The intention of mergers and acquisitions and the intention of personal shares were both reached, and Li Mu finally attracted an absolute heavyweight partner for his big ecology.

Holding 25% of Baidu's shares is enough for Li Mu to tie Baidu to himself, and the future pattern of BTA has been fully integrated into his own ecosystem.

It is gratifying that in Li Mu's "BTA" integration strategy, there is one more Taobao logistics that is comparable to tailwind, and will even surpass tailwind.

In the previous life, BTA checked and balanced each other for a long time, and now, "BTA" has fallen into the hands of Li Mu, not only does not have internal friction, but connects all resources to each other, so that in the future, I am afraid that it will run faster and more fiercely.

Seeing Robin away, Li Mu summoned the core team of Makino Technology and Taobao Technology to open a 3,000ml bottle of champagne in his office to celebrate this huge harvest with everyone.

No one can understand too much why Baidu, which is valued at $120 million, can make Li Mu attach so much importance to it, with the existing volume of Muye Technology and Taobao Technology, $120 million is nothing at all.

After everyone raised a glass to celebrate, Li Mu said the reason why he was so happy.

"Search engines have great potential for development in the next five to ten years, not only in terms of traffic, but more importantly, in the accurate analysis and promotion of users. ”

Today's Baidu has not yet explored its own profit model, and most Internet companies are not aware of the deeper profit space of search engines, but Li Mu is indeed very clear about this.

Li Mu explained to everyone: "The search engine will become a necessary tool and entrance for netizens in the future, and because of its special product tonality, it can get the core information of the user's demand, and it is meaningless for the search engine to get this information by itself, and it must be linked with the solution of the user's appeal in order to convert the user's appeal into profit." ”

Speaking, Li Mu paused, and said: "Think about it carefully, users who will search for sneakers in search engines, eighty percent are potential users of sneakers such as products, and the reason why they will search for relevant information on the Internet is likely to be because they want to buy sneakers, but they are hesitant about what sneakers to buy. The answer must be yes, even if Li Ning is unwilling, there are brands such as Adi, Nike, and Anta waiting to cooperate, which is the first layer of combination between search engines and user appeals;

"Next, let's go deeper, or users search for sneakers, or put Li-Ning-related links in the first three places, but what happens if the link does not jump to Li-Ning's official website, or other pages designated by Li-Ning, but to Taobao's Li-Ning flagship store, or Taobao's search results page about the word 'Li-Ning', so what happens?"

Sect Master Lei said casually: "Like the first one, Li Ning's sales and popularity will still increase, but the difference is that user traffic and transaction volume are transferred to Taobao by search engines, in this way, search engines will make profits, keyword-related enterprises will make profits, and Taobao will also make profits, a win-win situation." ”

Li Mu nodded: "That's right! This is the most critical place, if we don't cooperate with Baidu, then Baidu may enter a state in the future? With the continuous development of search engines and the accumulation of users, when the time comes, they will definitely do such a thing, but they may take the keywords of sneakers to bid with all the sneaker brands, and they may also put pots and pans, All the relevant trade name keywords of firewood, rice, oil and salt are used to bid with enterprises in the industry, in this way, it is the first cooperation model, under this cooperation model, our Taobao network is not affected, and it is neither bad nor bad for us. ”

"However, if another e-commerce website emerges in the industry and reaches a cooperation with Baidu, what will happen? Baidu may tie up the first kind of cooperation with this e-commerce website and operate it with the second win-win model, so that a large number of accurate users who search for product names may be hijacked by other e-commerce websites, which will bring a huge threat to us. ”

"Take the best electronic products that we now sell on Taobao as an example, analyze what the process of users buying mobile phones on the Internet is, I think, if they don't have their favorite models, they will first search for mobile phones on Baidu, and then understand the price, appearance and reputation of various brands of mobile phones at this stage, and then decide which one to buy after understanding;

That is to say, users will first go to the search engine to understand, rather than directly to Taobao to place an order, in this way, we must have a sense of crisis, to beware of other competitors in this intermediate link to hijack our potential users, and this hijacking is the most likely to occur link is the search engine, once the user is hijacked by the search engine and other e-commerce platforms, we lose not a single volume, but a loyal user who may shop online for a long time. ”

"Therefore, for our future development, Baidu must be completely controllable, if he is not controllable, we will support other controllable competitors, and then to defeat him, and now, Baidu has willingly joined our ecosystem, and after the contract is fully executed, I will officially put forward the demand to Robin, Baidu must give all the keywords of the commodity category to Taobao, not only to put the Taobao link in the top three, but also to ensure that the other two links in the top three have no competitors! If you think about it, the types of goods and specific names are simply all-inclusive, at least tens of thousands and hundreds of thousands, and if each keyword is searched an average of five to ten times a day, then how big is the overall search volume? If these search volumes are all locked by Taobao, what other e-commerce website can compete with us?"

Li Mu's words made everyone present suddenly realize.

Li Mu wanted to control the search engine, it turned out that it was for this purpose!

Thinking about it carefully, what Li Mu said is indeed very reasonable.

There are too many keywords related to commodities, which can be called massive, so many keywords, behind which correspond to a huge search user and potential purchase demand, if Baidu starts to grasp this part of the demand one day, it will be able to find a huge profit margin from it.

Li Mu sees this market today, a year later Baidu may seize this market, by that time, Baidu's market value will definitely skyrocket with the sharp increase in profit margins, at that time the cost of investing in Baidu is high, it is also difficult, and it is easy to be developed by competitors into a tool to counterattack Taobao.

But now I can rest assured that such a huge blue ocean of search engine accurate traffic has been locked in advance by Li Mu.

At this time, Li Mu said to Sect Master Lei and Senior Brother Liu: "At present, 25% of Baidu's shares are not enough, before Baidu is not listed, there will be shareholders of the founding team who want to cash out in advance, you find a way to keep an eye on this piece, from today onwards, all the Baidu shares that can be obtained, even if it is only one ten-thousandth or even one-hundred-thousandth of an option, don't let it go, and the whole country will absorb it for me." ”

The two nodded again and again: "Don't worry, we will do our best." ”

Li Mu said: "This thing must be dispersed to do, find a few more shell companies, or agents, low-key, decentralized absorption, in addition, in advance in the United States capital market to find a powerful partner, in the future Baidu IPO, through the capital absorption of Baidu shares, the future of the shareholding is naturally the more the better, in addition to the 25%, the rest of all dispersed, hidden, in case of emergency." ”

……

Because the negotiation went more smoothly than expected, even after a small celebration, Li Mu still ended today's work more than an hour earlier than originally planned.

After calling his mother and saying that he was going to go back early, Li Mu called Li Ziwei to his office and asked her, "Do you have any arrangements after work?"

Li Ziwei shook her head: "There is no arrangement, now there are rumors of the epidemic everywhere, and I hurry home every day after work, and I dare not go anywhere." ”

Li Mu nodded and said, "Put aside the work at hand for a while, and come with me in ten minutes, my mother said to invite you to the house for a meal, she hasn't seen you for so many days, and said she misses you." ”

Li Ziwei was surprised for a moment, and said a little embarrassed: "Thank you, Aunt Xiao, for your concern......"

Speaking of this, Li Ziwei's heart began to be extremely entangled.

Li's mother likes her very much, and she is very grateful for this, but after all, she is Li Mu's employee and his assistant, if she has too close personal relations with Li's mother, she is worried that it will affect the boss's judgment of herself, and she is also worried that it will bring a bad impression to the boss.

Li Ziwei doesn't have much ambition, but she cherishes the opportunity to grow and learn quickly by Li Mu's side, so she sometimes worries in her heart that if she gets too close to Li Mu's family, will her motives be impure.

But Li Mu didn't think about it so much, for him, if there is no assistant like Li Ziwei, he can still train another one, but the mother wants to accept the girl as a goddaughter, and the two lives add up to this one.

Seeing that Li Ziwei was still standing in place, Li Mu urged: "Don't be stupid, go pack up your things, let's get ready to go." ”

Li Ziwei had no choice but to nod and say, "Then I'll look for you in ten minutes." ”

"Good. Li Mu said: "Call Wang Yuanlang, just say that I was drinking, let him drive." ”