say that this advertising and marketing is extremely successful.

But for Wang Yifan's behavior of cutting first and then smearing the boss, Su Wang naturally had to show an attitude, so after coming to Wang Yifan's office, he didn't speak with a straight face from beginning to end, and hung Wang Yifan aside.

After three minutes, Su Wangcai pretended to deliberately see Wang Yifan's appearance and said, "Why are you standing, sitting." ”

"Well, the doctor said that I sat for too long, so I had nothing to do and stood up and walked around, otherwise this waist is easy to have a herniated lumbar disc, so I'd better stand. ”

Wang Yifan's answer made the corners of Su Wang's mouth twitch, why didn't he find out that this guy was so poor, he was obviously a very serious person when he was interviewed.

This is to remind himself on the side that he has even paid for his body for the company.

"Okay, don't tell me these useless words, I'm here to ask you something, do you have any contact with CCTV?"

"CCTV?"

Wang Yifan was stunned for a moment, and when it came to business, his expression became serious, and he shook his head and said, "I'm not particularly familiar." ”

"You haven't thought about taking the copyright of the online broadcast of the Spring Festival Gala?"

Su Wang was a little surprised, you must know that the ratings of the Spring Festival Gala at this time are still very terrifying, if you can win the right to broadcast online, it will definitely have a huge effect on an online film and television platform.

"I've talked about it, but people don't sell it. ”

Wang Yifan shook his head, the Spring Festival Gala is a big cake, and many online video platforms are staring at it and want to take it down, but CCTV is not willing to sell it at all.

"I don't think it's that it doesn't sell, but that the price doesn't meet the other party's requirements. ”

As a person who has come over, Su Wang still doesn't know if the last live broadcast of the Spring Festival Gala is broadcast on the Internet?

"Maybe, but if the price is too high, some can't make it up, the company's analysts have done data analysis, and the mainstream is still used to watching the Spring Festival Gala on TV, and there are not many people watching the Spring Festival Gala on the Internet. ”

Hearing Wang Yifan's words, Su Wang also understood, at this time, unlike in a few years, many people are used to lying in bed and watching TV with their mobile phones, and TV has become more of a decoration.

"Contact the person in charge of the advertising department of the Spring Festival Gala for me. ”

"Mr. Su, do you want us to name the Spring Festival Gala? I'm afraid the effect is not very big, and CCTV has no good impression of our online broadcast platforms, so it's hard to talk about it. ”

"I'm not the only company you. ”

Su Wang gave Wang Yifan a roll of his eyes, and Wang Yifan came to his senses, and he forgot that there are several companies under Mr. Su, and his own company is not the best developed.

"I see, I'm going to ask the person in charge out. ”

……

In the box of a restaurant in Beijing, in addition to Su Wangwang Yifan and Gao Tingting, there were two middle-aged men sitting opposite, from the head of the CCTV advertising department.

"Mr. Su, I have admired my name for a long time. ”

"At the beginning, Mr. Su's interview on our CCTV financial channel was reviewed by me, and it is said to have broken the annual ratings. ”

"Director Yao and Director Zhang are too complimentary, I am a junior. ”

After some politeness, the two sides got to the point.

"Two leaders, the Spring Festival Gala program has begun to enter the rehearsal stage, I don't know about the advertising space......"

"Su always wants to advertise on our Spring Festival Gala program?"

In fact, the two directors are very clear about Su Wang's intentions, the two are from the CCTV Advertising Department, and they are responsible for advertising investment, and at this time, they are all looking for the Spring Festival Gala.

"Hmm. ”

"I don't know that Su always wants that kind of advertising space, there are several advertising positions for the entire Spring Festival Gala, such as the opening countdown advertising space, but that position has been contracted by Midea, and it is difficult to compete. ”

"Well, the advertisement of this position, Midea's company has been determined to win for so many years, and it is recommended that Mr. Su should not compete with Midea. ”

The meaning of the words of the two directors, Su Wang also understood, this start countdown of sixty seconds, every year is taken by the United States, unless the two companies have hatred, there is no need to fight.

After all, there are many advertising positions for the Spring Festival Gala, so you can take turns.

"The two directors, to be honest, this time what I want is the exclusive naming right, in addition to interactive prompt logo exposure, host oral broadcast, prompt subtitles at the bottom of the screen, multi-screen interaction and other advertising resources. ”

"So much?"

The two leaders frowned, glanced at each other, and after half a ring, Director Yao spoke: "Mr. Su, the advertisements of the Spring Festival Gala are not cheap, and they all adopt the auction mode, if you only need advertisements in a certain position, it is actually not difficult to do, but it is a bit difficult to ask for so many at once." ”

"First of all, the above may not agree, in addition, Mr. Su, you eat alone, and other companies are estimated not to agree, and there will be a dragon fight when the time comes. ”

Hearing Director Yao's words, Su Wang was not surprised at all, because this was what he expected.

If you want to go to the Spring Festival Gala, not only can you have money, but also have a good corporate brand image, if the image is not good, CCTV will not agree.

Secondly, competitors will also encounter problems, although the highest price wins, but in fact, many times these competing companies also have a tacit understanding with each other, you shoot this, I shoot that, we don't have to be too malicious competition to lose money.

But now that I have snatched so many advertising positions at once, those companies will definitely be unwilling, and you are not the only company with money, and we are not particularly poor in money.

In this case, the advertising space, which might have been worth 10 million, was simply doubled in price.

"It's hard to reconcile, Mr. Su, I'm afraid we won't be able to do your request. ”

In these years, those who can advertise on CCTV, which one is not wealthy, and which one is not the relationship behind it, although it is the person in charge of the advertising department, but they still have leaders above them, and they dare not be such masters.

"Don't be in a hurry to refuse, my advertising copy this time is not just as simple as advertising, I also have a copy here, the two leaders can take a look. ”

Su Wang gave Gao Tingting a look, and Gao Tingting took out two identical documents from her briefcase and handed them to the two directors respectively.

Advertising copy planner!

The two directors took the copy, with curiosity in their eyes, they knew that Su Wang would say this, that is, they had confidence in this advertising planning copy, but they didn't know where this confidence came from.

You must know that the Spring Festival Gala has been held for so many sessions, and every advertising auction, in addition to the price in place, there are also requirements for advertising copywriting.

Because of the particularity of the Spring Festival Gala, the advertising culture cannot be too personalized, resulting in the advertising copywriting sent by those companies being very decent, and there are no particularly big highlights.

In the eyes of the two directors, even if Su Wang is talented, there are so many rules and regulations, and how dazzling the advertising copy can be that he can come up with, it is nothing more than that the advertising words may be more exciting and catchy.

After all, in the past so many Spring Festival Galas, those companies that won advertising slots couldn't afford to hire excellent advertising planning?

These companies can naturally afford it, but they don't need it at all, just like writing essays, not only propositional essays, but also limit the number of words, ideas, and even time.

However, these thoughts completely disappeared after they read the ad copy.

The two directors looked at each other, and they both saw the look of shock in each other's eyes, and they were shocked by this advertising copy.

"Mr. Su, are you sure that there is no water in this advertising copy?

"Yes, and 100% cash. Su Wang nodded and replied firmly, and assured: "In addition, you can also apply for a notary office to conduct on-site notarization." ”

"If that's the case, then we can accept your ad copy, as long as you can finally shoot these ad positions, we will take care of the rest. ”

"Okay, that's it for the two leaders. ”

Su Wang had a smile on her face and shook hands with the two leaders, Gao Tingting's wonderful eyes on the side were brilliant, in fact, she had already read this document, and she was also shocked at that time.

She didn't expect that Mr. Su would have such great courage.