How expensive is CCTV's naming right, according to past experience and conservative estimates, it has exceeded 100 million, and its own boss wants to buy so much advertising space this time, so the price will break at least 200 million.

200 million advertising on CCTV Spring Festival Gala can't be said to be too crazy, after all, the price is clearly marked, but Gao Tingting has read this document, and she knows very well that this advertising plan is the most terrifying.

Not to mention the money for auctioning advertising space, according to what is written in this advertising plan, during the entire CCTV Spring Festival Gala, the company will send 300 million cash red envelopes, if you add the money for bidding for advertising space, this CCTV, the company's conservative expenditure will reach 500 million.

However, Gao Tingting must also admit that this advertising copywriting creativity can be called a genius level, and she can also imagine that after the advertisement is launched, it will cause a sensation on the whole network.

……

Collect five blessings and share 300 million cash prizes!

A few days later, the Internet was completely detonated by this news, and all netizens, including many office workers, said first when they worked every day: How blessed are you?

"Lao Li, is there any extra friendliness?"

"How much friendship is blessed with me, do you have the fortune of fortune?"

"Fortune and fortune old Deng You, you go to him to change. ”

……

"What are you playing? Wufu, what's the use of this thing?"

"Collect all the five blessings, and wait until Chinese New Year's Eve to share the cash prize of 300 million, so far only a hundred people have collected, and each person can get an average of 3 million." ”

"It's really fake, it can't be a liar. ”

"How is it possible, this is launched by WeChat joint micro-payment, and there is also a notary public notarized on the spot, it will not be faked. ”

"I'll rub it, then if I collect it, I can also get millions, how can I get this blessing?"

"First of all, you have to have a micropayment account, and then you can get it by completing tasks, such as binding a bank card or something, of course, you can also download WeChat, Meituan, and complete some tasks on it to get Wufu randomly. ”

……

It can be said that not only netizens, but even some people who are not usually online are also brought into the boom of collecting five blessings, with a cash bonus of 300 million yuan, which is currently less than 10,000 people, and the amount that everyone can share makes everyone red.

However, after a few days passed, all the masses found one point, that is, the other four of the five blessings are okay, but only one dedication is too difficult to find, which has caused many netizens to complain, and also provided materials for many jokers.

Man: "Do you know how much I love you?"

Woman: "I don't know. ”

Man: "If I have a dedication, I will give it to you." ”

……

Father-in-law: Do you have a house? Do you have a car?

M: No.

Father-in-law: If you don't have anything, get out of here.

M: I have a dedication.

Father-in-law: Child, it's windy outside, let's talk about it in the house.

……

A woman on the Internet: A lot of money is for dedication, and the XX region can be dated, you know.

A man on the Internet: I have no money, no car, no house, I don't look good, I have a bad temper, I love to drink and smoke, and I have problems all over my body...... But do I have a dedication, about?

This activity has truly formed a national search for dedication, just like the whole people stealing vegetables back then.

And in the case of the people's incomparable complaints, many people began to break the news on the Internet about their way of living a dedicated life.

"I'm the 15768th person to collect the five blessings, logically speaking, I shouldn't tell you the way to collect, after all, one more person collects, one more person will give a share of the bonus, but after my own testing, each user gets a different way of dedication, even if I announce my method, it may not be practical for others. ”

"After watching the halva video for an hour, I collected the fourth blessing, and I was short of a dedication blessing, yes, you can also get blessings by watching the video, but the premise is that your video account and micropayment account are bound. ”

"Next, I and everyone, caught up in the road of looking for dedication, but unfortunately this dedication is like a shy girl, always refused to meet me, just when I was about to give up, suddenly thought that I haven't downloaded WeChat, not that I don't have it, but because my mobile phone is Samsung, there is no way to download WeChat, so I took my mother's mobile phone, downloaded WeChat, registered an account and bound a micropayment, the result is directly out of a dedication. ”

"I collected a set of five blessings, I was thinking about whether I could collect another set, I repeated the above operation with my mother's account, but found that I didn't get the dedication, but when I used my mother's account to invite a few friends to download WeChat, I was rewarded with a dedication. ”

Therefore, after my own testing, the acquisition of dedication is actually random, but this randomness also has a certain pattern to follow, among which it is the easiest among the activity tasks in WeChat and micropayment. ”

At the end of the video, the user posted two sets of screenshots of Wufu, which aroused the envy of many netizens below.

"Since someone has announced it, then I will also announce the way I get the dedication blessing, which is very simple, I got it when I went to a merchant store that joined Meituan and scanned the code to pay. ”

"I am a science student, combined with the netizens who have collected the five blessings on the Internet, make a technical summary, at present, according to the way of obtaining the five blessings announced by micropayment, there are a total of 32 kinds, but normal people may only operate more than a dozen of them, it is naturally difficult to collect the five blessings, unless it is the lucky one who is unlucky, otherwise you still obediently complete the 32 kinds of tasks. ”

"Of course, I believe that many netizens have completed these 32 kinds of tasks, but they have not received dedication, this is actually very simple, involving random probability, maybe five users who have completed, there will be one who can get dedication, and even this proportion is even lower. ”

"So, how to make yourself have a higher chance of getting, let's analyze it from a technical point of view now, first of all, random must be random, but how to be a random method is definitely particular. ”

"We know that this activity was launched by Micropayment in conjunction with WeChat, Meituan and Halva Film and Television, what is the purpose of, the purpose is naturally to attract us to use their products and become users of their products. ”

"To put it bluntly, this is a marketing campaign, an activity to spend money to buy users, but the method is very fun, and everyone is willing to participate, but the essence remains the same. ”

"Since it's spending money to buy users, then the event party will consider which users to give the bonus to, and if it were you, it would probably choose to give the bonus to those who are more active and loyal. ”

"So my judgment is that although there is randomness, there must be a weight condition before this randomness, such as completing a task in the same way, but one has been using the software for a month, and the other has been used for a day, and it is very likely that the system will send the dedication blessing to the former according to the weight condition. ”

As soon as the data analysis of this technology emperor came out, it aroused the recognition of many netizens, and they felt that it should be such a reason, but not long after that day, micropayment responded to the outside world: this acquisition is purely random, and Wufu is also randomly issued, and there is no such thing as weight.

It's just that none of the netizens believe in the response of micropayment, if it is really randomly issued, why can't the dedication blessing be delayed?

But no matter how netizens complain, as soon as this activity came out, the number of users of several major products under Suwang increased greatly, and the user activity far exceeded others, especially micropayment, and in just one week, the number of users increased by 30 million.

……

"People can conceive a plan for the collection of five blessings, what about us...... What does our planning department do?"

Ali headquarters, Lao Ma can't sit still, micropayment with this activity, the number of users has increased greatly, although micropayment has not announced the new user data, but according to their monitoring and analysis, you can also infer an approximate data.

"Mr. Ma, in fact, we don't have to worry too much, many new users of micropayment are just for the bonus to share, to be honest, they will not use micropayment at all. ”

"That's true, but who can guarantee that Su Wang won't come up with any other way, but don't forget, this kid's idea is better than the other. ”

Lao Ma's words silenced Ali's executives, indeed, investigating Su Wang's family history, you will find that many of Su Wang's ideas are worth tens of thousands of gold, without the game of stealing vegetables, Happy Network will not rise, and it is impossible for Fanfu Network to do Sina and Tencent.

"Immediately ask the planning department to plan a year-end campaign, and I want to see the results within three days. ”

……

Not to mention that Ali Lao Ma is uncomfortable here, in addition to Tencent, Ma Krypton Jin is also a headache, although it is said that Jiwufu is initiated by micropayment, but micropayment and WeChat are too deeply bound, how many users have increased by micropayment, in fact, it also represents how many users WeChat has grown.

"First, QQ has completely blocked micro-payment and WeChat links, and secondly, we also engage in activities, just have a QQ show and QQ member giveaway, as long as you download the communication, you will send QQ members and free QQ show. ”

Ma Krypten's words made Zhang Dalong, who was on the side, want to stop talking, because in Zhang Dalong's opinion, this is really not a good idea, and the users who download communication for QQ show and QQ members are just rewarding rather than using communication, which is not helpful for communication, just adding a group of corpse users.

But he can't say it clearly, because the person in charge of the QQ department is also there, if he says it so clearly, it will offend others, after all, people can be regarded as sacrificing the interests of the department to help themselves, which really makes people unhappy, and can completely veto this proposal.

To put it bluntly, communication is having a hard time now, and we can only hope that other departments can help, otherwise we will definitely not be able to do WeChat.