Chapter 57: Coincidence

Mulled spirits are made by distilling colorless spirits, brandies, gins, or other distilled spirits mixed with fruits, flowers, plants, or pure juices pressed from these raw materials, among other natural ingredients. Filtration and maceration are the most important methods in the manufacture of sweet wines, while distillation is a necessary process.

Sweet wine, also known as Jiang rice wine, wine brewing, mash grains, the main raw material is glutinous rice, the brewing process is simple, the taste is sweet and mellow, and the ethanol content is very small, so it is deeply loved by people. In the preparation of some dishes, glutinous rice wine is often used as an important seasoning. Glutinous rice wine is pale red in color, so it is also called "red wine", because it seeps into the boiling water, so it is also called "water wine". This kind of home-brewed glutinous rice wine has a mellow and sweet taste, less irritating, and a moderate amount of drinking can relax the muscles and strengthen the body. Farmers must use this wine during festivals or when entertaining guests. The dregs left over from brewing, mixed with salt, are called "dregs". It is stored for long-term soup, and some people boil it with fresh fish, which tastes great.

It is not a simple matter to make dessert wine a best-selling beverage like beer, although Chen Chengzai thinks so, but he knows that the problem can be imagined, dessert wine has existed for so many years, why no one has this idea now? It's not that no one has thought about it, maybe the main problem is the difficulty of the process, or the preservation conditions, etc. Although Chen Shi didn't know anything about it, he could think of the difficulties. What's more, now with his own strength, there is no capital development at all, but he did not give up, but chose a strategy of steady development.

First of all, of course, he can't directly develop sweet wine, but make mineral water, and only after he has the ability to make bottled mineral water, he can have the conditions to develop sweet wine, and then he can also take the opportunity to launch some drinks, such as cola. Chinese people don't have their own coke.

If I can make my own Coke, it must be a very proud thing. From a sweet wine, Chen Shi actually thought of so much, this thinking flew too fast, he couldn't help but shake his head and smile bitterly, he was whimsical, but starting from mineral water, he could practice it when the time came.

There are advantages in making bottled mineral water, because there are many mountains and rivers in Qianxian County, and the industrial pollution is not serious, so it is not a problem to find a good water source, and mineral water is not a technical problem, and the problem is how to open up sales. The taste of drinking is almost the same, if you want to make a name for yourself, it can't be done in a day or two, if you don't have a huge amount of money to invite celebrities to endorse, then you can only grind slowly in your own one-acre and three-point land.

Thinking of mineral water, Chen Shi thought of Farmhouse Spring, Farmyard Spring stopped producing pure water in this year, and turned to the production of natural water, this environmental protection concept and all domestic drinking water companies are completely different, although the sales of Nongfu Spring was once less than Wow Wow, but its own positioning is very clear, and later the sentence "We are just the porters of nature" advertising slogan is popular all over the streets and alleys.

The production of drinking water is certain, but how to open up the market is a difficult problem, Chen Shi thought for a moment, and felt that the best way is to find a celebrity endorsement, so which star is the most well-known in the 21st century? In Chen Shi's eyes, a decade ago, it may have been Yao Ming and Zhou Jie. Thinking of this, Chen Shi stood up suddenly, so it is only two thousand years now, and Yao Giant and Zhou Jie are not on fire. Yao Juju is still in the CBA, and it will take 02 years to be selected by the Rockets as the champion, so that it is completely popular all over the country, if you find him to endorse now, then the endorsement fee should not be so expensive, maybe you can get some money to invite him, so when he enters the NBA, will the sales of his endorsement quote water increase significantly? This is a very worthwhile investment, Chen Shi was excited.

There is also Zhou Jieba, now Zhou Jieba has just released his first album, and he is a little famous in Taiwan, but no one can imagine that in another year or two, no one in the mainland can surpass him in popularity, if he can sign his endorsement contract now, wouldn't it be a big deal.

Thinking of this, Chen Shi was full of confidence, first to become a water company, and then with the help of two obvious influences, open sales, and then develop sweet wine drinks, if sweet wine can sell well in the world like beer, then it is not a problem for him to be the richest man in a country.

Moreover, he also had a thought, that is, the factory must be built in Qianxian County, because this is his hometown, and if Qianxian County could have a few more large enterprises, wouldn't it be much faster to develop? Now the only decent enterprises in Qianxian County may be Moutai and Lao Gan Ma.

However, there is no funds, and now Chen Shi has a headache again, and if he wants to ask two celebrities to endorse, it will not work without a few million, of course, it is the current price, if it is another year, it must be tens of millions to get it. Chen Shi decided that he couldn't wait any longer, at least he had to determine the production address first, and then put the water production first, everything was naturally straight, and the matter of money would always be solved, and several small companies under his name could also make money, so he was not afraid of no money, what he was afraid of was time, if he waited for this year, the advertising expenses of the two stars would scare him to death.

So, Chen Shi handed over all the other things to others, and the supermarket didn't care, and after explaining to He Guoqiang, he didn't ask anymore, there was no problem with the Internet café, Tao Zi was very relieved, and finally it was the matter of the restaurant, he asked Li Qiu to explain, and told him that he was going to go far away, so let her watch it carefully, don't make an accident.

After explaining the business matters, he explained to his younger brothers and sisters, because he was going to leave for a while, so he had to explain clearly, and if he left, who would care about the two of them? Chen Shi had no choice but to ask his aunt, who was an elder, and had a deterrent effect on the two of them, so that they would not waste their studies.

When he went out, Chen Shi had already thought clearly, although he had not yet found the address of the production, but he had to find the machine that produced the water, if the machine was not found, he was not at ease. Of course, it is not that you can bring the machine back as soon as you go, it is to book, and wait to see the price function of the machine, etc., and then come back to find the water source, maybe the factory site can not be selected in the county, so it is too remote here, after the production, it is troublesome to transport out, so it can only be selected in the city, and it may be a little difficult to find a place with a good water source. Because the city is not like here, there are many people, the economy is developed, and there may be some factories around, maybe there will be pollution, so it is really difficult to find high-quality water.

After explaining everything, Chen Shi bought a ticket and set off. After getting into the car, he was still so addicted to his imagination that he didn't notice at all that someone came next to him at some point.

He was pondering, and suddenly he was patted by someone, and he turned around suddenly, only to see Taozi's cousin Zheng Tong.

Zheng Tong wore a pair of jeans today, a white T-shirt, and his legs were wrapped in pants, and his round legs looked very elastic.

Zheng Tong also said: "Why are you going?"

"Why are you going?" asked Chen Shiye.

Zheng Tong sat next to him and said, "Go to school, we start school, what about you?"

Middle school has already started, Chen Shi didn't expect Zheng Tong to be still there, what school did she go to? It hasn't started yet? Chen Shi asked suspiciously: "You are only going to sign up now? What school are you going to?

Zheng Tong said that she took a few days off, and Chen Shi suddenly realized, but it was a coincidence, the two actually went to the same place, Zheng Tong was in Lincheng, Chen Shi also went to Lincheng, and it was even more coincidental that they actually took the same bus, and the seats of the two were still next to each other, how could there be such a coincidence in the world? But it happened, which really surprised Chen Shi.

"Why are you going?" After Zheng Tong sat down, he asked dissatisfiedly, "You haven't answered me yet, what are you going to do in Lin Cheng?"

Of course, Chen Shi didn't say that he was going to investigate, he was going to buy a machine, so he had to say that he was going to see his sister. Just right, passing by Lincheng, of course I want to see my sister, if my sister's life is not very good, of course I have to help her a little, Chen Shi has to do it, my sister is very thrifty, although she likes beautiful clothes, but she has always rarely gone shopping, although she likes makeup, but she doesn't buy cosmetics.

My sister is a person who only has to rely on how much she can do, and she has to have difficult conditions at home, so she has always been very thrifty, and her sister, who should be very beautiful, is a little worse than ordinary girls.

Therefore, Chen Shi wanted to go to see his sister, now that the family is not short of money, it should be spent, and it should be spent, and it should not be as frugal as before.

Zheng Tong asked Chen Shidao: "Which school is your sister from?" I'll take you there, I'm familiar with Lin Cheng, there's nothing I don't know." ”

Chen Shi said: "Famous universities, teachers specialize. ”

Zheng Tong was surprised: "Coincidentally, I am also from a famous university, but I study computers." ”

Chen Shi said happily: "That's really a coincidence, I will trouble you to be a tour guide at that time, I am not familiar with it for the first time in the city." ”

Zheng Tong packed the ticket and said that he must take him for a good turn and be a qualified tour guide, and then began to talk about school things. University, this thing, Chen Shi has never been involved in his life, he also did not go to college in his previous life, he has never thought about going to college in this life, he just wants to make some money to improve the conditions of his family, and he just wants not to repeat the journey of his previous life, so he has no yearning for college, nor does he have any feelings.