Chapter 201: Final Preparations (Subscription Requested)

That night, Liu Meiyun brought back good news.

The two sides signed a contract the next day, and taxis in more than 30 cities across the country will make rooftop advertisements for The Voice of China in the coming month.

Luo Yiming did a three-second 67-word oral broadcast for the Northern Group in the first issue of The Voice of China.

Luo Yiming also set the advertising slogan "The Voice of China, a contest of real voices, four big-name mentors are in charge, just to find you." ”

The advertising slogan is very sincere and realistic.

Beijing was implemented on the same day, and the rest of the cities successively advertised.

Approaching the taxi advertisements in more cities, the registration once again set off a small upsurge.

In the streets and alleys, people began to talk about the voice of China.

Luo Yiming, the director and producer, has once again become the focus of public discussion.

Many people only knew at this time that Luo Yiming had come out of Mango Terrace.

With the rise of China's good voice, at this time, the popularity of super girls is declining day by day.

Zhang Dadong, who was sitting on Satellite TV, the director of the Program Innovation Office, was more worried.

A few days ago, they also recruited several good female contestants, auditions, and preliminary interviews were very good.

But within two days, these players had all evaporated.

Let the staff inquire, and then they know that these girls have gone to The Voice of China.

The two shows are both music auditions, like springs, you are weak and he is strong.

Mango TV initially relied on a strong platform advantage to attract a group of powerful "rookie singers".

But with the fermentation of China's good voice reputation.

Luo Yiming's hundreds of millions of programs and his previous ace variety shows have made Mango Channel's platform advantage almost smaller and smaller.

Not only did Zhang Dadong feel a lot of pressure, but Director Ouyang also began to reflect on whether he had made a fatal mistake by letting Luo Yiming go.

Also, should I consider letting Luo Yiming create this good voice of China instead of choosing a super girl.

No one thought of it.

Luo Yiming played so hard.

No one expected it.

Luo Yiming's empty gloves and white wolf actually ran such a music program as The Voice of China, and it was so popular.

Mango TV refused to admit it, and immediately held a press conference, emphasizing that Supergirl is the trump card of today's draft, and no program can surpass it.

Naturally, they are meant to attract sponsors, but they are also building momentum for the final advertising tender.

Zhang Dadong spoke boldly in front of reporters.

guarantees that after the show starts, the program The Voice of China will be left behind.

It is not known whether he is weak-minded or not.

But after the video of the day was later posted on the Internet, Luo Yiming just smiled slightly.

Who is the leader and who will be the leader, we can only wait for the show to be broadcast online to really see.

However, with the spread of rooftop advertising across the country, Luo Yiming thinks it's time to ask companies to come over and talk.

On the phone with Liu Xiaowan, the head of PepsiCo's China representative.

In response to the title sponsorship of The Voice of China, Liu Xiaowan and Luo Yiming sat at the negotiating table again.

Recently, the popularity of the Voice program, both online and offline, Pepsi is undoubtedly more interested in this program.

Coupled with her understanding of Luo Yiming, Liu Xiaowan is very optimistic about this show.

This time, I brought my own lawyer and negotiation team, and Pepsi was about to come out.

Luo Yiming showed his hole cards, four top mentors, hundreds of millions of supporting resources.

Two high-rated variety shows.

He quoted 100 million.

Pepsi is also not ambiguous, and the greatest sincerity is increased, accepting a naming fee of 80 million.

It was not finalized that day, and after two days of mediation at the negotiation table, Pepsi finally agreed to Luo Yiming's offer, but there were still his restrictions.

On the one hand, it comes from the ratings of this music show.

If the ratings cannot exceed 3%, the naming fee will be maintained at 80 million.

If it exceeds 3%, an additional naming fee of 20 million will be added.

If the ratings explode again, there are additional rewards.

Luo Yiming welcomed such stepped restrictions.

Pepsi is also very refreshing.

The first batch of 50 million investment arrived quickly, and Luo Yiming took the money and immediately started the upgrade of the site and the purchase of equipment.

Regarding the issue of venues, Luo Yiming thought twice and decided not to let the TV station be responsible.

He spent 10 million to renovate the venue and 30 million to update the equipment.

Luo Yiming thinks about the long-term.

In the future, Guanyuan Theater will not only be a place to record "The Voice of China", but any other program, I am a singer, and the masked singer can be recorded here.

And after the Voice of China is done, it will be broadcast directly to the TV station, which will also avoid the contradictions that will arise during the filming process with the TV station.

Although the Guanyuan Theater is a decades-old theater, there are not many problems.

In addition to the aging of the line and the need to re-wiring, the air conditioning system, the decoration is outdated and needs to be re-decorated and upgraded, but there is no potential safety hazard.

Luo Yiming leased not only a 2,000-square-meter large studio, but also several lounges next to it, and the old stage, Luo Yiming signed a 10-year lease contract with the boss.

A large stage of 2,000 square meters with seats three stories high.

The studio is connected to several separate lounges at the back, and then transformed into a bathroom, which can host many cultural and recreational activities in the later stage.

The transformation plan was handed over to a professional person to do.

Teacher Liu Zhuo recommended Fang Ge, the stage sound engineer who served as the North Shock Asian Games.

Because he is very experienced with this kind of theater setup.

Luo Yiming also successfully recruited the last member of the team.

Grid and the design company finally determined the plan, including the exterior wall, stage, wiring, air conditioning, audience seats, and stage lighting, all the renovation was completed, completed in one and a half months, with a total project price of 10 million.

Without further ado, Luo Yiming signed a contract with the design company on the same day.

Fang Ge was in charge of supervising it, and it was done in mid-June.

Throughout May, the publicity and promotion work continued across the country, and Luo Xin also took a team of people to go overseas to collect the good voices of local Chinese in Xinjiapo, Malaysia, Indonesia and other countries.

Luo Yiming entrusted a friend to order 4 large swivel chairs, a "i-ant-you" chair for more than 800,000 yuan, and only four chairs went to more than 3 million.

Not only that, but for the best sound, he also uses Dolby 5.1 surround sound technology. The speakers are all purchased from abroad.

The 50 million silver didn't last long, and it was all thrown out like pieces of paper.

But the voice is such a money-burning show.

Compared with the sound effect of Mango Channel's super girl, the good voice created by Luo Yiming is about to achieve the effect of stunning the audience as soon as the voice comes out.

The nationwide Voice recruitment is coming to an end, and during this period, the Voice team has also recruited powerful singers including Zeng Yiyi and Yuan Yawei.

And like the folk, Shan Chongfeng, the outstanding students of The Voice in the previous life, Jiguang Gao Yi, and Zhu Ke also returned to their positions smoothly in the final stage.

The puzzle of The Voice is seventy percent complete.

Watching the Voice of China program is about to come out.

Several David TV finally couldn't bear to shoot again.

Beijing Satellite TV agreed to Luo Yiming's conditions in full.

Litchi Satellite TV is divided into the highest three sevens.

Blue Ocean Satellite TV accepts Sanqi, but the marginal income of advertising can also be given to Luo Yiming Sancheng.

This concept means that in the advertising time in the middle of the broadcast of The Voice of China, including the advertising time after the final broadcast, Luo Yiming can get 30% of the advertising revenue during this time.

Considering that the platform of Zhejiang Satellite TV is better than that of Beijing Satellite TV, Luo Yiming finally signed a contract with Blueberry, and the final broadcast TV station officially ended.