It's definitely not a simple thing to defeat Cocoa and Pepsi, for example, Very Coke, there used to be a chance, but then it was defeated because of positioning problems, Pepsi and Cocoa have always competed with each other, but there is interdependence, and the two are actually evenly divided.

Chen Shi said: "Let's not look so low, but we must be steadfast, now we only need to defeat Master Kong, as for Coke, it is not yet time to launch Coke, therefore, we must have a goal, do a good job of predetermined plans, and when the time comes, everything will be ready, and it will be launched in one go, and he will be caught off guard." ”

Whether these two beverage companies can be eliminated is still unknown, but Chen Shi hopes to occupy most of the domestic beverage market before the Olympics, at least to squeeze out foreign companies, how can Chinese make all the money of foreigners?

Wu Jiang said: "We have made a plan, now we will launch red and green tea, and after a while, we will launch Coke." ”

Chen Shi asked, "How do you position yourself?"

Very Coke is a national brand, very clever use of the Chinese people's self-improvement psychology, and the price is about 10 to 20 percent lower than the two music, once occupied most of the rural market, but because of strategic problems, the income of rural areas has gradually increased, the purchasing power has become stronger, and very Coke has gradually become a low-end consumer product, so that it slowly lost the market and eventually went out of business.

Coke must have its own culture, whether it is Coca-Cola or Pepsi, the first thing they promote is the passion and ideas of a young person, so as to retain customers, otherwise, Coke itself is not healthy, why has it existed for so many years?

Wu Jiang said: "I think you can give it a try, after all, playing Chinese's own Coke is a good card." ”

Chen Shi said: "But there are examples of failure, aren't you afraid?"

Wu Jiang said: " Not afraid, because there is an example of failure, so we can continue to work, because there is a lesson of failure, of course we have to miss, but the reason for the Chinese's own Coke is not the root of the collapse of Coke, the root of his collapse is not to promote a young people's thinking, angry, absolutely not divided into young people, very Coke to target the market to the countryside is not right, because of the emergence of other drinks, rural people choose more when no one will choose very Coke, but if there is a young person's cultural ideas behind the Chinese's own Coke, such as sports, such as passion, etc., then you can gain a foothold in the cityWhat we need to do is to grab the market in the big cities, not avoid them. ”

Chen Shi thought about it, absolutely Wujiang said it well, and the 08 Olympic Games will definitely enhance the self-esteem of the Chinese people, if he can take the opportunity to enter the army and publicize it in place, then it is possible to occupy a certain market, and the prospects are considerable.

Chen Shi said: "Okay! Make a detailed plan, and show me when the time comes." Wu Jiang nodded.

Next, Chen Shi looked at Xiao Gao and said, "How is your here?

Xiao Gao said: "In the past six months, I have been like a dream, there are too many advertisements to shoot, and the business has been very prosperous, but I am ready to enter the film and television industry, I don't know what you suggest." ”

This is what has been said a long time ago, of course Chen Shi also has such a meaning, but it is not a simple matter to enter the film and television industry, it is very difficult to make a TV series or movie, and Lin Cheng has not yet made a film and television city, at this time, the cost of shooting is difficult, and the talent reserve is not enough, but he still decided to take the opportunity to enter the army, and he must not stop.

Chen Shidao: "My meaning is very simple, the commercial market for domestic films is not yet mature, and no one has even tried it, so we will be the first to make commercial films." ”

In fact, Huayi can also be regarded as making commercial films, they rely on Feng Xiaogang's and have directed a lot of commercial films, however, Xiaogang Cannon is not Lao Mouzi after all, his commercial films are definitely not as good as Lao Mouzi, and after "Hero" comes out, there will be a boom in commercial blockbusters in China, and everyone is vying to shoot costume blockbusters, and they also want to add elements of martial arts and history, so that they are not literate, and martial arts are not martial, this momentum has continued for many years, until Lao Mouzi also made a "Golden Armor" in 08.

Of course, what Chen Shi wants to do is to make commercial films, but he doesn't want to go the old way, he must learn from the old American practices, especially the later American dramas, at this time, if Chen Shi is engaged in his own American dramas, or, if he engages in his own Hollywood, it will inevitably make people laugh, but this is a starting point, his eyes must see such a height, otherwise, sooner or later, it will be over.

Chen Shi said: "Make a commercial film, find a few screenwriters, learn how Lao Mei shoots, see how other people's scripts are written, and then combine our own situation to promote our culture, we have a very important culture that others do not have, that is, martial arts, if we make a martial arts world, starting from shooting martial arts, and gradually expand to magic, science fiction and so on in the future." ”

Xiao Gao was shocked, he had never thought of this, he thought that as long as he could make a movie, it would be fine, but what he didn't expect was that Chen Shi's ambition was so big.

He said: "We have no experience in filming martial arts, so it is better to cooperate with people in Hong Kong and Taiwan." ”

Chen Shidao: "You can cooperate, now that the Hong Kong/Hong Kong market is sluggish, there must be someone who is willing to cooperate, find directors and behind-the-scenes staff from Hong Kong and Taiwan, but there is one thing to remember." ”

Xiao Gao asked what point, Chen Shi said: "We want to have the absolute initiative, we want to train our own actors, we must not blindly go to Hong Kong and Taiwan's big-name actors, in that case, we will definitely be subject to them, therefore, choosing mainland actors, training by ourselves is one of them, and also, find your own people to learn from the people behind the scenes of Hong Kong and Taiwan, this is the second, and you can even write the contract before filming, because, as far as I know, the people behind the scenes of Hong Kong and Taiwan are very exclusive, and they generally won't let you go to see and learn." ”

Xiao Gao was surprised: "In that case, how can you get them to agree to cooperate?"

Chen Shi said with a smile: "In this world, there is no one who does not love money, they have nothing to eat, you stretch out your hand, stretch out an olive branch, will he not continue? ”

Xiao Gao said: "Church apprentices, starve to death master, will they be willing?"

Chen Shi said: "If you don't want to teach, he will starve to death first, you see if he is willing." ”

Xiao Gao didn't speak anymore, but he agreed. Chen Shi still knows a little about the problem of Hong Kong and Taiwan filmmakers going north, all because he once paid attention to Zhang Weijian and Xie Zhifeng's beating, if it weren't for that, he would definitely not know about this.

Since "Hero", mainland blockbusters are basically Hong Kong and Taiwan actors, and mainland actors can only play supporting roles.

However, it is strange to say that from the big screen to the TV series, there are very few Hong Kong and Taiwan actors in anti-Japanese dramas, and they will only appear in about a year or five later, for example, Wu Qilong filmed an anti-Japanese drama during that time period, of course, it was thunderous.

It is said that most of the directors of anti-Japanese dramas are from Hong Kong and Taiwan, and it is not difficult to imagine that Hong Kong and Taiwan started with martial arts, of course, they have to shoot some thunder dramas.

Xiao Gao's place stopped for the time being, Chen Shi looked at Fang Xuedong, he was the only one who had no results, and the only one who lost money, so of course, after listening to so many people, he was a little embarrassed to say, however, Chen Shi seemed to know what he meant, so he just asked him about his future plans, and did not ask him how he was before.

Fang Xuedong sorted out his thoughts and said: "Actually, I don't have any plans, I just want to develop the website as soon as possible, go online as soon as possible, and all problems can only be solved after going online. ”

Chen Shidao: "Even if it's on paper, you can talk about it a little bit, just talk about it." ”

Fang Xuedong said: "I think we have to sell the copyright now. ”

Chen Shidao: "Copyright?

At this time, Tao Zi interjected: "Now there is no such thing at all, even if you use other people's movies on the Internet, there will be no disputes, because there is no legal support." ”

Chen Shi nodded, it is true, but why did Fang Xuedong spend this unjust money to buy the so-called network copyright?

I believe that the laws and regulations will be standardized sooner or later, we have seen the changes in a few years, and now we are deploying according to this change, which is gambling, but I believe that the probability of winning this kind of gambling is very large, but the money invested now will not be able to earn back for a while. ”

Internet companies are like this, the first thing is to burn money, and only when you have enough money to burn can you do great things, otherwise it is useless for you to have more and better ideas.

Chen Shidao: "Since this is the case, then you should prepare and acquire the copyright yourself." Fang Xuedong said okay, and then it will be fine, the people who come here, as far as his affairs are concerned, the others must be a big basket, too many to count, and even hope that he can talk for a few days and nights, only him, just a few words.

The following are Mouse and Zhai Feng, but Chen Shi didn't want others to know about these two people, because although this kind of thing was not illegal, it was disgraceful after all, so he asked everyone to go to the hall, leaving Mouse and Zhai Feng, and letting the two of them report alone.

Mouse is responsible for the professional anti-counterfeiting, he first said: "I didn't know anything about counterfeiting before, and then I found Wang Hai, asked him for advice, and then with his own exploration, gradually established a team of more than a dozen people, now, in the whole Lincheng, as long as there are fakes, I promise not to find out his ins and outs in ten days, we also cooperate with the official anti-counterfeiting, but also find private enterprises to cooperate, such as brain platinum in Lincheng after the appearance of fakes, the first thing he found is us, therefore, our development is quite good." ”

Chen Shi nodded and said with satisfaction: "Very good, I can make such a large scale in half a year, and I have lived up to my expectations." The next thing you have to do is deploy people in other provinces, and you have to secretly investigate McDonald's KFC to expose his scandal in broad daylight. ”

The mouse asked, "When?"

Chen Shidao: "315, on this day, CCTV will definitely expose a lot of fakes, you can cooperate with CCTV at that time, so that these two foreign companies can show their ugly side, so that we can help our Yipintang." ”

Stink the enemy, this is a common means of competition, of course, if the enemy has no shortcomings, no matter how you do it, he will not stink, but Chen Shi does not believe that McDonald's and KFC are clean, they must have a dark place, there must be a disgraceful side.

The mouse said: "Okay, then I will keep an eye on this matter and make sure that they can't eat and walk around." ”

Chen Shi nodded with satisfaction, and then looked at Zhai Feng. Zhai Feng said: "There is no saying about the nature of our department, and I don't even know what the name of our studio is going to be." ”

Chen Shi smiled and said: "You always have to hide in the dark in this business, although it is not a thing that hurts the heavens and reason, but this is the dark side after all, it is better not to see people when you can." ”

Zhai Feng said yes with a smile, and then said: "We have been doing this to take celebrity photos and sell them to newspapers, but the effect has not been very good, because it takes a lot of time, and it takes a lot of time to investigate the news. ”

Chen Shi didn't have a good way, but he thought about it, and suddenly said: "We don't sell to newspapers, but to the star himself, or, to his competitors." ”

Zhai Feng's eyes lit up, and he clapped his hands and said: "Yes, why didn't I think of it? If he shoots a celebrity's scandal, if this scandal spreads out and has a great impact on him, he will definitely spend a little money to buy the photo back, he will definitely not bargain, as long as it is within a normal range and within his affordability, then even the sky-high price is possible, as for the competitors, it depends on what kind of actor." ”

This is not something that Chen Shi came up with, this is what Zhuo someone in later generations did, otherwise, it is strange that he can maintain such a large team?

Chen Shidao: "In addition to this, you also have to keep an eye on some news released by the public security, some wanted criminals, if there is a chance to be caught, it will definitely be beneficial to our studio, we can claim to be a chivalrous studio, let people worship, let people know your name as soon as they hear the reputation of our studio." ”

Zhai Feng said: "This is more difficult, it is much more difficult than tracking celebrities, and it is not easy to find a wanted criminal." ”

Chen Shi thought of a case, and he decided to use this case to open the knife, first, to catch the wanted criminal, and secondly, to start the reputation of the studio. He asked Zhai Feng, "Have you heard of the silver case?"