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"Old Sun, your daughter-in-law's house was originally from the urban area of Shantai City, right? Is Ginza Supermarket and RT-Mart very powerful? Can we run our supermarkets to suffer heavy losses?" Zhou Rui encountered a lot of trouble, although he has entered Shantai City, but there are two other retail companies in Shantai City that are very strong, that is, Ginza Supermarket and RT-Mart.

"Boss, these two supermarkets are abundant, and they are large chain enterprises, RT-Mart has its own stores in the country, Ginza supermarkets are also radiating to the north, in our Shantai City, Ginza supermarkets are a lot, if we do not operate well, it is likely to be defeated by them, when Wal-Mart also wants to enter Shantai City, but was strangled by these two, it was 7 or 8 years ago. Sun Rui said while driving, this incident also caused a social sensation at the time, three supermarkets continued to discount, and finally Wal-Mart supermarket chose to retreat, in the entire Shantai City nearly half a year of business, Wal-Mart supermarket lost more than 60 million yuan.

Li Tian nodded, Zhou Rui's phone just now has already said, recently near the flagship store of Yuanhua Supermarket, another RT-Mart supermarket has been opened, and the other party has come up to the lowest discount, although Yuanhua Supermarket also has stable suppliers, but the structure of people is larger, and they can purchase directly from manufacturers, and they will get more rebates, if we really want to fight a price war, we will lose a lot of money here, so Zhou Rui will not dare to call the shots, call Li Tian to discuss it, see what to do next, the price war can be said to be a fiasco for both sides。

From a distance, I saw Zhou Rui in red, who seemed to be taller, and there were a few people in black standing around, this was the bodyguard sent to him by Li Tian, now there are so many things, if you don't have a bodyguard, Li Tian's heart is really not at ease, plus the defense charm on Zhou Rui's body, it can basically ensure safety, it is said that this is a legal society, but the shopping mall is dirty, many people can do anything in order to achieve their goals, plus Zhou Rui is such a beautiful little girl, those people have no idea, the ghost believes it。

"Look at it, here is our newly built flagship store, with a business area of more than 6,000 square meters, this is RT-Mart just bought, which has been kept secret from the outside world before, and has not been told at all, and now they have suddenly opened, and held a huge promotional event, you can also see the flow of people, they took about seventy percent, we only got three percent, this is still the help of Kangwang Aging. Zhou Rui said helplessly, this 6000 square meters flagship store, is the company's key project this year, but also in Shantai City's second largest supermarket, I didn't expect to open less than a month, was sniped by the enemy, and in the case of our defenseless, now the whole store is a little depressed, the original bustling appearance, is not visible at all.

Li Tian stood in his position and looked at it, and sure enough, it was the same as Zhou Rui said, people attracted seventy percent of the traffic over there, and only thirty percent of the traffic on our side, which is no wonder, although Yuanhua Supermarket is also an old brand, but compared with RT-Mart, it is still inferior, who makes the family a national chain, when RT-Mart entered Shantai City, it was a sensation for a long time, originally RT-Mart only had one flagship store in Shantai City, and now there are two with this one.

"Didn't you say that they were all ready to quit before? Under our offensive, didn't they be able to beat it?" Li Tian said with some doubts, when he first entered the urban area of Shantai City, Yuanhua Supermarket was only preparing for large supermarkets, and did not directly launch them, but around these large supermarkets, many small and medium-sized supermarkets were opened.

Use small and medium-sized supermarkets to encroach on their market, so that their profits will decline a lot, and then the other party shouted through the middleman, saying that he was ready to withdraw from Shantai City, and was ready to give up his land to Yuanhua Supermarket, which was a slightly higher price of the transaction, at that time Zhou Rui and Li Tian both believed it, but they didn't expect the other party to kill a horse gun.

"I also investigated and understood this, RT-Mart's internal equity has changed, their new major shareholders are not ready to give up Shantai City, the original agreements negotiated with us are all invalid, and we have no experience in dealing with such a large group, so they put it together, and the senior executives here are all broken, it is said that they are all from their headquarters, and they have brought a lot of money over, these days have been fighting a price war, we have been reduced to the minimum, if we continue to reduce prices, we will start to lose money, we have to follow the old path of Wal-Mart, so it is not worth it for us, and may eventually withdraw from Shantai City. Zhou Rui said helplessly.

For Zhou Rui, the supermarket has been expanding too fast recently, and the road is too smooth, and all of a sudden hit on this nail makes Zhou Rui feel a little at a loss, and she doesn't know where to start.

"The supermarket must fight quickly, and now we must stabilize the front, and immediately lower our prices, no matter how much the other party sells, we must be 5% cheaper than the other party In addition, our store is too quiet, you can do what people do, now is the time to seize the market, the comparison is whose economic strength is stronger, our group has a lot of retail funds, although RT-Mart is stronger than our group, but they are facing more throughout the country, at that time they can't be like us so supportive of the supermarket group, you believe me, if you really burn money, they can't burn our. Li Tian said confidently, it was originally a good idea for the supermarket to fight against burning money, but he didn't expect Li Tian to encourage it, Zhou Rui looked at Li Tian a little strangely.

In fact, Li Tian's idea is very correct, RT-Mart has hundreds of stores across the country, and the war is burning here, and other places will definitely support here, but how much can the whole group support? Moreover, the supermarket's capital chain is very tight, and it must be settled with the supplier, otherwise there will be a danger of capital interruption, which is very terrible for the whole group at that time, and if there is a price war here, the daily loss will be millions.