Section 71: Next Steps

Although the album is sold out, it is not a matter of saying that the reprint is not a matter of words, Tagawa is just overjoyed, which involves the source of funds, the final quantity and other things, all need to be discussed, so the three of them urgently had a small meeting in Tagawa's office.

These things had already had a preliminary plan at the beginning of the project, and now they are going according to the agreed process, so the meeting went very fast, and it didn't take long for Xiao Qin to go out to do things, and the final number of additional prints was also set at the number of 30,000 copies, and Shen Huan did not express any objection to this.

After Xiao Qin left, Tian Chuan couldn't sit still, got up from his seat, and kept pacing back and forth in the office, although he didn't say a word, the overjoyed expression on his face fully indicated his current mood.

"Mr. Tian. ”

Shen Huan spoke, causing his footsteps to stop temporarily.

"With 5,000 copies sold out in one day, it seems that this album still has a lot of market potential, so we have to think about what to do next from time to time?"

Tagawa was stunned, "What's next?"

This was not mentioned by Shen Huan in the preliminary plan.

Shen Huan nodded, "Well, in the next step, we can't just be satisfied with the current status quo, we have to strike while the iron is hot, so the propaganda work should also be done." ”

Tian Chuan was even more stunned, "Haven't you already done the propaganda work?

When Shen Huan asked him for publicity funds, he was still very distressed about money, but now he sees that Shen Huan's work has indeed not been done in vain, and he has achieved great results with a small amount of money, which makes him very satisfied, and he feels that the original 10,000 yuan is very worth it.

This guy is really quite capable, Tagawa thought.

Shen Huan shook his head, "Of course, there is not too much publicity, and the bigger the audience, the better." Before our publicity work, mainly aimed at the gamer market, although it is very accurate, the publicity effect is also good, but compared with the entire domestic market, the audience of this special group is still a little smaller, the consumption ceiling is limited, can only be regarded as a test field. Now that this experimental field has proved that this album does have market potential, then we should continue to expand the publicity work, spread the whole spread, let more people know about this album, and then the sales will be even greater. ”

"For this larger market, I think the first step we need to do is to send songs to hit the charts. ”

Shen Huan's singing list refers to CCTV's three sets of music billboards.

Compared with the world where Shen Huan once lived, the current Chinese country has cracked down on piracy earlier and more resolutely, and a lot of data is therefore more convenient to count, which also contributed to the birth of the music billboard.

This list is somewhat similar to the B list in the United States in another world, and it is a single ranking list composed of various data such as the sales of songs sent to the charts, radio on-demand rate, and TV on-demand rate, which is the most authoritative list in the Chinese pop music industry, and most people are accustomed to learning about the latest new songs from this, if they can be on the music chart, it will be a great boost to the sales of the album.

Tian Chuan's brows finally stretched out and frowned again: "Of course I know this truth, but if you want to hit the list, you have to shoot a MV." A MV can easily cost tens of thousands of yuan, but now the company's cash flow is so tight......"

It's really too expensive to shoot MVs, what Tian Chuan said is still cheap, hundreds of thousands is the mainstream price in the market now, and there are millions or even millions of MVs, for example, the MV of the title song of Luo Xianyang's new album was filmed across many countries and spent three million dollars to build, which has also become the focus of Luo Xianyang's new album.

MV is such a market situation, which has led to many famous and selling singers, and there is no guarantee that every song will have an MV when the album comes out, but just grasp the key two or three title songs to shoot the MV and do publicity and hit the list.

And for "Red Dust Inn", an album whose production cost is pressed below 100,000 yuan and the number of additional prints can only be decided, making a MV really needs to be carefully considered, and it is not something that can be decided with a hot head.

Shen Huan said: "Is there a cheap way to shoot cheaply, I have already calculated, ten songs are all filmed, and 30,000 yuan can almost be won." ”

As he spoke, he also took the schoolbag he was carrying, took out a material from it, and put it on the coffee table in front of him.

"Here's the budget sheet I made. ”

Although he is not sure what the market situation will be and how long it will take for the market to digest the 5,000 records, he is still very confident that the 5,000 records will be sold out, so he has already prepared for the next step and has it with him at any time.

Now that he saw that the results had come out and he could make the next plan, he naturally took it out.

Tian Chuan's eyes were already wide, and he looked at Shen Huan dumbfounded.

"Ten Songs...... 30,000 yuan?!"

The songs in Shen Huan's album are all Chinese style, according to Tian Chuan's idea, if you really want to shoot a MV, you must have ancient costumes, shoot some aesthetic types, then it requires the director's skills, as well as scripts, dresses, special sets, actors, equipment and venue rent, etc., so tens of thousands of yuan is not enough, it may have to go up 100,000 yuan, so Shen Huan doesn't believe it even if he says 30,000 yuan for a song, let alone ten songs?

Ten songs are 30,000 yuan, this is a fart! The director's salary can't be opened!

But although he didn't believe it, seeing that Shen Huan had photographed the budget table, Tian Chuan still picked it up and looked at it.

Maybe it's really done? Didn't Shen Huan also say that he would make an album for 50,000 yuan? Isn't it really made now? And the market feedback seems to be very good for the time being, this guy has some real skills.

And when Tian Chuan looked at this budget sheet, his brows furrowed again, "Sand painting?"

Shen Huan nodded, "Sand painting." ”

That's how he came up with a low-cost way to shoot a music video.

Shen Huan actually thought of other ways, for example, when he was doing network marketing, he thought about using the game screen of "Medieval Legends" to make a MV, and the breakthrough battle of the soundtrack of "Red Dust Inn" is an example product. However, considering the different audiences, as well as copyright and other factors, he finally chose the form of sand painting.

"The cost of shooting is definitely very high according to the normal process, but it's not the same with sand painting. I write very clearly on this table, now there are a little famous sand painters on the market, the price of shooting custom sand paintings is about two hundred, and the MV of a song needs about six to eight scenes, on average, it is 1,040, and ten songs are 14,000. In terms of the plot, I will provide it, and I can also serve as a director, anyway, there is basically no difficulty in shooting, just set up the camera to shoot, and the requirements for lighting, post-production, etc. are also very low, and the working hours are also very short, and the remuneration expenses are even lower, and the above is very clear. ”

"The relationship between the two of us, Mr. Tian, don't worry, I will definitely not ask you more for your salary, the personnel plus equipment rent, etc., a total of 30,000 yuan is almost ......."

Tagawa listened and frowned from time to time.

Although judging from this report, the difficulty of filming is indeed very low, basically not, but for a singer like Shen Huan, it is not easy, and it is not too much to describe it as "versatile". And the talent that Shen Huan showed before also made Tian Chuan quite confident in him, believing that he should not be open-mouthed.

Of course, what impressed Tagawa the most was the price.

30,000 yuan, all the MVs of the ten songs will be won, and the most important thing is that it can be sent to the charts......!

“…… And the situation of making MVs for sand paintings is very novel.,It's unique among today's MVs.,It's very eye-catching.,So the effect can also be expected.,The most important thing is that the price is cheap.。 ”

In Shen Huan's gentle voice, Tian Chuan became more and more excited, but a new idea came up.

"Is it okay to shoot less? Like everyone else, choose two or three key songs and shoot them, and I think it's done. ”

Shen Huan disagreed, "How much can this save, Mr. Tian? It has been written very clearly, if you really want to start filming, some hard funds such as personnel, equipment rent and so on are indispensable, and seven or eight MVs are less than seven or eight MVs, and the most saved is the sand painting expenditure, which can save more than 10,000 yuan at most, but the MV is less than half, which is several times less chance of entering the list! Mr. Tian, if you decide to shoot but you want to save this money, it is really picking up sesame seeds and losing watermelons." ”

After hearing this, Tian Chuan shook his head again and again and laughed, "I'm just saying." Then he groaned for a long time, and finally gritted his teeth and clapped the board.

"Cheng, then shoot!"