Shen Huan was indeed thinking, and after he quickly finished thinking, the pen that was slowly turning in his hand finally stopped. After that, he held the pen and clicked on the table to draw everyone's attention before speaking.

"Guys, don't let up yet, the battle has just begun. The propaganda work can not only not be stopped, but also to increase the intensity of media resources, outdoor advertising this piece ......"

The people sitting below listened obediently, but there was not much that was really moved.

They are all old people in the workplace, and they are familiar with this set of bosses: even if the situation is good and satisfying, the bosses often do not let up - at least they will let the employees not let up. They will continue to wind up their subordinates and employees, tense their nerves, and will not start to reward their merits until everything is settled, this is a qualified boss, so Shen Huan is not surprised by their winding now.

To their surprise, Shen Huan said some things after finishing the clockwork as usual.

“…… Our goal is to be the first, the first in the eleventh schedule, the first in this month, and even the first in the second half of the year! The 800 million predicted by the department is not the target I want, 1.3 billion, this is the number I want! I personally believe that judging from the current state of this film and the development trend of the Chinese film market after 2000, it is still very possible to accomplish this goal, and its potential has not yet been discovered. ”

If hearing this, these people below still think that Shen Huan is just shouting slogans and winding them up by raising the upper limit, then Shen Huan's next words will make them understand that Shen Huan is serious.

"Of course, I also know that if I want the horse to run fast, and I want the horse not to eat grass, it is impossible, so I decided to temporarily add another 5 million promotion budget, and the possibility of continuing to add it will not be ruled out in the later stage. ”

An additional 5 million promotion budget?

This is the production cost of a movie that DreamWorks usually invests in independently!

However, it can also be seen from this point that Shen Huan really seems to be really like what he said, he really wants to compete with "Thorn Qin".

Although "Thorn Qin" is only about 30 million higher than "Charlotte's Troubles" from the single-day box office, it is based on the clever showtime of "Charlotte's Troubles" that such a beautiful number can be obtained.

In terms of the overall screening cycle, "Charlotte's Troubles" and "Thorn Qin" are the same, both are one month, but the screening cycle of "Thorn Qin" is worth more than "Charlotte's Troubles" because they were released a day earlier, September 30 - one more night to be exact.

In other words, "Thorn Qin" has one more night on September 30 than "Charlotte Troubles", and "Charlotte Troubles" has one more October 30 day than "Thorn Qin".

A whole day, compared to a night, seems to be "Charlotte's Troubles" Take advantage of it, but in fact, it can't be calculated so simply according to the amount of time, but also according to the point of time, from this point of view, the whole day of October 30 and the night of September 30 are completely incomparable: these two, one is on Tuesday, one is on the night of the day when everyone has begun to have a holiday, one is a whole day when the number of screens has been cut to I don't know how much, and the other is the first day when the number of theaters is fully filled, which is not comparable at all.

This can also be seen from the fact that "Thorn Qin" made 88.1 million in one night, and it is absolutely impossible for "Charlotte Troubles" to get so much box office all day on October 30, not even a fraction of 8.1 million.

So if you really want to calculate it seriously, the box office of "Thorn Qin" will add 88.1 million on the day of their premiere, that is, the total box office of 200 million to compare with the more than 80 million of "Charlotte's Troubles", which is more reasonable and more valuable for reference. From this point of view, in fact, everyone here has little confidence in Shen Huan's idea of wanting to surpass "Thorn Qin", and they don't know where their big boss has the confidence to increase the promotion budget.

But no confidence is no confidence, and the discussion still needs to be discussed.

The 5 million is not Shen Huan patted his head and said that he would invest, where the funds come from, what is the ratio of risk and expected return, these are all issues that they need to consider, so a new round of meetings began, and everyone began to have a heated discussion around Shen Huan's new idea, and finally finalized the details of several aspects: the additional funds went from the accounts of DreamWorks, and in terms of media publicity, the "single-day box office" was seized in the past two days Make a fuss, increase the distribution of existing publicity channels, and make further efforts in all aspects of the channels and quantities, and use the "hilarious impression" generated by "Charlotte's Troubles" on the online publicity channels to make a fuss and take the route of conquering the social circle......

After discussing a bunch of things, the meeting was extended by two hours on the basis of the original schedule, and as for the effect that these things can produce, it will be judged from the box office situation in the next few days.

DreamWorks is working hard to climb the peak, and their opponents are not idle, and there are no fewer measures to deal with it, and like them, they have begun to pay attention to the Internet position that has intensified in recent years, and have made some articles on it, one of which is reflected in the time network: On the time network, the score of "Charlotte's Troubles" has gradually dropped from 8.9 points at the beginning, and it has dropped to 7.3 points in two days.

"Is it funny, is it embarrassing to death!", "The heart of a middle-aged male dick, the unreal obscenity of disgusting dreams", "Even if you do it again, Dick Si is still a dick", "A terrible movie that ruins people's three views"......

The low ratings of 2 points and 3 points one by one, and the long movie reviews that make it possible for the masses who don't know the truth to look away from this movie by looking at the title have also been quickly pushed to the homepage of the movie page of "Charlotte's Troubles". And these long movie reviews are not only demeaning, each one has a lot of spoilers, and the format is almost the same - first spoil the entire plot, and then start stepping on.

For a commercial comedy, a score of 7.3 is actually quite good, it is the kind of movie worth watching in the cinema, but for many fans who have watched "Charlotte's Troubles", they are very dissatisfied.

Domestic comedies are often in the form of embarrassing laughter, as if the directors are reaching out from the big screen to pinch your neck and force you to laugh. Now it's hard to have such a movie that can make people laugh non-stop with two or even three brushes, and it only has a score of 7.3?

This score is not even as good as last year's "Fat Guy's Birthday——", it is a movie with pure embarrassing laughter, all kinds of cliché jokes, it really makes people laugh, but it is barely a bit of a deep theme, and it got a final stable score of 7.5 points on Time.com.

In this mass mentality of many fans, instigated by some people's organizations, a wave of "scoring counterattack trend" began to appear on the page, the number of scoring of "Charlotte's Troubles" has grown rapidly, and the scores are like the Chinese stock market at the junction of the bull market and bear market, up and down, hovering between 7-8 points, and some anti-polar long film reviews have been put on the front page of the "Charlotte's Troubles" movie page, fighting with each other.

"As a comedy movie, the first thing we should understand is that laughter is the core of comedy movies...... Only those who really enter the cinema know the charm of this movie, know what it is like to laugh out loud, and know what it is to be a sea of laughter, not the laughter of many so-called comedy movies. If "Charlotte's Troubles" is all embarrassing, then there may not be a few films on the market that are not embarrassing......"

This "It's been a long time since I've laughed so happily" is said from the perspective of comedy and joy.

"I am very unaccustomed to some of the movie reviews that have been raging in the past two days, and they are completely double standards, so I will comment on them one by one...... When comedy is serious, you say, 'Comedy, what you want is laughter, you can't laugh, what kind of comedy is this!', when comedy is happy enough, you say, 'It's this kind of poor dick thinking that only wants to have fun, which has caused a vicious circle of Chinese film production level!', yes, that's right, I'm talking about you, the author of "The Heart of a Middle-aged Male Dick", Chaoyang Cat ......"

This long film review is a dedicated combat film review, which is also the main tone hidden on the "Charlotte's Troubles" movie page in recent times.

Fight.

And this is just a microcosm of the box office wars, which are going on in theaters, on the subway, on bus platform billboards, in online social circles, and in countless corners of daily life.

The results of the battle, in the form of box office figures, are presented in the box office statistics day by day.