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This time, Sony plans to release five singles during the world tour, and then release the album during Lee Joon-yi's world tour, and it will still use the concert to promote it, and it will not be accompanied by other promotional itineraries. In Sony's third version of the plan, Lee Joon-yi's next-world tour covered 20 large cities and lasted for up to 10 months. In the form of a concert combined with a new album, 2O12 will be a music year belonging to Lee Joon-yi.

It's a grand plan, and that's why Fred Pyle needs to stay and talk to Sony.

"Have you read Nolan's script?" Lin Xiyuan put the honey water in front of Li Zhunyi and sat down as well, referring to the script of "Batman Begins 3: The Dark Knight Rises" mentioned by Christopher Nolan before. If Lee Joon-yi is sure to take on this script, the ten-month Long March planned by Sony will definitely not be realized. "Also, isn't there a rumor that Spielberg has a script that wants to find you? Since it was an internal conversation, Lin Xiyuan did not hide what he said, and the latter sentence undoubtedly confirmed a rumor that was currently spreading wildly in the outside media

Speech.

"Spielberg's story is a rumor, and I don't know it yet. The answer was Fred Pyle, and the scripts here in the United States are all first-hand by him, "Nolan's script is estimated to be given to me at the end of the month, and I will bring it to South Korea for you at that time." ”

"I think that regardless of whether the movie is made or not, the fact that it will take ten months to conduct the concert Great March next year is worth considering. Lee Joon-yi's attention is not on the movie, but on the concert itself, "The reason why the concert is complicated is that one is to have physical reserves, the second is to have stage effects, and the third is to have the strength of continuous singing." It was just my first concert, and I didn't think it was a wise decision to stretch the front so long. ”

Twenty cities in ten months, which means that concerts are held in two cities every month

If there is an extra game, then four or even six games a month are possible. The problem that Li Zhunyi considers is not a lack of self-confidence, but a real problem.

"My opinion is that concerts must be held, but it is worth discussing how long it will take to hold a few concerts in several cities. Li Zhunyi lowered his head and pondered seriously for a while, his brows furrowed slightly, "For example, the time is still ten months, but the tour cities have been reduced to ten, and each city will hold two events." Try it first, if it works, you can increase the number of cities in the later part of the 10-month period, or extend the tour time. ”

Fred Pyle took out his tablet iPod and started recording, "You mean, in the early stage, you have to have enough time to prepare, and it also takes time to have a physical reserve, so you can open up the concert to ensure the quality." Later adjustments can be made according to the actual situation. Li Zhunyi nodded in agreement.

Lin Xiyuan sat next to him, his brain was also spinning quickly, and he interjected and said: "Then why don't we make a propulsive plan, first disclose the plan for the first three months, and then as time progresses, the city and time of the later tour will be revealed little by little." That's also a gimmick.

"Looking at everyone's reaction in the early stage, it is also a reference value for the implementation of our later concert planning. "Great idea!" Fred Pyle's hand quickly recorded on the iPod, "Although Zhun Yi is strong now, no one can say for sure about the attendance of the concert." It's good to test the water in the early stage, and if the attendance rate is good, we will have some confidence to sponsor later. ”

Fred Pyle is on the matter, he is confident in Li Zhunyi, and there are countless sponsors who choose to believe in Li Zhunyi, but how much these sponsors are willing to invest and how large the scale of the concert venue is, these details need to be studied deeply, and as the most direct data to judge these problems, it is naturally the attendance rate of the concert. This is Lee Joon-yi's first concert, and there is no data to refer to before, so it is indeed a wise choice to divide the plan into two parts.

"It also gives us more time, whether it's time to prepare for the concert or to reserve our physical strength. Lin Xiyuan added that he is worthy of being the top spot of the "Yi family" agent today, and he is now not inferior to the veteran Fred Pyle. "And if Nolan's new film is going to be filmed, if Yi is confirmed to appear, we will have more time scheduling. Lin Xiyuan still remembers Christopher Nolan's script. The glory of "Batman Prequel: The Dark Knight" is still fresh in my memory, and "Inception."

The achievements are even more vivid, and Lin Xiyuan naturally doesn't want Li Zhunyi to miss this opportunity.

"We can discuss the specific timeline, and now we have to talk to Sony about the details of this plan. Fred Pyle drew a few highlights on the plane to indicate the order of priority, "If the plan is not arranged, even if the concert is postponed, it is not a matter of course." Influenced by Li Zhunyi, the people of the "Yi family" are now focusing on quality and quantity, quality and quality, and "quality" is always put before "quantity".

Fred Pyle also knows Lee Joon-yi's scruples, he had such a grand plan for his first concert, and now he is about to return to South Korea to shoot "Secret Garden", and then arrange time for stage preparation and physical reserves. Once something goes wrong, maybe the quality of the concert cannot be guaranteed. At that time, let alone the world tour, if the first concert is "smashed", there will be no follow-up in the eyes of Lee Joon-yi.

Lin Xiyuan didn't react to Fred Pyle's words, he just looked like he was taken for granted, and he was really from the "Yi family". "What about the sponsorship and the venue? Although the concert plan has not yet come out, it is estimated that the sponsor and the venue provider have already come to the door, have the plans been submitted?" Although Lin Xiyuan has no problems communicating in English now, there is still a big gap in reading ability, so most of the copywriting matters such as reading and writing are taken over by Fred Pyle, and then the two of them discuss it together.

Hearing Lin Xiyuan mention this question, the corner of Fred Pyle's mouth showed a smile of Shinshi. Those who don't know will be deceived by this smile, such as the majority of female compatriots, and those who know can easily find a cunning light in Fred Pyle's eyes, such as Li Zhunyi and Lin Xiyuan in front of them.

"Knowing that Yi was going to have a concert, all the elders became excited. "Although the proposal for the concert was proposed by Sony, if Sony wants to sponsor the concert, such as the title concert, such as the concert infield advertisement, it still has to bid. At the beginning, the cooperation between Lee Joon-yi and Sony was limited to the album line. Now Sony is just relying on its good cooperative relationship with Lee Joon-yi to occupy the opportunity, including this concert proposal, Sony is only participating as a planner, which can be regarded as an act of earning trust and reputation, and crown

Name, sponsorship is not linked.

"Is it the title sponsorship or the full sponsorship?" Lin Xiyuan asked with great interest. Li Zhunyi picked up the honey water that Lin Xiyuan had just brought, leaned on the sand and drank it slowly, he had no way to interfere in these things, just listen to it obediently.

"How can it be a full sponsorship, of course, it is recruited separately. Fred Pyle said of course, "There is only one name first, and this is the whole process." For example, for example, BMW finally gave the naming rights, and finally Lee Joon-yi's concert will become "BMW Joon-yi Lee Global Tour". Of course, this approach is more rigid, with direct placement of ads, and a slightly softer approach is to give this tour a name and then implant BMW's name. This is called naming rights.

Generally speaking, the title will not be changed. It can't be called a "BMW Tour" in the United States, but it becomes a "Ferrari Tour" in the UK, and these are two concerts. And not a world tour anymore. This title is the whole process, how many days and how many times Lee Joon-yi's concert lasts, this title will always be there, which is naturally the best advertising effect. That's why sponsorship is the most expensive: it's a global advertisement.

"Now nine big brands, including BMW, Burberry, Chanel, Volkswagen, etc., are all approaching us. A few of them have a keen sense of smell, and they are also very close to Sony, probably because they want to fight together. Fred Pyle's tone was very relaxed, now they are completely sitting on the ground, waiting for the money to be collected, of course, it is very pleasant, "Although the specific number is not yet determined, I estimate that the probability of tens of millions is still very high." As far as I know, the current price has made history and is the highest price ever paid for a title sponsorship. ”

The title of a concert can get such a big sponsorship, which shows how profitable the concert is. Of course, this is also because the organizer of the concert is Lee Joon-yi, and it is normal for this price to be raised so high.

"So high, isn't it too exaggerated?" said the person who said this, Li Junyi, "I remember that a concert in China has a million sponsorships, and it is a top singer." ”

It was Lin Xiyuan who answered, "First of all, you also said that in China, the highest concert appearance fee in Asia is Japan, which can be two or three times more than the number you said; secondly, you said that it was a 'one' concert, and you are on a world tour this time, although the number of tours has not yet come out, but at least in five different countries, more than fifteen performances; finally, who are you, can this be compared?"

The last sentence made Li Zhunyi roll his eyes, "Yes, yes, of course, don't look at who I am!"

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