Song finished typing the last word and clicked publish, and then turned off the computer.

Rong Heng, a roommate who shared a house, got up to go to the toilet and saw Song Xiannian still sitting at the desk in the room.

He walked over and asked, "Back in the day, didn't you have an interview tomorrow morning? It's almost two o'clock, and you haven't slept yet." ”

Song Xiannian smiled at Rongheng, "I'll sleep right away." ”

Rong Heng stretched out his hand and patted Song Qiannian on the shoulder, and said with a smile, "There are a lot of beauties in Aoxing Public Relations Company, and the Xun Zhen who exploded on the Internet today is the planning team leader of this company."

When you go inside, remember to ask those single beauties for a phone number, and if you don't need it in the future, I can still use it.

My street photography series is just as bad as the street photography of these elite female white-collar workers. ”

Song Qiannian said, "Did you go to ask for a phone specifically when I was there?"

Rong Henghan smiled, "If I can go and ask for the phone number myself, can I still need you to help me."

But the resume I submitted with you, others didn't look down on me at all, and they didn't even give me the interview.

And you have a good skin, and you have a higher success rate than me when you want to call. ”

Song Xiannian sorted out the trivial clutter on the table and said, "I have succeeded in the interview, and I can help you date a girl at any time." ”

——

Xun Zhen walked out of the elevator and saw Xun Sheng standing at the door of her house from a distance, leaning against the wall of the corridor, holding a cigarette in his hand, and the spark was flickering.

Seeing the pile of cigarette butts at Xun Sheng's feet, Xun Zhen immediately put on a straight face and walked over with an indifferent expression.

When Xun Sheng saw Xun Zhen, he stood up straight, and he said, "When you are old for a long time, I call you, and you don't answer, don't you have to go home to sleep?"

Xun Zhen didn't answer.

She asked coldly, "What are you looking for me?"

In fact, there is no need to ask, she also knows the purpose of Xunsheng's here.

He stayed here until almost two o'clock in the middle of the night, except for money, what else could he do.

Xun Sheng turned around, looked down at Xun Zhen and said, "Ruan Ying woke up today, she got out of the milk quickly, and the child couldn't finish eating, so she was blocked and had a fever."

The doctor said that he would hire a lactator for Ruan Ying, and her mother said, "You have to pay for it." ”

Xun Zhen nodded, "No problem." As I said, I will be responsible for all expenses during Ruan Ying's stay in the hospital. ”

Xun Sheng continued, "There is one more thing I want to talk about in your room. ”

Xun Zhen opened the door.

Xun Sheng wanted to go in with him, but Xun Zhen glanced back at him and said lightly, "Put out the smoke and come in again." ”

Xun Sheng looked down at the cigarette he had just smoked a few puffs in his hand, and he was reluctant to extinguish it, so he stood at the door and finished smoking before entering the house.

He didn't change his shoes, and Xun Zhen reminded him coldly, "Change shoes." ”

He couldn't help but muttered impatiently, "Come to your house, there are a lot of, and my shoes are not too dirty." ”

But in the end, he still couldn't stand Xun Zhen's compelling gaze, and reluctantly changed his slippers.

Entering the house, he sat on the sofa in the living room, Xun Zhen took a bottle of mineral water from the refrigerator and put it in front of him, sat down on the single sofa next to him, and asked, "What else do you have to do, tell me." ”

Xun Sheng seemed to be brewing emotions for a while, and then said, "Dad called today, and he said that he heard the news from others that after the New Year, the township government should vigorously rectify the phenomenon of illegal construction in rural areas."

As you know, the year before last, when our village started digging land to build houses, our family also dug up a large piece of land and prepared to build a small bungalow, but at that time, my parents didn't have so much money, so this matter was put on hold.

Now, the township government wants to rectify the phenomenon of illegal construction, and my father said that we will build the house before this, so that the township government cannot count us as illegal construction, and the land cannot be expropriated. ”

Xun Zhen's expression was indifferent, and she said, "You have always decided for yourself this kind of thing, are you here to ask my opinion now?"

Back then, they didn't ask her about digging the ground, and they still spent the money they swindled from her on the grounds that her father was sick.

Xun Sheng said annoyedly, "I'm not here to discuss with you now. It's that we are still 500,000 yuan short of the money to build a house, and my mother said that you should pay it first. ”

Xun Zhen's expression was cold.

She bowed her head and said, "I can borrow money, and you write an IOU." As for the interest, according to the bank loan interest rate, the interest rate is 4.35% for repayment within one year, 4.75% for repayment within five years, and the interest rate is ...... for repayment over five years"

Before Xun Zhen finished speaking, Xun Sheng immediately interrupted her angrily, glared at her angrily, and scolded, "Xun Zhen, isn't there a part of you who build a house at home?

What do you say about borrowing money, and you have to calculate the interest? Do you dare to say that you are not a family seeker, so you shouldn't have to pay this money?"

Xun Zhen pursed her lips and smiled mockingly, she said, "I just happen to be surnamed Xun, and I have nothing to do with you and your mother."

If you want to borrow this money, write an IOU.

If you don't want to borrow, you can leave now. I'm tired and don't have time to entertain you. ”

Hearing this, Xun Sheng suddenly got up from the sofa and said sarcastically to Xun Zhen, "Why did Dad give birth to such a cold-blooded and ruthless daughter as you, and you still have his blood in your body, how dare you say that you have nothing to do with us."

Even if someone else's daughter is married, she always protects her mother's family in her heart. You haven't married yet, so you turn your face and don't recognize anyone.

If it weren't for the fact that you owe us Ruan Ying for having a child, I wouldn't want to ask you for this money. ”

Xun Zhen's face was calm from beginning to end.

She looked at Xun Sheng, and didn't want to talk nonsense, so she just said directly and clearly, "What I owe is Ruan Ying, and I will only compensate Ruan Ying."

As for the others, it has nothing to do with me. So if you want to borrow money from me in the future, write an IOU.

If you don't want to borrow money, then you'd better not come to me.

I still hope that we can do the same as before, and that the water from the well does not interfere with the water of the river, and that you don't come to me if you have nothing to do. ”

Xun Sheng's face was so red that he was angry.

Xun Zhen ignored his flushed face and continued, "As for the last time you didn't say hello and suddenly sent Ruan Ying here, I hope it won't happen again in the future."

I agreed to let Ruan Ying live here, not because I felt that I was still a family with you, but because I sympathized with Ruan Ying.

Sympathize with her for marrying a man like you. ”

Xun Sheng slapped the table and said angrily, "Xun Zhen, what do you mean by this?!What kind of man am I, you tell me clearly, I am also your brother!"

Xun Zhen walked directly to the entrance and opened the door, then looked at Xun Sheng and said, "You are the kind of man who can put all bad adjectives on you."

If you don't want to write an IOU, I won't borrow it. You go back and tell your mother that I am still the unkind woman in her mouth, and don't think about taking the money from my pocket when you have nothing to do in the future.

It was all my hard-earned money, not hers. ”

After Xun Sheng left, Xun Zhen took a broom to the door and cleaned the cigarette butts left by Xun Sheng.

When she returned to the house, she was sleepy and tired, and she lay down on the sofa and fell asleep with the makeup on her face.

——

Song wore a newly bought formal suit, with his resume in his bag, and squeezed onto the crowded subway line 3.

The people in Aoxing Public Relations were very busy, and Song handed over his resume to the front desk, sat on a bench and waited for more than an hour before it was his turn to interview.

The place where the interview was conducted was a small conference room.

The person in charge of the interview was a young man about thirty years old, the man had a handsome face, and when he saw Song Xinian walking in, he closed the resume in front of him, looked at Song Xinian and smiled.

Song Xinian stood by the chair opposite the man, smiled and said, "Hello, my name is Song Qiannian." ”

The man nodded and said, "You may be seated."

Let me introduce myself first, my name is Chen Huai, and I am the head of the human resources department of Aoxing.

I read your resume, you graduated from Polytechnic University in June this year, and you have been interning at an advertising agency during this time, why don't you continue to look for advertising-related jobs?"

Song Qiannian sat opposite Chen Huai, and he said with a very relaxed and natural expression, "Because I found that in this Internet era, the power of public relations has begun to completely subvert traditional marketing methods."

PR can build a brand and get it into people's lives quickly. The role of advertising is only to maintain the brand after the PR has established the brand.

And I want to be a brand builder. ”

Chen Huai smiled lightly, "It seems that you did your homework before the interview." So you can tell us about what you understand as an example of PR building a brand. ”

Song said, "I'll talk about the example of building a brand in the literary world."

More than a decade ago, it was difficult for writers to become famous and make money when they published books, and the traditional marketing method was nothing more than arranging interviews with writers or holding book signings.

But Mr. Lu Jin has turned tradition on its head. He used literature as a commodity to hype up marketing and build a literary brand.

Hyun is one of the most successful examples of his hype.

Mr. Lu Jin used several hype methods to hype Xiaoxuan.

First, he exposed Xiaoxuan's sky-high remuneration.

Second, it broke the negative news that Xiao Xuan was searched at the airport with a toy gun.

Third, hype up the triangular scandal between Xiao Xuan and two other star writers.

Fourth, let Xiaoxuan participate in various newspapers and TV talk shows.

Fifth, for the first time, advertising bookmarks were applied to books.

Sixth, put Xiao Xuan's book fair in a bus, and let Xiao Xuan be the bus driver.

These hype tactics, while common, are very effective.

Mr. Lu Jin has built Xiaoxuan into a personal brand through various hype and publicity. His books sell well because he has a brand personality.

Mr. Lu Jin once said frankly that for a writer, having a personal brand is even more important than writing well.

In the public's mind, Xiao Xuan is this brand, even if he writes on white paper, as long as they package the white paper he wrote, they can sell 100,000 copies.

Because consumers buy the brand Xiaoxuan. ”

Chen Huai still smiled lightly, and he said, "You studied your theoretical knowledge very seriously, and this example was learned from books." But I don't know if you're sensitive to PR marketing. I'll just ask a simple question.

Fans of well-known casual brands in my country are going to launch co-branded T-shirts, what are your thoughts on this marketing?"

As the name suggests, a co-branded T-shirt is a T-shirt jointly launched by many brands, since it is a co-branded T-shirt, then many of these co-branded activities have a certain value, so such a co-branded T-shirt is more distinctive and meaningful than the general T-shirt, so it has collection value.

And this summer's hot collaboration T-shirt is a limited edition short-sleeved T-shirt jointly launched by street brand XLARGE and the classic Japanese anime Dragon Ball.

Dragon Ball, a classic anime, has always held a very important place among manga fans, so this co-branded T-shirt sold immediately as soon as it was launched.

If you want to launch a popular co-branded T-shirt, you need to innovate and co-brand with more distinctive and influential brands.

He thought for a while and said, "The customer positioning of this brand is young people, so the co-branded brand it chooses needs to be a brand that is more popular with young people."

I don't think this brand is necessarily a well-known brand, but it is better to have characteristics and influence, it can be an artistic product, but it can also be an artistic creator with a certain influence.

Before the official announcement of the release of the co-branded T-shirt, we can unilaterally hype up the brand side that can be cooperated, and then promote the co-branded T-shirt when the heat continues to heat up.

These are just my general ideas, and the specific details should be elaborated in more detail. ”

Hearing Song Xiannian's thoughts, Chen Huai's eyes were full of appreciation.

He smiled heartily, "Your idea coincides with the idea of Xun Zhen, the head of our planning department.

Although you were interviewing for the position of planning specialist, I felt that you would be more suitable to be her assistant.

Are you interested in being an assistant to Xunzhen?"

Song Qiannian remembered Xun Zhen's beautiful and arrogant face in the video on the Internet, and said with a smile, "Interested." ”

Chen Huai nodded and said, "Then you wait here, I'll let Xun Zhen interview you." Although she is very demanding, I think she should like you. ”

——

Chen Huai lightly tapped Xun Zhen's desk a few times.

Xun Zhen glanced up at him and asked in a slightly hoarse voice, "Something?"

Chen Huai asked, "Do you have a cold?" ”

Xun Zhen said lightly, "I fell asleep on the sofa last night and got a little cold. ”

Chen Huai snorted twice, "You've been a single dog for so long, so you don't plan to find a man to take care of you?"

Xun Zhen disagreed, "If you have something, just say it quickly, don't be in front of me, I know you don't care about me so much." ”

Chen Huai smiled and said, "You have to invite me to dinner tonight, I have found an excellent assistant for you, and I guarantee that you will be satisfied." ”

He put Song Xiannian's resume in front of Xun Zhen.

Xun Zhen's expression was calmly flipped open, and when she saw that Song Qiannian was just a fresh graduate, she smiled instead, and she said, "It seems that this fresh graduate is really interesting, otherwise you Chen Huai would not be able to arrange a person with no experience to be my assistant." ”

Chen Huai nodded proudly, and he said, "The sales strategy plan of the joint T-shirt is fantastic, this kid and you are thinking in the same direction." ”

Xun Zhen said, "It looks like I'm really going to meet him." ”

When Xun Zhen pushed open the door of the small conference room, Song Xiannian happened to turn his head to look at her.

Xun Zhen was wearing a white chiffon shirt with a simple cut red dress skirt, and Song Xiannian felt that she was more beautiful than on camera.