Chapter 0404 - Scattering Coin (2nd Update)
The Internet social networking with high activity of residents in these places has been captured, not like an advertisement, you take it down, I will go up, Lu You is the most familiar with the rules of the post bar, but he spent some money, and all the eight cities of the post bar were bought, and they were controlled by their own people.
In the evening, a city plan map circulated on the Internet, through QQ spread a lot, this plan map all have a feature, these cities will plan new cities, in the next five to ten years, will be a large area will be adjusted, there is no doubt, Youzu real estate and Wanda Plaza became the center.
In this autumn season, hotels and restaurants are full of new models of Youzu Real Estate and Wanda, which are about to become a new investment outlet, and what you buy is what you earn.
The first batch of property speculation groups have been formed, and in the case of this year's sharp rise in housing prices, they have attacked everywhere and raised housing prices.
Faced with the situation caused by several cities, Mr. Xu and the others hurriedly held an emergency meeting. Lu You's chaotic fist has already seen the rules, that is, to go to the bottom of the people, most of these people are rural towns, they have worked hard to save money for a lifetime, they have a lot of cash in their hands, and most of them have no culture and do not understand the market.
It's all through TV. And some news from relatives in the city, judging from such a layout, Lu You's goal was very clear from the beginning!
Squeeze out 10,000 households!
Mr. Yang's face was gloomy, and he slapped the table and said angrily: "Lack of virtue! Lie to the people in the village, lack of great virtue!"
"It's too bad, this kind of marketing is really too bad, bury your conscience!" Mr. Xu also scolded.
The money of the people in the village is all taken out of the land. Now the wealthy families in the countryside have a deposit of more than 100,000 yuan, which is considered a rich family, once they are on the land tour, they will take out a loan to buy a house, and their lives will be over.
"What's going on with the post bar? This camp has to rush in, and we have to sink the TV commercials, sink to the local TV stations. Mr. Yang said in a deep voice: "We must keep up with him, especially in terms of public opinion." ”
"It's enough to post it, and the owners of the local post bars in several cities have all been replaced by people from the Youzu Group, and they are firmly in control, as long as we post, they will be deleted. ”
"Call Robin Li. ”
Mr. Xu took out the phone and called: "Hey, Mr. Li, what's the matter with your sticker? It's not that it's used for social communication, how can you stick it, and the master can still sell it?"
This is an advertising behavior, and in order to facilitate management, it is better to provide users with a communication platform. ”
"Fart, now it's become a Youzu advertising platform, you say, how much do you pay for those city's stickers?"
"This is not in my hands, you can find our post bar team, Mr. Xu, the real estate dispute, I don't want to interfere, I don't want to ask more, it's been so much trouble recently, I can manage my own one-acre and three-point land with peace of mind, and we have signed a contract, we have to abide by the contract, besides, I am always a fellow villager with Lu, the face of the fellow, it's not easy to refute!"
"Got it!" Mr. Xu said coldly and hung up the phone.
"How much are they selling now?"
"Today's price has been raised to two thousand one, and it is expected to be raised, a total of 80 houses have been released in eight cities, they have bought 67 sets themselves, and 13 sets have been repurchased, and today I contacted the local TV station and reported that the sales department is crowded!"
The sales are very small, basically impossible to compare with the two, the problem is that now it is just a warm-up, once this fire is provoked, it is really a robbery, and such a situation is absolutely not allowed.
The expressions on the faces of the two were grim, everyone was positioned as high-end, and he went towards the countryside, as if he was going to surround the city from the countryside.
Many years ago, someone used this trick to win, and Lu You learned it really well and learned the essence.
Yang Huiyan looked at the data in her hand, the real estate of the two families is basically stable, and about 150 units can be sold in ten cities every day, this data is very stable, but the consequence of stability is to lose the 100 million.
"Why don't we lower the price a little?" Yang Huiyan said: "The price of 5,008 has touched the ceiling a bit, and offline marketing also needs to be launched, lottery activities, and some feedback activities will be held." Stimulate home buyers. ”
"Can't reduce the price!" Mr. Yang is scheming, knowing the consequences of price reduction, once the price is reduced, no one will buy it, Lu You's real estate will appreciate if you buy it, and if you buy it, it will depreciate, and fools won't buy it.
"Hold a feedback activity, and at the same time hold an appointment mode, place a deposit first, lock users, and avoid losing them. ”
Everyone nodded, this is a good idea!
Early the next morning, Youzu Real Estate launched a comprehensive marketing, the activities of the village and town were opened, and the eight cities were opened at the same time, and the wall painting slogans, float publicity, large banners, and the most traditional marketing were completely launched.
Such a big sound effect burned more than 10 million yuan in one day, and the corners were full of Youzu Real Estate and Wanda Plaza, and the big screen in the city was full of Youzu future models, and the prices were rolling from time to time, stimulating everyone's nerves.
Even the sprinkler music has been bought, from only my mother in the world to buying Youzu Real Estate and Wanda Shops, and making a lot of money!
Eight cities were full of banners, and even hired a lot of part-time little girls, holding signs, hanging streamers, walking around the streets, how the soil came, humanoid advertisements, slogans shouted very brightly.
Light a morning time. The eight cities are expected to employ more than 8,000 people for advertising and publicity, 4,000 propaganda cars, and more than 6,400 villages and towns involved.
It's just two words. Burn money!
In the morning, Lu You met with some local departments, and donated a primary school, and also got the title of caring enterprise, and accepted an exclusive interview with a local TV station. We are different, we want you to make money, and in the future, all kinds of businesses of Youzu Group will sink to various cities to help the development of the city. ”
The slogan of buying a house for the wandering people, which is equal to making money, has been shouted out, eleven o'clock in the morning, in the conference room. The real estate financial manager grinned, today he has been called dozens of times by the group's financial inspection team, asking them if they are burning money, and it is illegal to destroy the yuan.
He also wants to cry without tears, so much money, it takes a day to light a fire, Mr. Lu's spending money is no longer like running water, it is like bursting the embankment. For this part of advertising, 10 million was taken away in the morning, and it was gone in less than two hours.
He also wondered, how could so much money be gone in an instant, the people below submitted the data, looked at the dense personnel, what colored flags, what ribbons, in order to get the sprinkler advertisement. Today, Youzu Real Estate has all the water from the sprinkler trucks in eight cities.
Money is sprinkled all over the roads of eight cities, and it is a serious scattering of coins!
Zhu Tong's hairstyle is a little messy, the real estate finance department has few people, so much capital flow, everyone is under high-intensity work pressure, but think about it, people in this life. It's also something to be proud of to be able to spend so much money out of your own hands.
"Mr. Wu, can you tell Mr. Lu, if we continue to publicize it like this, we will have to go out of business. Zhu Tong whispered: "Besides, there are few financial people, and the accounts are almost impossible to calculate." ”
"I see. ”
Lu You pushed open the door and walked in, holding a pancake fruit in his hand. He has been so busy these days that he doesn't even have time to eat, so he said, "What's the matter, can't you spend any money?"
"Mr. Lu, we are a little short of manpower, and we have too many accounts, so we can't figure it out. ”
"Transferring people from headquarters, I tell you, it costs 30 million a day. If you can't draw it, I'm not done with you, if you're awesome, you can mobilize everyone in the eight cities, hang advertising slogans, and walk along the streets. Lu You sat down and said in a deep voice: "Seal my advertising space, he will continue to seal it, occupy a city banner, bus, street lamp and feel that there is no place to advertise? I just want to tell everyone that Lao Tzu has money!"
"Mr. Lu, if you burn money so much, I'm afraid that you will lose money, and now the price is more than 2,000, our average cost is more than 700, plus so much advertising expenses, I'm afraid that the profit will shrink too much." Wu Biao worried.
The construction cost of 800 yuan per square meter, is there anything cheaper than this?
Those two. Due to the high cost of land, the cost is about 2,000 yuan.
"We didn't say 2,000 yuan to start selling, our goal is 6,000, you know? Lu You looked at Wu Biao and said, "It's time to raise the price again today, notify me." This time, the real estate rose directly to 2,050, and the shops rose to 3,030. ”
As soon as the price came out, everyone was crying out, crazy? In two days, one square meter rose by more than 500?
And a large number of people began to buy Youzu real estate, and the small advertisements on the telephone poles were layer after layer, all of which were purchased according to the market price of Youzu real estate and Wanda shops, and they were particularly happy. After the phone call, the contract changed its name and the money was paid on the spot.
Those who resold it, looking at the large amount of money in their hands, always had a feeling of loss, turned around to buy, and found that people restricted purchases and did not sell!
Outside the sales department. A group of people stared at the big sun and scolded: "It's just to raise the price!" Lao Tzu sees how much he can rise, there is a kind of rise to 5,000, those sales, what is it." ”
"Brother, don't say it, it may really rise by five thousand. ”
"Don't be funny, it's all childcare, I asked a buddy just now, and said that I would stay here for half a day and give thirty yuan. ”
Public opinion and speculation have pushed Youzu real estate to the cusp, the crazy price increase, no one has ever seen it, the construction site is playing with the construction, watching those large machines run differently day and night, more than a dozen contractor teams, you get off work, I go to work, disturbing the people, noise, and other complaints are increasing.
Mr. Yang couldn't sit still, so he called Lu You and wanted to sit down and chat, but Lu You refused.
"If you want to talk, you can talk, I'll talk to Yang Da Beauty, you can forget it, two bad old men. What is there to talk about. ”
Mr. Xu looked at today's sales data, although it was hundreds of times that of Youzu Real Estate, but he was not happy, in this case, once the purchasing power of the countryside was ignited, it was definitely in full swing.
"Why don't you let Hye-yeon go to him and make things clear. ”
"No, that's something. Don't you know? Why don't you let your daughter go?" Mr. Yang slapped the table and scolded.