Chapter 296: Bargaining Chips and Strategies

The reason why Xu Xincheng asked this question was because he wanted to know if there were any other alternative companies, and if the U.S. company Q and In company were the only companies to choose from, then his side would be very passive in the negotiations. As the industry leader in their respective fields, the chips are indeed the best, but their cooperation conditions are also the most demanding, the price of the chip is the highest, and there are often many overlord clauses attached.

Lucy said: "Our smart phones, smart computers and micro drones need the most high-end chips, such chips, there are very few companies that can develop and produce them with quality and quantity, Q company and IN company are the best choice, in addition, there are four chip companies can also do it, but they will be very reluctant."

Moreover, the biggest problem now is the second and third generation chips, according to the planning and requirements of our product iteration, the performance of the second generation chip must be at least 50 higher than the first generation, and the performance of the third generation chip must be at least 50 higher than that of the second generation. According to my analysis, at present, the only companies in the world that have the ability to design, develop and produce second- and third-generation chips for us are Q Company and In Company in the United States. ”

"This ......" Xu Xincheng's face was full of helplessness, at this moment, he already had a feeling of being choked by someone's neck, which was really uncomfortable, and even breathing couldn't help but become a little difficult.

"I know that in this way, we will be very passive in the negotiations. However, this is the reality, and most of China's high-tech companies are in the same situation, and in fact, many companies are far worse off than we are. ”

"Yes. Xu Xincheng said helplessly. At this time, his determination to realize the self-ownership of chip 100 is firmer, not only for his own company, but also for other companies in China, but also for China's high-tech industry.

"But," Lucy said softly, "we still have our bargaining chips." ”

When Xu Xincheng heard this, he immediately felt much better, and even his breathing became a little smoother, and he hurriedly asked, "What chips?"

"Please note the following numbers. The planned output of our first-generation smart phones is 30 million, quad-core, that is, we need 120 million mobile phone chips, and the planned output of the first generation of smart computers is 15 million tablet smart computers, 10 million notebook smart computers, and 5 million desktop smart computers, a total of 30 million units, all of which are octa-core, that is, we need 240 million computer chips.

In addition, the first generation of micro drones equipped with smart phones and smart computers, the standard configuration of each mobile phone or each computer is three, at the same time, we also need to prepare some single sales quantity, its planned output is 190 million, single core, it is a special chip, Q company has such a chip, that is, we need 190 million special chips.

In the second generation, whether it is a smartphone or a smartphone, the planned production will have to increase by at least 50, and by the third generation, it will increase by at least another 50. ”

Xu Xincheng jotted down the main points and numbers, and his heart was pounding. Although he is very confident in smartphones and smartphones, Lucy has just said that the planned production still startles him, especially since the expected production of each generation will be increased by 50, which is too amazing.

The number of first-generation smartphones and smartphones is 30 million, so the second generation will be 45 million, and the third generation will be 67.5 million respectively.

Lucy's planned production volume is actually the target sales volume, and such a target sales volume of 50 per year is a great challenge. Company A's smartphones have always been popular with consumers around the world, but even Company A did not set such a high sales target when they launched the first three generations of smartphones.

Xu Xincheng felt three huge pressures pressing down on his shoulders one after another, one more pressure than the other, he secretly took several deep breaths in a row, adjusted his heartbeat, and at the same time, couldn't help rubbing his right shoulder and left neck with his left hand.

After this adjustment, he immediately felt better. Although he was still a little shocked, he told himself that Lucy had set such a big goal, it was deliberate and feasible, and since she had set a goal, all he had to do as a subordinate was to do his best to help Lucy achieve it.

As for the difficulties, as for the pressure, those are the ones he has to overcome, the ones he has to overcome.

Lucy continued: "According to statistics, our three-year total order at Q will be close to 1.5 billion chips, and the three-year total order at IN will be close to 1.15 billion chips.

Moreover, we ordered their highest-end and most lucrative chips. An order like ours, even for Company Q and Company In, is a rare super large order, and it is also an order that must be won. ”

Xu Xincheng nodded firmly and said, "I've written it down." Yes, you are right, we have bargaining chips, such a large order is our biggest bargaining chip, when negotiating with Q company and IN company, they will definitely try their best to reach a cooperation. In this way, we will be in a much better position in the negotiations. ”

"In addition, as a negotiation strategy, we should also negotiate cooperation with four other chip companies at the same time, and even strategically place some small orders from them first, so as to knock on Q company and IN company. ”

When Xu Xincheng heard this, he patted the conference table excitedly, and said happily: "That's right." Lucy, the strategy you just talked about is really too clever, and I believe it will work very well. ”

The look on Lucy's face became solemn and said, "Steve, please remember that the most important strategy in this negotiation is that no matter what, we can't let Company Q and Company IN know that they are our only choice. ”

Xu Xincheng immediately nodded deeply and said solemnly: "Yes." I understand. This is indeed the most important and important. ”

"In addition, I will not come forward during the whole negotiation with them, and you will represent me. If it weren't necessary, Chairman Lu wouldn't have come forward. ”

"Neither you nor Chairman Lu will come forward?"

"Yes. This is also one of the important negotiation tactics. You'll know the importance and usefulness of this strategy. ”

"Okay. Although Xu Xincheng only seems to understand it, he knows that this strategy should also have a great effect.

"This time, it is up to you whether or not we can negotiate a cooperation as quickly and smoothly as possible. ”

Xu Xincheng immediately said in a firm tone: "Okay." We will live up to the trust. ”