Su Wang, let's talk about the financing of your Meituan company. ”

After talking with Chen Binghao for a while, Su Wang left the office, and was pulled by Wang Kaige, and the two came to a conference room.

"Meituan really needs money, and it needs a lot of money. ”

In the face of Wang Kaige, this old partner, Su Wang did not hide it, even if he was about to give him a loan of three billion yuan now, financing was still necessary.

The reason is very simple, financing actually represents not only money, but also the company is favored by the capital market.

What Internet companies need most is to have venture capital institutions to endorse them.

Just imagine, no matter how awesome your Internet company is, people ask you if you have financing, and you say that you have money and don't need financing, many people will have question marks in their hearts, and they will think about whether the company is not favored by capital.

Of course, there is another problem, that is, with the growth of the national economy, people have surplus money in their hands, and many people will use it to buy wealth management fund products in addition to saving some dead periods.

These fund companies will invest their money in some potential companies to seek a rate of return and meet their promises to customers.

What does this mean?

The meaning is very simple, the entire domestic market flows to the Internet every year assuming that the funds are 100 billion, then this 100 billion must be consumed by many Internet companies, if Su Wang does not carry out financing, first of all, this 100 billion will flow to other enterprises, and even to their own competitors.

If you accept financing, assuming that the financing is three billion, then first of all, a part of the funds in the capital pool will be sold, and secondly, these funds and investment institutions will invest in Suwang's company, then they will not invest in the same type of company, unless Suwang's company cannot develop, and will switch to other types.

Otherwise, invest in two companies of the same type and watch the two companies compete, unless the head of the investment institution has a burnt brain.

Of course, the kind of investment that is a small point, and then invests in a few more belongs to the wide net, that has to be said separately.

"I probably need more than a billion in financing. ”

"One billion is not a problem, the key is how many shares do you plan to sell?"

Wang Kaige looked at Su Wang, in fact, in his office, there was a document, this document is a rating document, but this document is not a rating document of a certain company, but a person's, and this person is Su Wang.

Generally, venture capital institutions rarely conduct rating documents for a certain person, but few does not mean that there is none, and for those influential celebrities, some institutions will also make it.

Let's not talk about those celebrities, to give a very simple example, if you have a particularly reliable person around you, who is very serious and down-to-earth in doing things on weekdays, and is also very capable, he suddenly wants to start a business, and asks you to borrow money, borrow so thirty or fifty thousand, will you borrow it?

I believe that if you have spare money in hand, most of them will borrow it, because you feel that this person has such strength in your eyes.

In Wang Kaige's view, Su Wang's suppression of Kaixin.com and Fanno.com is already a proof of his own ability, and it is not an exaggeration to say that if Su Wang's identity is exposed, as the founder of Kaixin.com and Fanno.com, he will definitely not worry about investment institutions investing money.

The more people who stand taller, the more they know that success is not so easy, and if a person can do a successful thing, then he must have this kind of successful characteristic, and there may be an element of luck, but luck accounts for less than one percent.

Therefore, Wang Kaige asked his subordinates to investigate and evaluate Su Wang, and finally came to the conclusion that Su Wang was worth one billion.

In other words, aside from Su Wang's own net worth, just by virtue of this name, as long as Su Wang wants financing, they Carlyle Investment Bank will dare to invest one billion unconditionally.

Therefore, Wang Kaige did not feel embarrassed at all that Su Wang wanted to raise one billion yuan, and what he was thinking about now was how many shares he could occupy in Su Wang's company.

"Regarding the shares, I have such an idea, that is, you and I sign a VAM agreement, if the requirements are met within the specified time, then how many shares will your company occupy, and if not, how many shares will your company occupy. ”

This is the method that Su Wang came up with, although Wang Kaige was a little surprised that Su Wang would make such a suggestion, but he was not too surprised, because in the VC investment industry, there are too many cases of this kind of gambling between investors and enterprises.

"What's the betting mode?"

"Based on the number of users and revenue, if our users do not exceed 30 million within this year, and the total revenue of the platform does not reach 1.5 billion, then this financing can take away 40% of the company's shares, and if it does, then only 20% of the shares. ”

"Mr. Su, 20% of the shares may be a bit low, after all, this is 1000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000000 ”

"Mr. Wang, 30 million users, according to the current unit price of Internet users, take the cost of e-commerce customer acquisition, the cost price of a newly registered user is about 30 yuan, and the cost value of users alone is 900 million, not including the value-added value brought by these users. ”

Many netizens don't know enough about their own value, and feel that sometimes they can get a few yuan by registering an account on an app, especially those who register an account, and you can get money by running every day, and you can give a five-yuan cash red envelope when you pull a new user.

Netizens seem to be making money, but in fact it is the companies that are making money.

There is no company that doesn't make money, these companies spend money to attract users, and the ultimate goal is to make money from users, and many people think that I can't help but spend money on it.

Yes, you can resist not spending money, make a few dollars and walk away, but those companies will never lose money.

If you upload personal information, it is also a sum of money for those companies to sell this information to other companies, and you can also package and sell it in multiple ways, and sell those user information with a certain value to lending companies, and the value of that head information can be more than 100.

"I'll give you an answer in three days. ”

Wang Kaige was finally persuaded by Su Wang, one billion yuan will naturally not be the Carlyle Investment Bank, Carlyle is generally the leading investor, leading several fund companies to invest together.

"Then I look forward to your good news, Mr. Wang. ”

Su Wang smiled and shook hands with Wang Kaige, many people think that financing may be a difficult thing, and it takes a long time for the two parties to negotiate and coordinate, but in fact, some large financings are sometimes determined by a chat.

Whether it is the financier or the capitalist, the two sides actually know each other before they sit down to talk, but they are just short of this last step.

When Lao Ma met the person in charge of SoftBank, he raised $25 million in fifteen minutes, and for the investors, they already knew the company, and what they wanted was to meet the founder and understand the founder's ability.

If your founder can convince me, then he can convince the capital market, persuade users, and finally persuade me to go public.

Li Bin, the person in charge of Weilai Automobile, went to the second-hand east for a meal, Li Bin only spent ten minutes talking about the company's prospects, and finally the second-hand east agreed to invest.

Therefore, investment is sometimes as simple as that, as long as the other party recognizes you as a person, and then makes the other party feel that your business model has business prospects, it's as simple as that.

Of course, this simplicity is composed of the previous two conditions, Lao Ma proved himself with the Chinese Yellow Pages, Li Bin proved himself with Yiche.com, and Su Wang proved himself with Kaixin.com and Fanno.com.

In the following time, Su Wang was pulled by the publicity department of Kaixin.com to take a lot of photos, the company is about to go public, and naturally there will be corresponding reports, and Su Wang, as one of the founders, is naturally the target of Kaixin.com's key external reports.

After such a toss, by the time Su Wang walked out of the headquarters of Kaixin.com, it was already almost evening, but he did not return to the campus, because there was still a bureau waiting for him.

"Editor-in-chief Liao, it's been a long time, but the style is still the same. ”

In a café with a more literary style, Su Wang looked at Liao Chuan opposite and sat down with a smile.

"How can I have any style, year after year, where can I compare with Mr. Su, I will immediately be the founder of a listed company, a real business giant. ”

Hearing Liao Chuan's words, Su Wang was a little surprised, because he didn't know how Liao Chuan would know this, logically speaking, Liao Chuan is the editor-in-chief of China Daily, and it is impossible to keep an eye on the Internet economy.

"Don't get me wrong, I didn't investigate you, I chatted with a colleague in our finance section today, and he mentioned that Kaixin.com is about to go public, and he has already made an appointment to publish the article, so I only know about these situations. ”

"So that's the case, but Editor-in-Chief Liao, your China Daily will also collect money to send articles?"

Su Wang was a little surprised, what is China Daily, that is the boss of the media industry, it is the existence of authority, will this level of media still charge money for corporate publicity?

"What is the money to send out the article, the financial section is originally to report the domestic economic situation, and it is nothing to report on a listed company, as long as it is positive, we can report it. ”

Liao Chuan glanced at Su Wang, now that the reform is being vigorously implemented, their newspaper also needs performance, and the user base of Kaixin.com is so large, reporting the news of the listing of Xingxing.com will definitely be able to gain attention.

What's more, the Internet industry itself is a support industry formulated above, and giving reports is also to complete the tasks assigned above.

"Okay, then Editor-in-Chief Liao, what do you have to do with me, you are not from the financial sector. ”

"Financial matters have nothing to do with me, but you have something to do with me, as media people, our mission is to deliver real news to the public, in addition to guiding the public's value direction, to promote and report more positive. ”

Hearing Liao Chuan's words, Su Wang silently replied in his heart, I don't know if the front one is true or not, but the back should be true, control public opinion......

"So, I'm going to do an interview with you. ”

Liao Chuan's expression became serious, "This interview is different from the original interview because of the anti-fraud network, this time it will be the most comprehensive, that is to say, everything you have will be exposed to the public except for some personal privacy information." ”

……

Su Wang felt that he seemed to have become a fragrant bait, everyone wanted to expose himself, Lao Chen asked for this, and now even China Daily is here.

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