Chapter 6 50 Lan was opened at the school gate
Talking about funding along the way, suddenly Dong Renhao still asked me suspiciously, "You are very abnormal today, you don't care where your girlfriend goes." β
I grinned, "What, I still have to chase after me to be normal?"
"Hey, you suddenly changed your sex, Shi Ke, I feel that you have changed and I can't tell where you have changed. β
I put my arm around his shoulder and quipped, "If you have time to care about me, you might as well take care of the show." β
Soon the three of us arrived at the dessert shop, and I looked at it, and the scale of the store was not small, and the style was beyond my expectations.
The name of the restaurant is "Nara Sweets", and the style is small and fresh, and you can see the process of making sweets in the open kitchen, so you can feel at ease when you eat them. The thick milky aroma mixed with the smell of baking spreads, and the desserts in the display cabinet next to it are not exquisite.
What's even more powerful is that there is also a "50 Lan" milk tea shop next to it, which is also his family.
The name "50 Arashi" brought my mind back to 2019. This is one of Jiajia's favorite bubble tea shops, and at that time, I always planned to make money for a few years and then open a bubble tea shop to sell milk tea and live a small life, which is also very good.
We often queued for a long time to buy milk tea, and she was always by our side at that time, and the boredom of queuing was nothing. Suddenly, the time when Jiajia put her arm around my waist and waited for milk tea together couldn't help but make me nostalgic.
I don't know if this crossing is temporary, maybe one day a lightning bolt will split me back. But whether it's 2019 or now, I'm going to be with her. If I can't travel back, I'll try to wait until I meet her again in this life. I'm sure she'll come as long as I wait. Before that, I had to make myself better so that she would suffer less with me.
"Minister, what's the matter, why are your eyes red? Smoked by the fragrance?" Shi Yusong covered his mouth and snickered.
His sadness was dispelled, and he pointed to the menu and ordered a recommended sweet tasting. Shi Yusong made an "OK" gesture and strode to the front of the line.
He glanced inside the bar counter and looked for a circle of people to no avail, so he asked the girl at the cashier: "Hey, hello, isn't Wang Hao here today?"
The girl's expression was stunned, and before she could answer, she heard a boy behind Shi Yusong say dissatisfiedly: "I said classmate, it's not good to cut in line." β
Shi Yusong was a little embarrassed, "I'm sorry buddy, the owner of this shop is my friend, I'm looking for him-"
"The boss is your friend, so you have to queue up. How can there be such a thing. β
Shi Yusong saw that he was unrelenting, so he took out his mobile phone and prepared to call someone.
Dong Renhao and I saw that the situation was not right, so we quickly pulled him away, "Don't call you friends, just wait, there's nothing urgent, it's just time, delicious things are worth waiting for." β
Shi Yu's face swelled, "I... I just thoughtβ"
"It's okay, I understand. I smiled.
"Then you and Brother Hao go over there and sit for a while, I'll be in line here. β
I nodded, and glanced at Dong Renhao by the window.
At this time, the boy's phone rang just after the quarrel, and he hurriedly picked up the dessert money he had just ordered before he had time to pay it.
I hadn't taken a few steps to the window when I heard a guy on the phone discussing something related to online marketing, and I immediately stopped.
"Teacher, I think interactive user fission is very helpful for website management and drainage......"
β...... If you try it, the Internet is constantly innovating, right?"
β...... Well, I know funding is an issue, but you can trust me, the benefits are much greater than what is currently estimated. β
β...... You listen to me..... Hey, hey, hey, hey??!"
He put down his phone in frustration and hung his head in frustration. The worn-out hurdle vest added to his helplessness.
"I think you're a good idea," I patted him on the shoulder from behind, giving him a kind look.
He suddenly looked up at me in confusion.
"But if you don't have a terminal program or good content to increase customer stickiness, your drainage method will be useless. I continued.
He asked me, "You also studied e-commerce?"
"It doesn't matter. β
I took the initiative to go up and pay for him, and pulled him to sit down next to him. "Drainage is important, but how to fission the flow out, have you thought about this direction?"
"You have a point. I haven't thought about this yet. β
I smiled and asked him a little bit about the basics.
His name is Lu Chenguang, and he is a sophomore in the School of Software Engineering, and I was very interested in his drainage methods, so he chatted with me in detail.
"Do you know the platform of WeChat public account?" I asked, straight to the point. After all, the official account is my old business, and the questions I talk about are more realistic.
He looked up and replied, "I have some understanding, because this platform is actually quite good, I am very optimistic, what?"
I then asked, "Then if I want some people to follow this official account, I can leave a message in the official account, and my background can show that these messages require software development or any technical means on the screen?"
He shook his head and denied, "It doesn't need to be so troublesome, just make a link, and let them click on the link to leave a message and interact." β
I approached him and said my thoughts, "I have a party and I want to make such an interactive activity, which not only ensures the innovation of the party, but also attracts a wave of traffic on this official account, I need someone to help me get this official account, are you interested?"
"This..."Lu Chenguang thought for a while, "I'm afraid I don't have time." β
I seemed to hear what he was saying, and continued, "In this way, I will not take advantage of you in vain. You cooperate with me, and I will give you 300 yuan in compensation. It's very simple to build a connection. You think about it. β
"Then I'll think about it..."
Then we left each other's contact information, and I asked him to tell me more about it on WeChat. Then he answered the phone and gestured to me before leaving.
People walked on the front foot, and Dong Wenhao came over on the back foot, "What are you doing with the official account?"
I waved my hand, "It's just interest, it's nothing." β
He wanted to ask me something, and then Shi Yusong came over with his friend. He also has a plate of complimentary desserts in his hand.
"Wang Hao, this is Shi Ke, the minister of our department, and this is Dong Renhao, the deputy minister. I stretched out my hand and introduced, "Hello, my name is Shi Ke." β
He put down the plate and shook my hand in a friendly way, and said, "Hello, my name is Wang Hao." How does it feel to eat the dessert here?"
Wang Hao looks a bit like today's teacher Zhang Shaogang, round and chubby, wearing a pair of black-framed glasses, and his glasses squint into a line when he laughs. He wears a Croce heart ring on his hand, a Givenchy, and a Cartier blue balloon on his wrist, which is dressed as a college student in 2012, and it can be seen that his family background is very good.
"Is your matcha powder imported? It doesn't feel like it's the same as usual. I thought about it again, "It seems to be a little stronger." β
Wang Hao's face suddenly showed a smile of relief: "Yes! Our family's matcha powder is imported from RB. β
"Kyoto Uji?"
Wang Hao suddenly gave me a thumbs up: "You are an expert." You can eat it all. β
"No, no, you've won the prize. I smiled, because Jiajia likes to eat matcha, and she has eaten all the high-end and low-end matcha desserts in the city. So she still has a certain ability to distinguish matcha.
At this time, I changed the conversation: "Your geographical location is not easy to find, it must affect the flow of passengers." β
His eyes suddenly lit up, and he sighed, "At that time, I wasn't careful enough when I chose the site, and now the problem comes out as soon as it opens." I've been scared to death for the past few days. β
I invited them to sit down, took a bite of fruit salad, and continued to ask, "Don't you have any ideas and strategies to change it, to promote this store, the location is already like this, so you can only start with marketing." β
He pulled me along and told me what he thought, which was pretty much the same as a clichΓ© handing out flyers or something.
I chuckled and asked Dong Renhao to bring paper and pen.
"I'll do the math for you, first of all, you send flyers to customize flyers, I have advertising printing plant resources here, count your minimum cost of 350 yuan and 10,000 pieces, do you still want to find someone to send flyers, labor costs are indispensable, generally now 80 yuan per person to send you 4 hours, a person a day they sent 1000, need 12 people that is 960 yuan, assuming 10,000 copies are all distributed, how many people will read the leaflets seriously? 700 people. So what is the admission rate after reading it? 350 people. I count you as a full dozen, and 350 people are all constituted consumption. So what's the probability of becoming a repeat customer? 175 people. So let's calculate the cost. My hand quickly calculated on the paper, "350 + 960 = 1310 yuan, in exchange for 175 repeat customers." And it's an ideal state. Excluding objective factors, if there is no advertisement that continues to refresh their vision, these 175 repeat customers will have to be discounted by half. 88 people. You think, there are 40,000 students in Jiang Academy, and your marketing campaign has attracted 88 people to become repeat customers. This marketing campaign, without having to do it, has already failed.
He was very annoyed after hearing this, and said with a sad face, "But this is the first time I have opened my own store, I hope I can open it well, but I don't even have a good start, a chain brand plus my own independent innovation brand, I thought the response would be very good, or I was too arrogant, now I really don't know what to do, I can't give up halfway, because I have spent a lot of money, I can't get back to the original, and now I'm losing money every day." Do you have a good marketing strategy for this?"
I looked into his pleading eyes and asked, "Do you know internet marketing?"
He was interested, "I've heard of it, but I don't know how it works." οΌ
"You can take the Internet to market your store, although the cost may increase a little bit, but its marketing effect and benefits are dozens of times better than the cost." I touched my chin and replied. οΌ