The 1520 frenzy continues

After "Gravity" created a historic box office miracle in the opening weekend, the wave of discussion spread out on the social media platform, and the scene of heat and overwhelming was really stunned, the calm and solemnity of the autumn file has completely disappeared, and the enthusiasm of the audience has been mobilized early before the holiday file has started.

Not only the general audience, but also the professional media are not far behind.

Regarding the ending and theme of the film, the "Hollywood Reporter" wrote a special feature to carry out a detailed and in-depth analysis, not to analyze the excellence and greatness of the film, but to analyze the composition and deep meaning of the film, as well as the meaning and extension of the details of the dialogue between the two actors, and finally lead to the powerful core of the film, and then prove the classic and unique of this work!

Wrapped in a seemingly simple and seemingly weak story shell, it is a magnificent and profound theme of philosophical reflection, and silently integrates all the information and thinking into the camera and performance, quietly placing the audience in the position expected by the director, "Alfonso Cuarón has initially revealed the master's demeanor!"

The Hollywood Reporter is not the only news outlet to join in the fun, in fact, The New Yorker, The New York Times, The San Francisco Chronicle, and The Chicago Tribune have all published relevant film reviews, analyzing them from a more professional and profound perspective:

Why is "Gravity" a work that has sparked a collective upsurge among professional film critics, and why have major media outlets called this work "the perfect balance between business and art"?

From veteran fans to ordinary audiences, from professional media to social media self-media, all of them are actively discussing the work "Gravity".

Now, the disadvantage of the autumn file has become an advantage, because there are no other competitors in the same period, and the nearest "Thor 2" will not be released until three weeks, which also makes the entire market become a "gravity" dominance! There is no competitor at all who can form a confrontation.

But that's not all, the content of the discussion frenzy continues further -

What are the loopholes in the plot of the movie? What are the loopholes in the plot of the movie? What are the laws of physics? Or are they not in line with the theorem of reality? How many dramatic exaggerations are beyond the scope of reality and common sense?

Are Soyuz, Tiangong-1, Shenzhou, and other space stations in line with reality? Are all the difficulties and troubles that Ryan Stone has encountered real?

Do the Chinese and Russian languages in the movie respect reality? When Ryan Stone connects with terrestrial radio stations, those Chinese lines are not translated, is there a deep meaning?

Will the backstory between Ryan and Alex be further introduced when the Blu-ray disc is released in the future, and how did Lan Li and Rooney complete the performance?

And so on and so forth.

It is precisely because the realism brought by "gravity" is so shocking that the sound of discussion and discussion cannot be stopped at all, and every detail and every link has become the focus of people's heated discussions; the most important thing is that these discussions and discussions are not about the difficulty of the plot and the degree of brain-burning, but the sequelae brought about by the detailed and realistic viewing effect.

This is definitely good news for the general audience.

From before the premiere to after the premiere weekend, the discussion between "gravity" and "Avatar" has never calmed down, and many film critics also believe that "gravity" brings more viewing experience than "Avatar", "This is a work that belongs to the cinema", this sentence can be seen in almost every corner, and now ordinary audiences can finally understand the meaning of it, but if you want to go further and experience it first-hand, walking into the cinema is obviously the best choice.

That's the box office.

Standing at this moment, looking back at the birth of "Avatar" at the end of 2009, all aspects remind people of the "Titanic" in 1997.

Both works were not favored before their release, both works were considered to be a loss-making deal, and the mainstream professional media before and after both times believed that James Cameron was playing with fire, with ultra-high investment, repeatedly delayed production cycles, incomprehensible theme selection, and technical use beyond the scope of the times...... All of this is a sign that the megalomaniacal James will shoot himself in the foot.

The opening weekend box office of "Avatar" was indeed not satisfactory, only $77 million.

You must know that "Twilight: New Moon", which premiered only four weeks ago, swept 140 million at the box office in the opening weekend, almost twice as much as "Avatar".

With such data, even Twentieth Century Fox is already half cold, not to mention the major news media, everyone thinks that James has really kicked the iron plate this time, and it is likely that he is about to encounter the most cruel and worst Waterloo in history, and many media reporters seem to be a little gloating.

But who would have thought that after the premiere weekend, the praise from the audience began to spread, and it became more and more intense, and there was no need to wait until Friday of the second week, in four days from Monday to Thursday, the movie-watching frenzy of "Avatar" created a crazy scene of Christmas that year, sweeping nearly 70 million in four days, so amazing that all the media broke their jaws.

The second weekend went further, and "Avatar" fell by 1.8 percent, creating the lowest decline in more than 3,000 premiere venues since "Titanic", and once again won 7,500 weekend box office, and the cumulative box office easily exceeded the threshold of 200 million in two weeks of release.

Everyone knows what happened later, and "Avatar" became the first work in film history to break 700 million at the North American box office.

The box office curve of "Avatar" and "Titanic" are almost the same, from the beginning of not being optimistic to the end of the historical record to complete the counterattack, so far, James officially established himself as the king of the North American box office, when he announced that he was about to start preparing for the sequel to "Avatar", the funding of Twentieth Century Fox was no longer a problem.

Now, the power of "gravity" is indeed reminiscent of the "Avatar" of 2009, and the ubiquitous craze of discussion creates the illusion that the whole world has fallen into madness. Even if it isn't, it's not far off.

Immediately after the second week of October, the much-anticipated moment finally arrived: how many weekly declines could "Gravity", which had just set a box office record for the first time in the history of North American autumn films, achieve?

This is the key factor that determines the ultimate box office limit of the movie. The works that exploded in the first week and avalanche at the box office in the second week can definitely be said to be countless in the long history of the film, and the more dark the performance of the opening weekend, the more dangerous the data of the decline in the second week, full of countless possibilities.

But this time, the unexpected came. Or, in other words, the familiar scene is here again - the miracle scene created by "Avatar" at the beginning.

Since Monday on October 7, the movie-going frenzy has already invaded, and even though it is still a working day, it still can't stop the enthusiasm of people pouring into the cinema, and it is still rising little by little with the progress of time, and the upward curve of the heat wave cannot be stopped.

Warner Bros. finally got tired of it, and for the first time, board members from different factions began to complain.

Originally, "Avatar" chose to be released on the Christmas schedule, and the premiere date was selected as December 18, although it was still a working day, and there was still a week before Christmas, but the students had already had a holiday, and the Christmas and New Year holidays that followed were also connected, all of which laid the foundation for the box office miracle of the movie - even if it was a weekday from Monday to Thursday, because it was a holiday, this also became room for box office growth.

But "gravity" is not so convenient.

October is a normal working day, there are no statutory holidays and no special holidays, a working day is a working day, and they can only resist the obstacles of the working day and win a good opportunity to rise at the box office, and all the working staff can only crowd the night show to watch the movie, the audience cannot be diverted, the number of evening shows is not enough, and worse, they only have 3,500 screening theaters - not enough! Not enough! Not enough at all!

By the way, there are only 3,500 theaters in the theater of "Avatar", but they have a holiday advantage, and the passenger flow can be completely shared.

Without such a convenient "gravity", we can only choose to add a museum - a temporary addition means an increase in publicity costs, and unexpected costs are superimposed.

Warner Bros.'s top board of directors expressed strong dissatisfaction: "This work was originally expected to hit the box office level of 600 million or even 700 million in North America, but now it may be 500 million is already in danger." That's not how business works, the ratio of investment to return is completely wrong! Whose decision is wrong? Whose judgment is wrong?"

Complaining is complaining, but now it's too late, the wood is already in the boat, and they can only see if it's too late to make amends.

From Monday to Thursday, "Gravity" earned 60 million at the box office, and before entering the next weekend, the cumulative box office had easily exceeded the threshold of 200 million, all of which already indicated that the decline of the movie in the next week would definitely not be too bad - spoilers in advance; Warner Bros. reacted immediately, expanding from 3,500 theaters to 3,800, hoping to ease the pressure of the movie-watching boom the following week as soon as possible.

For works with a box office of over 100 million yuan in the first week, as long as the decline in the second week is controlled below 55%, it can be regarded as a victory, which is already a common understanding in the industry, but in the end, "Gravity" handed over a box office decline of 32% in the second week of release, replicating the miracle created by "Shrek 2" in 2004 and continuing its magical performance!