What Hengcheng Group wants to do is to build a business empire that revolves around automobiles and radiates automotive peripheral products. There are many components in this www.biquge.info pen, fun and court, and there are four main categories: decorative accessories, second-hand cars, insurance, and finance.

Among them, the decorative accessories are undoubtedly very important, and they are also the first part of Hengcheng.

However, in the process of car sales, the sales of decorative accessories often cannot escape two words - the original!

Yes, many customers choose to buy decorations in 4S stores, seeking only the comfort of "original" decorations, if you really want to buy these decorations, in fact, you can go to auto parts city, Taobao and other places to buy, relatively speaking, it is much simpler.

They are willing to buy it in the 4S store, but they feel that this is the original production, which is the best match with the new car, and the quality is also guaranteed after sale.

But it is obvious that although the quality of the decoration produced by Hengcheng is acceptable, it has not been officially authorized by the manufacturer and is not the original factory.

It's just a name, but it obviously restricts the smoothness of the new car sales process.

It is precisely because of this that when Lu Heng proposed this industrial loophole, Qiao Mo and Yu Hong, who were in charge of the two decoration companies, figured out the key almost instantly.

As a woman, Yu Hong was delicate and reacted quickly.

"Lu Dong, do you mean that we are going to get the manufacturer's authorization?"

Lu Heng agreed: "That's true, with a name, any article we do around car decoration is famous." ”

Yu Hong said distressedly: "But this is not easy to do, most of the car manufacturers have arrangements for the original authorization, and there is generally only one original decoration." If we try to get in touch now, we will most likely fail. ”

Qiao Mo on the side also nodded in agreement, although the automotive electronic products produced by his company are now developing well, they have not obtained any official authorization, and everything is in the name of Hengcheng's independent research and development.

Lu Heng pondered for a while, and then said: "You are indeed reasonable, almost all the brands authorized by the original factory have owners. However, things still have to be done! The original factory can't get it, we can consider getting the auxiliary factory authorization, the industry is clear, the original factory authorization may only be one, but the auxiliary factory can have many. All we need is a name, a division to make a famous sign, don't we?"

Yu Hong and Qiao Mo suddenly realized, turned a corner, and the matter was transparent.

"So after today, your task has been decided, as much as possible to contact the car brand manufacturers we represent, to get the authorization, the original factory is good, the deputy factory authorization is also acceptable. On the group's side, we will arrange enough manpower for you to help, and if there are any difficulties, you will face them directly. ”

Yu Hong and Qiao Mo nodded one after another, if they were allowed to operate it themselves, it might be a little troublesome.

But if there is a group to help with public relations, there are many fewer difficulties.

"By the way, I have good news for you, and of course, it's also a hassle for you to add tasks. Lu Heng said suddenly, with a smile on the corner of his mouth, "When I was in Beijing, I invested in a self-operated e-commerce company called JD.com. They promised to open a sales port for auto supplies on Jingdong Mall, well, it should be a self-operated model. In other words, Qiao Mo and Yu Hong, you can organize people to open a store on the Internet. ”

As soon as these words came out, Yu Hong was still a little stunned, but Qiao Mo, who has been in contact with electronics and the Internet all year round, instantly showed joy.

"Lu Dong, you actually opened Jingdong's channel, it's amazing. ”

Yu Hong asked puzzledly: "What, this channel called Jingdong has been opened, is it very beneficial to us?"

Qiao Mo said happily: "Definitely, I have always wanted to open up the channels of JD.com and sell my products." Unlike your leather car decoration, if you sell a car, you can basically sell some cushions and floor cushions. But the navigation and radar on my side are high-priced products, which are not easy to sell, and the sales have not been able to rise, so I want to find another way. Taobao and Jingdong are the best choices, but Taobao has achieved cheap and convenient buying, but it is not possible to buy with confidence, and the quality problem is the key to restricting consumers. Think about it, if there is a problem with the purchased radar and it fails in the reversing process, it must not cause big losses!

So I ruled out Taobao and wanted to make a fuss about JD.com, but the other party didn't mean to sell auto supplies, which made me very distressed. I didn't expect Lu Dong to open the channel here, and let the other party open an industrial chain of auto supplies, tsk, worthy of Lu Dong, amazing!"

Yu Hong frowned and said suspiciously: "You mean, the opening of Jingdong's channel will cause a great increase in our sales?"

"Of course, Jingdong has been doing better and better in the past two years, and the quality of the electrical appliances sold on it is also trusted by consumers. If we are the first to enter as a self-operated store of auto supplies, it will be an absolute old store in the future, and the sales volume will not increase steadily!"

Qiao Mo said as a matter of course, full of confidence in the sales ability of Jingdong Mall.

Lu Heng stretched out his hand to interrupt the conversation between the two, and said with a smile: "As long as you know about this matter, I will go to Beijing again in a few days, and you two will go with me." When you leave Beijing and return to your respective company, JD.com's inspectors will tell you to go back together. But now it is imperative that you formulate a public relations plan to obtain the authorization of the manufacturer, which is the top priority!"

Qiao Mo and Yu Hong nodded solemnly, they can also distinguish priorities.

After the decoration matter was dealt with, the next thing was something that Lu Heng had been thinking about for a long, long time.

Lu Heng set his eyes on Wang Quanming of the investment department, and the other party was nervous for a moment, although it disappeared in an instant, Lu Heng still noticed it with his extraordinary observation.

"Minister Wang, the group has been established for almost a year, and the investment department is one of the earliest departments, but your achievements are not satisfactory!"

Wang Quanming's face was tense, and under Lu Heng's gaze, his face showed shame.

Counting up, the investment department of Hengcheng Group has not really made many shots, and the few big moves are still led by Lu Heng personally.

At this time, the investment department really has a feeling of chicken ribs, and it is a pity to eat tasteless and abandon it.

Wang Quanming couldn't explain, so he could only stand up and bend his head, and said in a dull voice: "I disappointed Lu Dong!"

The atmosphere became extremely solemn for a while, and everyone silently looked down at the things in front of them, not daring to answer Lu Heng's words.

Lu Heng shook his head and sighed, "You sit down first!"

Wang Quanming sat down with a sullen head, but he always felt that his butt was like a nail, and he couldn't sit steadily, he knew that Lu Hengte's point out was not so easy to expose.

Sure enough, Lu Heng's next sentence almost made him jump.

"I don't think there is a need for the investment department to exist in the current group situation, so I want to abolish this department, what do you think?"

(To be continued.) )