Li Mu's attention and generosity to cultural inheritance were greatly appreciated by the leaders present.

In recent years, there are indeed few entrepreneurs who will regard cultural inheritance so seriously, and can be so generous to education, unconditionally give the education department 300,000 free visits every year, this alone is very scary, on average, just this scenic spot, every day to receive nearly 1,000 students to visit for free, converted into ticket income is definitely tens of millions.

For Li Mu, tens of millions of ticket income is nothing, but for the education department, this is indeed a very good educational resource, you must know that the total number of students in Yanjing receiving nine years of compulsory education has not exceeded one million, and 300,000 places can at least ensure that more than 30% of students can come here every year to receive different extracurricular education.

The person in charge of the education department only calculated a little, and said happily: "In this way, when the ancient town project is officially open to the society, our Yanjing education department can organize a water town historical and cultural experience every year in the primary school and junior high school, for example, from that year on, every year will organize the third grade of primary school, the fifth grade, and the second grade of junior high school to visit the water town, which is a very good promotion for our quality education work!"

Li Mu nodded and said with a smile: "Thank you for your recognition, we are also very honored to be able to contribute to the quality education of primary and secondary school students in Yanjing City." ”

The person in charge of the cultural department said: "Mr. Li, in the future, the performance team of your Shuizhen project should also be a very large lineup, right? What I am interested in is, how are you going to recruit these actors and what kind of treatment are they going to give them? I listen to your introduction, at least there must be various opera teams, drama teams, stage drama performance teams, and instrumental music performance teams, right?"

Li Mu said seriously: "We hope to find actors and groups who really love folk art, so our initial idea is to cooperate with some domestic opera teams, In the future, we hope to subsidize these precious folk artists through the overall tourism income of Gubei Water Town, so that they can inherit folk art here and have a good income at the same time. ”

Speaking of this, Li Mu said: "There is another point that needs to be added, we will not only support a large number of folk performing artists, but also discover some artists who have inherited folk crafts across the country, invite them to come to the water town, and we will pay them wages to support them to carry forward our folk crafts, such as the noodle figures, sugar figures, egg carvings, shadow puppets, and woodblock prints that are common to our post-80s children when they are young......

These folk handicrafts used to be all over the streets and alleys, but now it is extremely difficult to see, I have heard people say, our folk handicrafts are lost a considerable number every year, if I can, I am willing to keep a soil for them to take root, in the future, I will let these folk craftsmen all over the streets and alleys of the water town, they no longer have to worry about their crafts can not support their families, no longer have to worry about their crafts have no place to display;

If in the future our tourists can regain interest in these crafts, we can even invest a sum of money near the water town to open a folk handicraft school, we pay for the construction, we pay for the hiring of teachers, open to the society for free, anyone who wants to come to learn can sign up, for Wanying Real Estate, such a school, may not need more than 10 million funds a year, but it can play a role in the inheritance and continuation of folk handicrafts, but it is not at all money can be measured!"

There was warm applause in the conference room, what Li Mu said, also said into the heart of everyone present, the loss of folk culture is serious, if it is not protected and promoted, until more than ten or twenty years later, many things we can only tell our children and grandchildren, and they will never have the opportunity to see, today's society has been able to create a large amount of value, the productivity is beyond imagination, why can't these folk handicrafts leave a soil to survive?

After the applause, a leader asked Li Mu: "Mr. Li, if this is the case, the overall operating cost of the water town will be much higher, right?

Li Mu smiled slightly, said: "I don't think these expenditures will become our 'burden', on the contrary, I think these will become our wealth, become our rich cultural wealth, as the old saying goes, in business, many businessmen take these four words as a motto, but I think businessmen should not always flaunt these four words, these four words will all the responsibilities that businessmen should bear are abandoned;

Those entrepreneurs who discharge in violation of regulations and pollute the environment are precisely because they have not fulfilled their obligations to filter and purify emissions in business; the builders of tofu slag projects who cut corners are also because they pursue profits and deduct the quality of the project because they are in business, so I think that in business, we must not only speak business, but also speak responsibility, we must have enough sense of social responsibility, even if these sense of responsibility will make us lose some monetary profits, so since we want to do cultural tourism projects, then take some money to subsidize the culture itself, it is definitely not a burden. ”

Li Mu's net worth has reached this point, he doesn't care whether an ancient city project can earn 200 million or 50 million, what he wants is to do some different real estate projects, do some real estate projects that are beneficial to the society and have positive energy, and the water town project is a very good entry point.

Since we want to take the lead in launching large-scale cultural tourism projects, we must naturally fulfill our due responsibilities for this industry.

For any kind of industry, its initial form will play a vital role in the subsequent development of the entire industry.

In the last life, Boss Ma's e-commerce empire started with the sale of fakes, and in the next ten years, the Chinese e-commerce industry has not been able to get rid of the gene of selling fakes, small sellers sell fakes, three-party settled enterprises sell fakes, vertical e-commerce self-operated real and fake mixed sales, and even the official flagship store has sold fakes, which is the far-reaching impact of the deformed start on the entire industry, so that whenever someone gets involved in e-commerce, he will think about a question, those who sold fakes in the early years have already made a lot of money, why can't I sell fakes like them to accumulate wealth?

Such a negative role model will plague the Chinese e-commerce industry for at least 30 years, and it can only be eliminated to a great extent until the law forms a comprehensive online and offline crackdown.

Li Mu set foot in the cultural tourism real estate project for the first time, it is foreseeable that if the Gubei Water Town project is successful in his own hands, it will inevitably be imitated nationwide, and countless local governments and real estate enterprises and tourism groups will turn their attention to this field, and it is likely that in the next few years, ancient cities and towns across the country will bloom everywhere.

This in itself is a good thing, after all, tourism projects are very healthy industries, which can create income on a large scale, provide jobs, stimulate the local economy, be green and environmentally friendly, and have a long revenue cycle.

However, if the cultural tourism project is too commercialized, it is easy for the cultural tourism project to lose the element of "culture" and become a commercial tourism project with a cultural signboard, if an ancient city is full of small commodities produced in righteousness, full of high-priced hotels, restaurants, bars, full of lights, wine, singing and dancing, people flock here just to find an affair, then what does it have to do with "culture"?

From another point of view, if Wanying Real Estate can build Gubei Water Town into a tourism project with real cultural heritage and cultural atmosphere, governments, tourism and real estate enterprises across the country will subconsciously think that Wanying Real Estate's "tourism + culture" operation mode is the standard of this industry.

As long as such a consciousness can be established for the latecomers, then Li Mu believes that in the future, the ancient cities and towns that will emerge in various parts of China will be able to effectively protect and promote traditional culture and folk culture, and after there are more such projects, it may be possible to make the Chinese people who are gradually impetuous, gradually influenced by Japanese, Korean and Western cultures, fall in love with our own traditional culture again. To make a distinction between high and low in Western culture, he simply thinks that Japanese, Korean and Western cultures can be popular in China, which is no problem, but at least Chinese culture cannot be driven to the corner in China's own land.

After listening to Li Mu's report, the city leaders really understood the true intention of Li Mu to do cultural tourism projects, many similar projects are saying "cultural stage, economic singing", but many projects in the implementation, always the economy is choked, just can't wait to go off the stage, hug the audience, leave the stage behind, culture has laid the foundation for economic development, but after economic development did not turn back to pull culture.

Now, Wanying Real Estate's water town project is determined to make a deep binding attempt of culture and economy to set up a stage and sing together, which has a very important role model significance for the development of the entire cultural tourism economy in China, so the city leaders have become more attached to the cultural tourism project of the water town.

The leaders of the municipal government said: "Since the water town project of Wanying real estate should carry the banner of cultural tourism, then we, as a local government, will naturally give all the support we can, and the next step will be the municipal government will take the lead in contacting the key universities within the jurisdiction of Yanjing City, and a research group will be formed by outstanding professors of relevant majors in major universities to do a cultural finishing and reprocessing related work, and the historical stories that we are familiar with in Chinese history. The cultural works are screened, and a batch of content suitable for secondary processing and creation is selected, sorted out, supplemented by processing, and then compiled into a book for the exclusive use of this project;"

"In addition, the significance of quality education is very significant, the municipal government will allocate a special amount of money to support the extracurricular education of primary and secondary school students in the water town project, on the one hand, to subsidize the water town itself, on the other hand, to subsidize the education department and schools, since Wanying has solved the free visit quota of Chinese New Year's Eve million students and teachers, then we will bear the transportation cost of each Chinese New Year's Eve thousand people to and from the scenic spot and at least one meal of meal subsidies, this we will set up a special fund, before the opening of the scenic spot in place. ”

After saying that, the leader said to the person in charge of the education department: "In the future, Wanying and the city government will jointly subsidize 300,000 primary and secondary school students to receive extracurricular education in history and culture in Shuizhen every Chinese New Year's Eve, and the education department should also supervise every school and strictly prohibit any school from charging fees arbitrarily on this ground!"