Chapter 463: Cultural Export

It can be said that now Liu Ruoyi only needs to wait for the link of watching users of Satellite TV, and the next one will not be too challenging.

Wait until the end of next year to see if the shipments of Yishi Technology and another satellite antenna manufacturer reach the expectation of 10 million, Liu Ruoyi will propose to start the last round of financing before the IPO of Aurora Media, this round will at least double the valuation of Aurora Media, and then integrate more than 6 billion funds as the start-up capital for the construction of cinemas in the mainland, and then notify the listing and refinancing of at least 10 billion or more funds。

After all, the construction of cinemas is an asset-heavy project, and it can also be used through various methods such as mainland bank loans and financing loans from the Bank of Hong Kong, in key first-tier city business districts and second-tier city business districts, Liu Ruoyi needs to take this opportunity to stake land for Aurora Media and eat a large number of high-value core commercial assets in the current trough period of mainland real estate prices.

Although Liu Ruoyi has lingering palpitations about speculating in real estate, small-scale participation, such as Qionghai Film and Television Base, which is a high probability event to make money, but the large-scale breakthrough will inevitably conflict with the Zhao family and the Li family, which rely on real estate as the lifeline.

However, under the natural excuse of cinemas, it is difficult for ordinary people to see through Liu Ruoyi's mystery at first, and this is just a dislocation supplement to Xiangjiang and mainland real estate developers, not only will it not induce a rebound, but many times these people will become a help, helping Aurora Media consume some of the commercial real estate resources they have developed.

Now the first-line real estate is less than 5,000 yuan a square meter, even if it is the purchase of commercial real estate self-built cinema, according to the calculation of 4,000 square meters of this kind of large cinema, the real estate purchase and decoration cost is at most 30 million a cinema, and the equipment plus other expenses will cost 10 million is basically the current top level of cinema.

Such a theater has an investment of 40 million yuan, if Liu Ruoyi can raise more than 15 billion yuan for Aurora Media through financing, as long as Liu Ruoyi dares to do it, there is no problem in investing in the construction of a theater chain with 1,000 large theaters!

For a heavy asset project like the cinema chain, there will be no problem to solve seventy percent of the funds through bank loans, and the 15 billion funds can be used as 50 billion.

Of course, the premise is that when Liu Ruoyi makes this suggestion, Chu Luo, Zhao Shaodong and Li Ershao don't want to be frightened by Liu Ruoyi.

However, this matter is still early, and the conditions in all aspects are not available, and Liu Ruoyi will not show the slightest rumor now.

Eat the meal one bite at a time, and the road must be walked step by step.

It's just that this blueprint in her heart has been drawn by Liu Ruoyi.

In the future, even if Chu Luo and Zhao Shaodong have objections, Liu Ruoyi will not give up easily, it's a big deal for her to make this money alone, Liu Ruoyi remembers that more than ten years later, the cinema chain relying on hundreds of theaters can have an annual income of more than 10 billion, and the listed market value is tens of billions, Liu Ruoyi's theater scale is almost more than double its volume compared to a certain one, and the most important thing is that the real estate is still self-sustaining, and it is not surprising that the value of this cinema chain will be valued at 200 billion.

After all, the millions of square meters of commercial real estate in the core area alone are worth hundreds of billions.

If Zhao Shaodong and Chu Luo are willing to follow Liu Ruoyi's baton all the time, what if this huge wealth is shared with them, after more than ten years, Liu Ruoyi's most important estimate is net worth, everything is a set of numbers.

In this way, it is better to take a group of people to do things well, and in this feast of wealth, the soup and soup will be more watery, on the one hand, it will help the world, and on the other hand, it will also make many friends, so that their huge wealth will not be coveted, and then they will have to deal with the risk of wolves sharing food.

The queen is not so easy to be, Liu Ruoyi has not heard that the queen can really dominate the world, after all, this world is still a world dominated by men, in the future in terms of asset arrangement, when Liu Ruoyi's younger brother grows up, if this current brother is trustworthy, Liu Ruoyi will not reject him, but give him a chance.

At least from the current point of view, Liu Ruoyi's "younger brother" is still competitive, although he knows that his "sister" is getting richer and richer, but he has worked harder in his studies, and in addition to his chosen major in school, he also chose economics as a second major to start self-study.

There is no longer the appearance of Hangerlang as a fool at all.

Obviously, Liu Ruoyi is very confident in Liu Ruoyi's promise to send him to Xiangjiang University for graduate or even doctoral studies, such a motivated person, of course, Liu Ruoyi sees it in his eyes, and slowly paves the road for him, and when Xiangjiang comes out of study, he can survive after more than ten years of tempering in a company, and the wealth of this current brother in the future must be enough to become the first generation of a new rich family in Xiangjiang!

The current amount of wealth is not enough, at least not enough for Liu Ruoyi to pick up the Yankee wool in the future subprime mortgage crisis, you must know that this is the most profound financial crisis in Liu Ruoyi's memory, Liu Ruoyi can step on the corpses of countless losers to grow his financial empire suddenly.

If there is a strong backing, Liu Ruoyi even has the ambition to change the entire financial world.

On the corpses of these losers, Liu Ruoyi, if she operates it properly, can grow her Yongxiang Bank from a small shrimp in the investment banking industry to a big shark.

In her busy schedule, Liu Ruoyi passed on the routines of "Super Girl" to the project team as much as possible, and at the same time inspired the project team to start the plan of "Super Girl".

With the amazing effect and ratings of Super Girl this year, "Super Girl" is expected to go to the next level next year, although "Super Girl" will just be launched next year, there are successful cases of "Super Girl", and it will definitely not be much worse.

Coupled with ATV's original "Millionaire" popular variety show, Sister Ya selected variety shows, and next year, the two TV stations of Aurora Media can broadcast each other, and the content of variety shows will be enriched all of a sudden.

It's just that considering that the current audience of Xiangjiang Satellite TV is outside the mainland, the two programs "Super Girl" and "Super Boy", Aurora Media needs to let ATV make an overseas version by itself, and like the Asian sister selection competition, it will be extended to Southeast Asia and Northeast Asia, two important viewing areas.

With today's variety show lineup, it can be dominated for a few years, and after the audience gets tired of this set, Liu Ruoyi will launch other variety show forms, anyway, there are really many forms of popular variety shows that Liu Ruoyi remembers.

Anyway, now Liu Ruoyi's task for Vivian, in addition to daily things, is also to collect the existing variety shows of major TV stations around the world, in addition to the banner of reference, is to see which types of programs in her memory have not appeared yet.

ATV's future is going international, in terms of copyright, Liu Ruoyi will naturally not leave any regrets, the current "Super Girl" is clearer than the original time and space in the copyright source, although there is already a similar program in Europe, but the situation and content richness of the talent show are too big a gap compared to Liu Ruoyi's current "Super Girl".

Liu Ruoyi has asked Aurora Media to register the rights of "Super Girl" in Europe and North America, although there are certain similarities with FOX's "American Idol" talent show, but the main elements of both the competition system and the competition selection method are very different, plus "Super Girl" was first broadcast a few months earlier than "American Idol".

Now FOX is really depressed, if Xiangjiang, Aurora Media, promotes "Super Girl" and "Super Boy" in North America, they have no way to stop the promotion of Aurora Media.

On the contrary, the further development of "American Idol" in the future has been limited to the current program form, and it has completely fallen behind compared with the rich competition promotion elements of Aurora Media's "Super Girl" series.

A popular program that cost more than $70 million, and now that it has seen a more bullish talent variety show on the mainland on the other side, FOX is now studying whether to find a way to cooperate with Aurora Media or continue to develop a second season according to the original routine.

Either way, it was a painful choice for FOX.

If you don't choose the model of Aurora Media, it is obvious that several other TV stations will not be polite, and if competitors like ABC and CBS get "Super Girl", they will inevitably become the strongest opponents of "American Idol".

If you choose the model of Aurora Media, not only do you need to pay a high copyright fee, but there are many things that need to be modified compared with the original British version of "American Idol", and it is another question whether the new program format can be accepted by North American audiences.

If you have to combine the two modes, will it cause the effect of four dissimilarities?

These risks have temporarily held the FOX management to a halt.

And when the dust settles on the first "Super Girl" and the highest rating breaks 15, Aurora Media ushered in representatives of the three major TV stations in North America.

Representatives of NBC, ABC, CBS came to Xiangjiang one after another to learn more about the planning and operation mode of "Super Girl" and "Super Boy", as well as some video materials and ratings during the actual operation of the first "Super Girl".

and had a face-to-face communication with the last top three contestants of "Super Girl", and it is obvious that the representatives of the three major TV networks are moved.

In this talent competition mode, Aurora Media has promoted the interactive interaction between singers and audiences to almost the peak, so that the TV station operation has obtained a very sticky program, for advertisers, this kind of program is the best way to communicate FMCG brands, and the number of exposures is much more than that of simple TV commercials.

From the publicity and competition in the audition stage, to the preliminary round, semi-final and final stages of the division, plus several rounds of PK matches in the finals, each time is more cruel and more exciting than the other.

What's even more rare is that Liu Ruoyi implemented the training of players in the process of the competition, an amateur player performed very jerky from the beginning, and after months of training and training in the competition, by the final stage, he was already a very mature superstar!

In other words, after such a competition, not only did it gain extremely high TV ratings, but also the by-product was the birth of several new stars with superstar style, and this star-making ability and the ability to absorb gold in the intermediate process are simply incomparable!

In contrast, FOX TV's "American Idol" program is slightly inferior in form and ability to attract money, and more importantly, "Super Girl" has basically achieved the ultimate in the diversity and openness of the judges, telephone voting, SMS voting, online voting, plus professional judges and famous judges, organically combining the public's enthusiasm for participation with the authority of the judges.

This model is simply crushing for FOX.

After carefully understanding the situation, the three major TV stations almost simultaneously submitted a request for copyright application with Aurora Media.

There is no way, seeing the popularity of FOX's "American Idol", of course, other TV stations are very jealous, and now there are better options available, of course they need to seize it.

For Aurora Media, although North American Aurora has entered the American entertainment market, it can be ignored compared with the five major TV networks, so the only option is to sell the copyright to one of them for operation.

However, now that there are three companies competing, Aurora Media is not in a hurry to license this show.

According to the copyright standard of "American Idol", the high licensing fee of $70 million is almost given, but this is a one-time license, so if you are going to run it for a long time, this price is not expensive, and if you are going to run more than ten seasons, the license per season is only $7 million.

Liu Ruoyi also gave this choice model here, if you buy out "Super Girl" and "Super Boy", the packaging price is 120 million US dollars, if it is not packaged and sold, the licensing fee per season is 15 million US dollars!

For this price, the representatives of the three major TV networks strongly expressed their dissatisfaction, shouting that the price was too high.

However, soon, they all communicated with Aurora Media in private, asking for a strategic partnership, and Aurora Media sent a team to participate in the two big programs "Super Girl" and "Super Boy" in North America.

After a long period of bargaining, Aurora Media finally reached a cooperation agreement with CBS, CBS bought out the copyright of Aurora Media's "Super Girl" and "Super Boy" programs at a licensing fee of $15 million per season, but Aurora Media had to send a team of at least 5 people to guide the development of the program throughout the process, of course, all the expenses of this consulting team in North America were borne by CBS!

In this way, Liu Ruoyi's "Super Girl" not only shines in the mainland and mainland, but also blossoms in North America, and even sells the copyright of "Super Girl" that has not yet been launched.

Earn back the biggest amount of money since the launch of the variety show for Aurora Media!

At the current exchange rate, this is more than 100 million Hong Kong dollars, or more than 100 million yuan in income, and every year! At least three years after receiving it.