The power of money is endless, and the effect of scattering a lot of money is immediate.

The media, audiences, and insiders are all discussing "The Shocking Demon Thieves", and the popularity of the super blockbuster "Red Cliff" with an investment of 600 million yuan has slowly decreased.

Han Sanping and Wu Bo discussed, it is impossible to add money, at most 30 million integers, so many countries in Southeast Asia, for the overseas box office, must also invest a lot of publicity costs.

However, they changed their strategy, and they can't fight now anyway, so it is better to slow down the publicity offensive and focus on the week before the release to ensure the box office in the early stage.

The initiative of "Red Cliff" almost allowed "Shocking Demon Thieves" to completely dominate all publicity channels.

The media frantically chased the crew, following wherever they went, and the situation was more spectacular than any celebrity's travel.

As the chairman of Huayi, Wang Zhongjun was inevitably blocked by reporters.

When asked why he wanted to challenge "Red Cliff", he was full of confidence.

"We have never challenged anyone, Director Tang is the summer box office champion for three consecutive years, there is no need to challenge anyone, strictly speaking, we are the champions, the challenged party!"

When the reporter thinks about it, Tang An is released in the summer every year, which everyone is used to.

This year is just the early filming of "Red Cliff", and "Shocking Demon Thieves" was announced to be released in the summer before the project was established, giving everyone an illusion.

"Then does Wang Dong have the confidence to win the summer box office championship again?" the reporter asked again.

"Of course, there is no doubt about it, we have all watched Director Tang's films, which are definitely not worse than any of his previous films, and even the strongest in terms of visual effects, we Huayi will also do our best to help Mr. Tang achieve four consecutive championships in the summer, and there will be more consecutive championships in ......the future."

Wang Zhongjun said arrogantly in the face of reporters, and there was also a sense of pointing out the country.

......

In a hotel in Beijing, Tang Anlai also dominated the press conference when he came to participate in the launch conference of "People in Embarrassment", stealing Xu Zheng's limelight.

"The decision to release it in the summer was made on an ad hoc basis, because the film took longer than before, including the preparation time and the shooting time, and it was a new theme, and I was not sure that I would be able to catch up with the summer file. ”

"Since the time is very tight, why not release it in the Chinese New Year?"

"Actually, I also thought about not putting too much pressure on myself, after all, long-term high-intensity work is also a huge damage to the body. ”

Then Tang An said sincerely, "But in the past three years, I have been meeting fans with movies on time, and I have never been absent." I don't want to be late this year, and I don't want fans who have been waiting for another half a year!"

If there was no "Red Cliff", maybe Tang An would really be released in the Chinese New Year.

After all, the Chinese New Year file during this period is the largest schedule in the domestic market, and the movie "Shocking Demon Thieves" is also very suitable for the Chinese New Year file.

But as soon as this Wu Baige came, Tang An left, wouldn't that be afraid of him!

For more than half an hour, Xu Zheng and Wang Baoqiang, the main creators, were left out in the cold, and no one cared about them at all.

Although it's a little embarrassing, but the reality is like this, who is not famous.

Seeing that the time was almost up, Tang An turned the topic back to "People in Embarrassment".

"Ladies and gentlemen, today is the day when the movie "People in Embarrassment" produced by our studio is launched, and I would like to ask you to help publicize it. ”

Journalists are no longer entangled, you give me face, I give you face, respect each other.

If you don't bird Tang An today, you will not be able to bird you in the next interview.

"Director Tang, this time I invested in the comedy movie "People in Embarrassment", will you try comedy in the future?"

"It's possible, after all, comedy is the easiest movie to make the audience laugh, and it's not our director's responsibility to make the audience happy. ”

"Some netizens speculated that Director Tang is going to shoot all the genres, is that true?"

"I'm definitely going to keep trying new genres, and I'm going to dabble in one or two of each. ”

The topic came to himself again, and Tang An had no choice but to turn to Xu Zheng.

"Actually, Director Xu is a very talented person for comedy, and I believe that this movie will bring more laughter to the audience......"

Poor Xu Zheng, the first time he became a director, was finally able to speak.

"Thank you very much to Director Tang for giving me this opportunity, and it is a great trust to be able to select me, a person with no directing experience......"

The press conference is over, and it's time for the crew to leave for filming on the set.

"Director Xu, the crew will be handed over to you, Lao Zhao and Lao Wang are professional producers, and I can rest assured that they are in charge of logistics, I will wait for you in the capital to return triumphantly, and celebrate your achievements when the time comes!"

"Director Tang, don't worry, I will definitely do my best to make this movie!"

"I naturally believe this, I give you the greatest rights to the crew, they will not interfere with your shooting. ”

Xu Zheng was relieved when he heard this, a producer and a production director are all Tang An's descendants, if he criticizes the filming at that time, he really doesn't know what to do.

sent the crew on the bus, and Tang An was going to continue to promote "Shocking Demon Thieves".

June is gradually passing, and with the arrival of July, major universities and middle schools have begun to take holidays, and the summer vacation is about to kick off.

The first movie this year is "Jingwumen" starring Fan Binbin and Chen Xiaochun, as well as the future nine-ball queen Pan Xiaoyao making a cameo appearance.

However, this kind of song and dance film has always had no market in the mainland, not to mention that Fan Binbin has never been popular and has little box office appeal.

Not surprisingly, it was 1.4 million on the first day, and it took 10 million to break through 10 million after its release.

And the action-comedy film "Superman Hancock" starring Will Smith and South African diamond Charlize Theron was released at the same time in North America and was not affected by piracy, and the box office was not bad.

7 million on the first day, and nearly 40 million in the first 5 days of the first weekend, which is a very good result.

However, as "Red Cliff" is approaching its release, China Film and Chengtian began to increase their publicity, and almost all the resources available to them were used, and there was basically no trace of other movies.

On the evening of July 9th, "Red Cliff", which has been in preparation for several years, will hold a grand premiere ceremony at the Wuhou Temple in Shudu.

The preparations are quite in place, and the premiere will be held at the Wuhou Temple, why not just go to Chibi.

There is no way, nearly half of the big names in the entertainment industry have also packed up and rushed to Shudu to participate in the premiere of this Chinese film with the largest investment.

Of course, Tang An is also going, and this bit of face still has to be given.

At 6 o'clock in the afternoon, I came to the most influential Three Kingdoms Relics Museum in the country, and it is also the first batch of first-class museums in the country.

Tang An came late, other stars needed to put on makeup two hours in advance, so he straightened his clothes and stepped directly on the red carpet when he came.