Chapter 1408 - New Drug Launch

On this day, the press conference of Lanrun Pharmaceutical was held as scheduled.

In fact, before the press conference, the publicity department of Lanrun Group widely publicized the "Fushen No. 1" new drug launch conference from various channels.

The online word organized a water army to dominate the hot searches of major medical forums, while the offline is a tired advertising bombardment through the media and radio.

"This year, there will be no festivals, and only brain platinum will be accepted for gifts. "I believe that many ordinary people have experienced this kind of brainless advertising bombardment.

At present, Lanrun is through this repeated chatter advertising bombardment, so that Lao Baixu quickly recognizes this new drug, and is familiar with it, as long as you think of the treatment of depression, mania, and psychosis in the future, you will form a conditioned reflex "Fushen No. 1".

Before the opening of the press conference, reporters from basically all the large media and newspapers in China rushed to the meeting, and there were more than 300 people, including not only these reporters from Huaxia, but also more than 30 foreign reporters from 16 foreign countries.

The venue has strict review procedures, and everyone enters the venue with press cards and other relevant documents, which avoids the possibility of unrelated people entering the venue by fishing in troubled waters.

After all the reporters entered, everyone was provided with tea, purified water, drinks, and a large number of various fruits.

After the reporter sat on the sofa chair and rested for a while, Qin Lang rushed here with the management of Lanrun Group and relevant researchers from the laboratory.

First of all, Qin Lang made a brief speech and made an opening remarks with the relevant management of Lanrun Group, and then left the venue with the main contribution research team "Guan Kunpeng" to the development of new drugs in the laboratory.

Guan Kunpeng, the deputy director of the Huaxia Pharmaceutical Science and Technology Laboratory, led a research team of five people, in addition to four resource researchers, Nalan Hairong, as an assistant, was also among the speakers at the press conference.

"Ladies and gentlemen, this time the new drug Fushen No. 1 was successfully developed, in fact, our laboratory research team did not spend much time, probably less than a month. The reason why it is so smooth is also inseparable from the strong financial support behind Lanrun Group, here, on behalf of all the researchers in the laboratory, I would like to express my gratitude to Boss Qin of Lanrun Group!"

On the stage, Guan Kunpeng bowed deeply, and the audience applauded warmly.

In fact, most of the reporters who came here to attend the press conference this time have certain professional knowledge in medicine and are still familiar with the current situation of the pharmaceutical industry.

Basically, except for some sensitive information that needs to be kept confidential, Guan Kunpeng's research team always answered reporters' questions, and the atmosphere was good after the scene.

When the more than 30 foreign reporters overseas heard some of the data reported by several researchers, their eyes were full of brilliance, and these foreign reporters were even more curious about the deeper things.

It's a pity that there is too much sensitive information about the deeper things about the new drug, and the laboratory research group is unwilling to disclose it anyway, so they are also sighing one by one.

The entire new drug conference lasted for two hours, and at the end of the year, Qin Lang walked up to the stage and announced: "Lanrun Pharmaceutical's new product Fushen No. 1 is ready in all aspects, and it has been sent to the production line for large-scale production, and it is expected to be put into the market at the end of next month." ”

"At present, the main circulation area of new drugs is the Chinese market, and foreign channels are currently being prepared to negotiate, and pharmaceutical retailers from all over the world are welcome to come to negotiate business. ”

After saying this, Qin Lang smiled slightly and said: "This press conference is here, thank you for coming to the base, I prepared a little gift for you before the end, I hope you like it." ”

The effect that Qin Lang wants is the extensive publicity of the media after this press conference. In this era when the aroma of wine is also afraid of deep alleys, excellent product quality is a necessary guarantee for the hot sale of products, but if you do not invest manpower and material resources to expand publicity, no matter how good the product is, it will not be able to sell.

This time, the planning department of Lanrun Company also took great pains to entertain the reporters of these stick fields, and the gifts prepared were not only a limited edition cosmetics, but also a big red envelope of 10,000 yuan per person, which was rich enough.

In fact, this is also the unspoken rule of the business, and I hope that after these domestic and foreign reporters leave, they can promote the positive energy of Lanrun Pharmaceutical, so that they can use the minimum cost to promote the new products of Lanrun Pharmaceutical as soon as possible.

After the press conference, it was the celebration dinner within Lanrun Pharmaceutical Group, and Qin Lang clearly asked all researchers in Lanrun Pharmaceutical Laboratory to put down their work, relax themselves, and participate in this celebration banquet within the group.

After all, for more than a month, the researchers of Lanrun Pharmaceutical Technology Laboratory have been studying day and night, living an ascetic-like life, and they have tightened the strings of their bodies one by one, and it is time to relax.

Qin Lang's clear regulations are also for the sake of the bodies of these researchers, so that everyone can relax the nerves that have been tense recently.

In addition to the researchers in the laboratory, a large number of management from the group headquarters were also invited to the dinner.

The venue of the dinner was held at the most luxurious five-star hotel in the magic capital, the Wanguo Hotel, on the eighteenth floor of the Wanguo Hotel. In order to celebrate the dinner, on this day, the entire eighteenth floor of the Wanguo Hotel was covered by Lanrun Group, and only employees and relatives and friends of Lanrun Group were allowed to enter and exit.

And Qin Lang also brought Liu Zhenzhen in to participate in this dinner, the two of them were dressed very formally, Qin Lang was dressed in a suit and dress, wearing a black top hat, and even took a small cane, the whole person was young and looked very gentlemanly.

And Liu Zhenzhen was dressed in a pure white round skirt, with a lot of plush flowers on the skirt, and the whole person was dressed very soft and demure.

Holding Liu Zhenzhen's hand, Qin Lang walked into the five-star Wanguo Hotel, and went straight to the elevator to the dinner venue on the eighteenth floor.

Now the entire 18th floor of the hotel has become a sea of flowers, and under the soft and bright lights, the venue is covered with bright red roses, lining the men and women who enter the venue, which looks romantic and warm.

Of course, for the single men and women who enter the dinner venue, such a romantic scene in the venue has another meaning, and the strangers of the planning department of Lanrun Group have carried forward the usual matchmaker style, and every company aggregation is actually a process of speed dating for men and women in the company.

Basically, after every company party, there are at least a dozen or more pairs of newcomers in the company, which is a big gain.

The business philosophy of Lanrun Group is "stability", "vitality" and "vitality", and "stability" also includes the stability of employees' lives and careers, and the company solves the problems of marriage for employees, and also indirectly solves many things in the lives of employees.

The dinner has lights, flowers, red wine, nearly 100 kinds of buffet delicacies, and there is a dance floor next to the hall, and the food is very rich, striving to make every party participant eat and have fun.

After a little eating, many men and women entered the dance floor holding hands, and on the dance floor there was soothing music, the lights were a little dim, and the lasers were already moving.

And here Qin Lang also took Liu Zhenzhen's hand, and was about to enter the dance floor, when a bald fat man in his forties came over and stopped him: "Mr. Qin! Mr. Qin! Wait a minute." ”

"Are you ......" Qin Lang turned his head and looked at this bald fat man suspiciously, Qin Lang was very confident in his memory, although he couldn't call out the names of all the personnel in the headquarters of the Lanrun Group and the pharmaceutical laboratory, but everyone's faces were impressed.

He had never seen this person in his memory, and this guy should not be from the Blue Run Headquarters, nor was he a researcher in the laboratory.

Then, the balding fat man in his forties in front of him is likely to be a friend brought in by the employees of Lanrun Company to participate in the dinner party.

And then the bald fat man spoke, and immediately overturned all Qin Lang's speculation: "I'm sorry! Mr. Qin, I am the negotiator of Huaxia Jindali Pharmaceutical Group, Pang Li, our company has taken a fancy to the new drug developed by your Lanrun Pharmaceutical, and decided to invest in buying out the production and sales of the drug, you can make a price!"

"You want to buy out the production and sales of my new drug, are you right?"

Qin Lang looked this fat man up and down suspiciously for a while, it turned out that this fat man named Pang Li was uninvited, and he didn't know what was going on with the hotel, so he actually put such a guy in.

"Mr. Qin, don't be busy refusing, listen to me first. ”

Pang Li took a breath, this is a big fat man of nearly two hundred pounds, and it is really not easy to squeeze around in this crowded venue. "Mr. Qin, your Lanrun Pharmaceutical has only been established for a short time, and it is no different from a weak seedling in the domestic pharmaceutical industry, and it may not be easy to promote new drugs. And our Jindali Pharmaceutical Group is the leading pharmaceutical group in China, with its own production and sales channels, if you Lanrun Pharmaceutical will hand over the production and sales rights of new drugs to us Jindadi, we can give you Lanrun a very satisfactory buyout price, how about it?"

"Do you think I'd do something like selling a chicken that lays golden eggs for a basket of boiled eggs?"

Qin Lang asked rhetorically.

"Hehe, in fact, the new medicine is not sold in exchange for boiled eggs, but fresh eggs, and it can hatch chicks. ”

The fat man smiled and said, "You Lanrun can get a lot of money after selling the new drug, and you can use the money to continue research and development! In fact, I feel that it is quite good for you Lanrun to directly do pharmaceutical research and development, after all, the competition in the pharmaceutical sales market is too great...... Your Lanrun Pharmaceutical Company has only recently been established, and there are too many things to do to open up market sales channels and face market competition! In this way, there are many more risks encountered in all aspects, and the risks faced by pharmaceutical research and development may be much smaller. ”

"Where is the opportunity if there is no risk and challenge, in fact, Lanrun has never been afraid of these, so I'm sorry...... To disappoint you, Lanrun Pharmaceutical will not sell the production and sales rights of new drugs to the outside world. ”

Qin Lang raised his hand and stopped the fat lobbyist of Jin Dali Pharmaceutical Company from continuing to lobby.

"Hmph, you'll regret it when the time comes. ”

Looking at the back of Qin Lang and Liu Zhenzhen entering the dance floor, Pang Li cursed angrily.