You just exploded?

Jin Xi heard the other party curse herself, and her mood was even worse when she was woken up early in the morning, "Which department are you! I didn't explode, I'm still alive and well!"

Only then did the person on the other end of the phone realize his speech problem, and hurriedly said: "It's not you who exploded, it's "Meteor Garden"! You told me yesterday that there is an abnormality in this regard and you want to call to inform your ......" The tone sounded very aggrieved.

Meteor Garden?

Jin Xi finally came to his senses.

"Meteor Garden exploded?"

"yes,"

The person on the other end of the phone hurriedly made up for the work and reported what Jin Xi had told him: "The total number of views of the two episodes of "Meteor Garden" has exceeded 2 million so far! The number of new registered members generated by the entrance has reached 300,000!"

Jin Xi blinked several times.

I was woken up early in the morning, and Jin Xi still had eye feces in her eyes now, hot and wet, and she would feel a little sticky when she blinked.

"What did you say?"

Jin Xi wondered if he had woken up early in the morning, and he had heard it wrong, so he asked again.

The person on the other end of the phone repeated what he had just said: "The total number of views of the two episodes of "Meteor Garden" has exceeded 2 million so far, and the number of new registered members generated by the entrance has reached 300,000!"

You heard it right!

Jin Xi was completely awake at this moment, and sat up from the bed all of a sudden.

The number of views of the two episodes exceeded 2 million, with an average of 1 million episodes, and the number of new registered members was 300,000, which is a very familiar number for the two Jinxi.

This is an optimistic estimate made by their company's analyst team when analyzing "Meteor Garden".

But this optimistic estimate is the overall estimate, how did it reach it in just one night?

Exploded.

Such a word flashed in Jin Xi's heart.

"You're waiting for me!"

After Jin Xi finished speaking, he hung up the phone directly, quickly got out of bed, washed up, got dressed, and drove to the company.

"Mr. Kim. ”

After seeing Jin Xi come in, the employee who called him in the morning quickly stood up and said hello tremblingly, crying in his heart.

He felt that he was really hard to do this errand, and he would be yelled at if he did things according to the leader's instructions, and he would definitely be scolded if he didn't do things according to the leader's instructions.

I hope that Mr. Jin's temper is better now, and he doesn't hold a grudge against him for calling him this morning to wake him up.

"Is there a detailed data report from last night until now?"

The employee obviously thought too much, and as soon as Jin Xi came in, he ignored everything next to him and asked for a report directly. Fortunately, he was prepared, and hurriedly handed over the report that had been urgently sorted out—in fact, it was a bunch of data.

"Here it is. ”

After Jin Xi got the report, he looked down directly.

For him, this data is still very simple and intuitive, from the perspective of data trends, mainly from 9 o'clock last night, the data of "Meteor Garden" showed an upward trend, which was also within their expectations, but the magnitude and duration of this rise were a bit unexpected to them.

Until 11 o'clock, the number of broadcasts of "Meteor Garden" was soaring, just like taking an aphrodisiac. The number of new registered members generated from this entrance is also rising rapidly, and after 12:30 in the morning, the number of broadcasts and the number of new registered members began to decline.

But even if it comes down, the playback data is significantly higher than other videos in the same period, and it has always been in the leading position in the same period data of Quku.com, and it was not overtaken by other videos until after three o'clock in the morning, and then until eight o'clock this morning, the playback volume of the first episode of "Meteor Garden" has reached 1.2 million, and the second episode is 850,000, from the data point of view, the audience retention rate is very high.

Is the power of the backstage of the first network so great?Is the audience of the video website so demanding for orthodox TV dramas?

After Jin Xi read these data, two questions flashed in his heart.

He didn't attribute the reason for the spike in data to the show, because in his opinion, the show didn't actually have much charm, at least he didn't like it very much. The reason why I think this drama is also objectively analyzed from the market level.

But no matter what, judging from the data, this drama is a proper explosion.

Maybe he's found a new way to develop his website......

After Jin Xi returned to his office, he thought about this all day.

The content section is the lifeblood of video websites, and everyone pays attention to it, but video websites, including Quku.com, are now focusing on personal original self-made videos. Of course, this gives full play to the advantages of the Internet, and also takes the road of differentiated competition with the TV station, reducing the pressure from the TV station, but if you really work with the TV station, can you also find a new way out? Of course, this is just a general direction of development ideas, how to do it, whether there is an environment to do this, whether they have the capital to do this, all need to be considered in detail, but at least "Meteor Garden" The explosion trend of the backstage model of the first network has given them a new direction to think about, and they are really going to start the layout, and they can also be one step ahead of several other video websites to seize the opportunity.

Although Quku.com is already the leading position in the industry, in the fiercely competitive Internet market, everyone is sailing against the current, and if you don't advance, you will retreat. If they dare to take a nap, maybe tomorrow will change, so what Jin Xi thinks about every day is how to be enterprising and enterprising, and he doesn't dare to relax at all.

……

In addition to the two data of the number of broadcasts and the number of new registered members, the comments below "Meteor Garden" are also growing rapidly, and they are very popular, but to Jin Xi's surprise, there are quite a lot of praises.

"This drama is so good, highly recommended!"

"Hua Ze is too handsome, right, but why is it so melancholy? ”

"Daoming Temple is the most handsome, cute and handsome, so cute! ”

"Let me tell you a terrible fact, Daoming Temple is 29 years old this year, and he is still a divorced old man...... But that doesn't stop me from loving him!"

"I really want to go to a university like this. ”

"Why are there only two episodes! I'm going to watch the next episode!"

……

Of course, there are some bad reviews.

"This drama is too unrealistic, so exaggerated. ”

"The acting skills of these leading actors are too bad, right? I feel like I can play better than them. ”

……

The situation doesn't seem to be as simple as he thought, and it's not just because of the backstage of the first network that caused the popularity of this show, but the factors of the show itself are also very high.

It's just that based on Jin Xi's personal subjective feelings, he doesn't particularly understand why these people like this drama so much.

In addition to these comments, another report sent after that made Jin Xi even more confused.

According to this report, so far, up to 72% of the audience of registered members of "Meteor Garden" is female, and among the new registered members, the proportion is as high as 81%!

This is very perverse.

According to the latest Internet ecology report, the ratio of male and female netizens in China is about 4:1, and the ratio of video websites is slightly smaller.

Women especially like this show?

Jin Xi also went out for a spin for this reason, caught a girl who had watched this drama, Xiao Qiu, a beautiful woman from the marketing department, and specifically asked her what she thought of this drama.

"Of course it's pretty!"

Maybe because she is a rare beauty in an Internet company, Xiao Qiu is usually held by all kinds of people, and he does not have the cowardice of ordinary employees, he still dares to speak, and he is also bold and blunt in the face of Jin Xi, the vice president: "The filming is really good, this is the drama we want! What are the previous dramas? It's too boring." ”

"I have to say, Mr. Jin, your decision to introduce this drama is really wise! A friend of mine knew that I worked in our company, and he called me to ask me to watch it below. And I suggest that Mr. Jin also take a look at it and learn more, maybe it will help you get rid of your current state of bachelor. Also, Mr. Jin, you see that I have answered all the questions you asked me, do you see if you can treat me preferentially and show me the rest first? I guarantee with my personality and breasts, I promise not to pass it on......"

Jin Xi finally got out of Xiaoqiu's mouth, and finally had a preliminary understanding of the situation.

Women's evaluation of this drama is indeed very high.

However, the female group still accounts for a relatively small proportion of the Internet ecology after all.

But the next data situation of "Meteor Garden" let Jin Xi know, he can't underestimate women.

On Wednesday night, the third episode of "Meteor Garden" was broadcast, and the data results from Thursday showed that the number of broadcasts of the first episode of "Meteor Garden" has exceeded 3 million, the second episode has exceeded 2 million, the third episode has exceeded 1.7 million, and the number of new registered members generated by the entrance of "Meteor Garden" has reached 800,000.

When Jin Xi looked at these data, he knew that they were going to pay Shen Huan an extra sum of money for this, and he couldn't rely on it, there was a supervisory agency, but he was very happy to pay such a sum of money.

In addition to a large number of new daily traffic and the number of new registered members, etc., he feels that the money is well spent, the drama "Meteor Garden", according to the current rapid growth trend, may also become the overall IP of Quku.com and the first Chinese video website in the history of Chinese video websites to exceed 100 million views, which will go down in history.

And Quku.com will have this IP......

Who says women are inferior to men?

Women can hold up half the sky, bazaar, hey!