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"I know that the group has a lot of money now, but compared with RT-Mart as a whole, it is still inferior, hundreds of stores can save a little bit more than our money, and fighting a price war is not a good solution. Although Zhou Rui arranged for the people below to do it, he still kept his own thoughts, in the supermarket industry, the price war is really not a winner on both sides, even if you finally get this land, I am afraid it will be a heavy loss.

"You are running a supermarket, even you don't have a good way, can I have any good way? So we can only fight a price war, I will bring you 500 million cash from the company's side, you can fight with them in Shantai City, this is the company's support for you, in the entire Shantai City, there can be no other large retail groups, no matter how strong their strength is, I don't care how it is in other places, but around us, we can only have Yuanhua Supermarket. Li Tianhao said angrily, Zhou Rui on the side was also dumbfounded, in order to compete for a prefecture-level city, he actually had to invest 500 million in cash, this group is really too rich, I don't know where Li Tian got so much money recently, only Li Tian himself knows, and now the group still has nearly 3 billion money.

Wal-Mart fought here for a long time, and in the end it only lost tens of millions, Li Tian took 500 million cash at once, if he couldn't drive these two companies out, I'm afraid it was Zhou Rui's ability, Zhou Rui has worked in the supermarket for so long, this ability is still there.

"But you have to think clearly, we have so many supermarkets in Shantai City, nearly a dozen large and small, and there are 50 convenience stores, all of which are already open, if we have a price reduction here, all of them will reduce the price, which is a big expense, although this can speed up the repulsion of them, but the loss for us is also huge, according to my preliminary estimates, I am afraid that we will lose hundreds of millions of yuan." Zhou Rui made a conservative estimate that for a large supermarket, the annual profit is about 50 million, and the profit of the entire Shantai City is about 300 million yuan, and it will lose 1/3 of the profit all of a sudden, is this a bit too much?

"You just listen to me honestly, just do this thing, it can be regarded as our giving back to the people of our hometown, and promote our free to the surrounding counties and cities, supermarkets are a very influential industry, we must play our banner out. Li Tian said with a smile, although the specific operation of the supermarket is not very clear, but at this time Li Tian understands what to do, what to do at this time is to play out their own signboards, so that other retail groups can see our determination, so that they will not be in the idea of playing this area, otherwise, there will be other large groups in the future.

"Although in the short term, our losses are staggering, but in the long run, this money must be spent, just like we pay protection fees, other large groups see that we have spent so much money in order to protect the base area, will they still come here in the future? They will first calculate how much money they can make here, if the money lost here has exceeded the money they earned, none of them will come here, and at that time we have occupied the entire urban area, and the residents have also developed the habit of buying, the first thing that comes to mind when buying things is our Yuanhua supermarket, even if they are inserted, I am afraid it will not have any good effect. Li Tian's words made Zhou Ruimao pause, and it turned out to be a long-term effect.

In the surrounding area, Yuanhua Supermarket is a behemoth, but compared with those large retail groups, it is still a very young small group, and it will definitely not be able to stand it if it comes over one after another to squeeze itself, but if it strikes hard at one time and beats a behemoth like RT-Mart, I am afraid that other large groups will have to weigh it and see if they have the ability, but don't come here, they don't take advantage of anything, but they make a mess for themselves, which is a little not cost-effective.

Starting at 11 o'clock in the morning of the same day, a lot of loudspeakers were placed around the Yuanhua supermarket, because the place where they were not in the residential area, and they had greeted the street office, so even if the sound was a little louder, no one would come to complain, and the surrounding people also heard it, which was carrying out discount activities, and the discount rate was unprecedented, in front of the flagship store of Yuanhua supermarket, there were also ten cars, as long as the day of shopping full 39 yuan, you can get a lottery ticket, not only shopping in the flagship store, even if you shop in other Yuanhua supermarkets, you can also get this lottery ticket, in addition to the car, and many other various gifts.

At one o'clock in the afternoon, the marketing commissioner has come to report, the opposite RT-Mart, can be said to be a door, although Yuanhua Supermarket is a novice, but because of the enthusiasm of the lottery, the flow of people has all come here, someone picked up a car in the afternoon, but the desire to shop to the climax, but the profit is not to see, the more you sell, the more you lose, although it is at a parity price, but there are so many employee wages and utility bills, these are all losses.

Li Tian was not in a hurry at this time, but waited for RT-Mart and Ginza Supermarket's next move, they were in the entire Shantai City, although there were not so many small supermarkets, but they had three large supermarkets, and their purchasing power was also very large, Li Tian had already made a move here, it depends on how they dealt with it, if they came to make peace, then everyone would have nothing to lose, if they continued to reduce prices and wanted to fight to the end with Li Tian, we also had to let the staff hurry up and change the price card.

"Mr. Li, Mayor Zhou's secretary called and asked if you were free in the afternoon, and if you had time, Mayor Zhou would like to see you. Li Tian didn't wait for RT-Mart, but he first waited for the call of the secretary of the mayor of Shantai City, it seems that the yamen also got the news, and they don't understand what is going on with these big groups? Let's call Li Tian to ask first, after all, under some circumstances, Li Tian is also a person in the system.