Market questionnaire survey is one of the most intuitive means of implementation that can directly reflect the satisfaction of consumers in the market with a product.

Fang Yi knocked on the side of the store owner a few questions, and finally affirmed that there is no market questionnaire in this world.

has decided to do a sub-market questionnaire survey to understand the market more intuitively, so the things that have been decided will not be changed, Fang Yi pondered for a moment, since there is no questionnaire survey in this world, let the questionnaire be born from his own hands!

Don't have a professional evaluator?

He personally conducted the assessment.

Don't have a market questionnaire?

He did the form himself.

Don't have an existing surveyable population?

Crowds he came to classify.

It's not that Fang Yi takes care of everything, and he wants to be dictatorial about big and small things, but as far as the current situation is concerned, there is really no one more professional than him in doing these things.

"Do you have a computer here?" Fang Yi asked.

"Yes, there are two working computers at the counter, but they are not very high. Although the owner of the store didn't know what Fang Yi was going to do, he still replied, no way, now the other party is the God of Wealth, the other party's products are not short of sales, and other suppliers are all asking for goods as God, but here it is the other way around.

"It's no problem with the preparation, as long as you can make a form, can you borrow it from me?"

"You can use whatever you want. ”

"Okay, wait for me for half an hour. ”

Fang Yi sat down in front of the computer and crackled.

Doing a market questionnaire, in his world, can be regarded as the basic skills of almost every student who graduates from business, these are things that are integrated into his bones, and he doesn't even need to think about making such a questionnaire.

1. Are you a local resident?

2. Your age range.

3. Your monthly income range.

4. Whether you are married or not.

......

Fang Yi wrote every question very seriously, and there were many options listed below, although the owner of the store next to him was confused, he also understood that Fang Yi was not messing around.

Ten minutes, twenty minutes, half an hour.

Finally, Fang Yi rubbed his wrists, got up and stood up from the computer, "Can you help me print out a hundred copies of each of these forms?"

"No problem, there's a printer in the store. ”

The questionnaire was printed, and Fang Yi pointed to a few glass round tables in the corner of the store, "Can I sit there for a while?"

"Absolutely. The owner of the specialty store smiled: "Those round tables were originally for people to sit on, but ......" At this point, he didn't say anything more.

"But what?" Fang Yi was worried that this boss wouldn't let him sit for too long, and conservatively estimated that he would have to sit here for at least an afternoon.

Fortunately, Fang Yi's worries were unnecessary, and the store owner was puzzled if it was something else, and pointed to the stack of documents in Fang Yi's hand, "There are so many things on your form, will other customers be willing to fill it out?" The store owner obviously didn't think that any customer would be bored enough to come over and fill out this survey.

"That's why it's called a questionnaire with a prize!" Fang Yi smiled and raised the stack of questionnaires in his hand, "I have to ask you to help, after a while, everyone in your store who buys men's skin care lotion, please tell the customer, you can come to me to fill out a questionnaire, well, as long as you are willing to fill it out, you will send a bottle of aloe vera gel produced in our company, and you can remember how many bottles you will send out, and our company will make up for you." "Aloe vera gel is also available in this store, and the price is not cheap, but the ex-factory price is not high.

"Yes. "The owner of the store almost didn't think about it and agreed, filled out a form, and gave away an aloe vera gel, which is equivalent to the supplier spending money to organize activities in his store!

Not long after Fang Yi sat down in the corner, he was still thinking about how many questionnaires he could make today! As a result, someone came immediately, and it was an aunt about forty years old, "Young man, I heard that if you buy this men's skin care liquid here today, you can get a free aloe vera gel, is it from you?" As she spoke, the aunt raised the packaging bag of men's skin care liquid she was holding in her hand.

Auntie?

Fang Yi was stunned for a moment, and was unexpectedly anxious, "Eldest sister, did you buy this men's skin care lotion?"

"Give it to my family. Auntie smiled, "He is running around all the year round, exposed to the wind and rain, I can't see it when I was young, and now I am older, I am aging so fast, I feel distressed when I look at it, no, buy him a box to try the effect." ”

"Hmm. Fang Yi vaguely seemed to have grasped a key point, but he didn't immediately ask more, and took out a form, "Yes, you can get aloe vera gel, but you have to fill out two questionnaires first, eldest sister, you should fill this out first!"

The first form is not actually about the product, but to determine which consumption level the other party belongs to, and after determining which consumer group the other party is, the second questionnaire will be given accordingly, which is the real questionnaire.

"Okay, I'll take a look. The aunt took the questionnaire and looked at it very carefully, she felt that this thing was old and fresh, and it was the first time she had seen it when she was old.

Well, age, choose D, forty-five to fifty years old.

Monthly income?choose B, although my husband's income is quite high, but my income is really not stable.

......

The eldest aunt carefully filled out the form, checked it again, and then handed it to Fang Yi, "Young man, I'm done." ”

"Well, after filling out this one again, you can go and get aloe vera gel. Fang Yi took the questionnaire and looked at it, and naturally took out another form and handed it to his aunt.

In fact, there are not many questions in the questionnaire in the second chapter, and the aunt answered it quickly, Fang Yi basically has a core question, why buy our product, as for the opinions and satisfaction, he didn't ask, he was only responsible for selling this piece, sometimes the hand is too long, and others will not only give you credit but will also be afraid of you.

Auntie's answer was the same as before, I bought it for my husband.

After the aunt left, a little girl in her twenties came after a while, and her answer was actually the same as the aunt, and she also gave her boyfriend.

The third, fourth, and fifth buyers after that are all women, and the reasons why they buy this product are also very different, they are all gifts.

Finally, the sixth buyer was finally a boy.

Fang Yi's eyes lit up suddenly, and finally a normal buyer came, and finally agreed with the law of consumption, so he said! A thing that sells men, how can all the buyers be women? This obviously does not conform to the market! As a result, when he looked at the questionnaire, Fang Yi's eyes darkened, Father's Day was coming, looking at his father's aging face, he bought a box and gave it to his father, hoping that the years would go by.