Chapter 35: Small Times 2.0 (Fourth Update)

"Start negotiations with Zhu Haowei immediately, "Crazy Rich Asian", and strive to make it a trilogy!"

Wen Ziren was a little embarrassed: "... But this is based on the adaptation, the original book "Crazy Rich Asians", is a short story, and it has been filmed almost..."

Zhang Junsheng thought for a while and replied: "In this way, you asked him to study a Chinese series of movies called "Little Times"..."

“… What kind of movie is that?"

"It's similar to "Crazy Rich Guy", it's a story of tearing between rich people..."

Wen Ziren was speechless, but agreed anyway.

"Asia's rich are a good subject, and since the global financial crisis of '08, the rise of Asia's wealthy has caught Americans off guard. North America is full of curiosity about this group. ”

After glancing at Sisi, Zhang Junsheng suddenly had a brainstorm: "Maybe I can make a "I Am the Rich Second Generation"!"

“… Is it based on you?"

“… That's too inspirational, let's take Wang tearing onions as the prototype!"

"Phew, shameless!"

“… I'm telling you the truth, have you ever seen someone as inspirational as me?

Liu Sisi rolled her eyes and turned upstairs...

"Are you going out?"

"I made an appointment with Sister Nan to go to the movies together!"

"Watching a movie?

"Donkey Gets Water..."

"Wait a minute, I'll check it out too..."

Liu Sisi stopped and thought for a while: "Then you are not allowed to answer the phone!"

“… Rest assured, I'm muted..."

……

From the traditional experience, the writer, director, and actor are all Asian, and the plot tells an Asian story, so such a movie can only be shown to Asian audiences in the United States, and white people will not buy it at all.

Usually domestic films that are big hits will be exported to the United States for release, mainly for Chinese Americans to watch.

Only when there is a wave of movies will more audiences enter the theater to watch the movie...

In "Operation Mekong", there were only 48 theaters in North America, and the number of theaters slowly increased to 1,800.

"Crazy Rich Asians" is different, the original book sells well: Kwan published "Crazy Rich Asians" in 2013, which depicts the story of noisy, addictive, wealthy Asian upper-class characters from the perspective of a wealthy family insider, and the writing is light-hearted and humorous, and it quickly became a bestseller after publication.

Kwan Kevin, who himself comes from a family of Singapore banks, then released sequels "China's Rich Girlfriend" and "The Problem of the Rich", constituting the "Asian Rich" trilogy.

After Pinnacle won the copyright, he immediately started production...

According to what Zhu Haowei said in an interview: Asia's population exceeds 4 billion, but in 2014-2015, 64% of American dramas did not have regular roles of Asian Americans.

In 2015, only four of Hollywood's top 100 blockbuster films were directed by Asians, while less than 5 percent of films starred Asian-Americans, and another 37 films did not have any Asian-American roles.

It's not fair...

However, Zhang Junsheng couldn't figure out how such a movie with the theme of money worship actually won such a high box office...

Is the American film market really mature?

Well, "Black Panther" can take home $700 million at the box office...

But it is estimated that it will be difficult for such a movie to achieve a high box office in China: a bunch of aliens with Asian faces, falling into the pile of money while having a luxurious party, while moaning who is rare money I want love...

What's the difference between this and "Little Times"?

Chinese audiences have long been tired of watching, okay!

Well, maybe a little more advanced than "Little Times", after all, the filming location is Singapore!

The screenwriter is indeed the top rich class...

Small Times 2.0 Version...

I really didn't expect that one day I would let a director learn "Little Times"...

……

Before I went out, Freman's call came again.

South Korea's CJ Group offered $5 million to bring in "Crazy Rich Money", and they want to release it online and offline at the same time...

Ask Zhang Junsheng's opinion...

"In recent years, Korean online cinemas have developed rapidly, and the online box office of many movies is even slightly higher than the cinema box office..."

If it is placed on the Internet, within three days, the high-definition pirated version of this movie will be circulated all over the world...

"Overseas markets are estimated to be up to $100 million... The mainland box office may be very low..."

"It's not possible, but it's for sure! Optimistic estimates, the release of "Crazy Rich Gold" in the mainland must be at least a Chinese New Year file, and it is difficult to get a high box office, and if you divide the account, the box office in China will be postponed for at least one year, and the South Korean side pays the box office very simply..."

Zhang Junsheng thought for a while: "In this way, you let Dingfeng release the news to see if any Chinese film companies will bid to introduce..."

“… What's your bottom line?"

"No matter what, it can't be lower than the Korean side's offer!"

Hanging up the phone, Zhang Junsheng held his head and thought about Korean video companies...

Burning after reading occupies 60% of South Korea's streaming media market, and the most intuitive reason is that the membership price of burning after reading is cheaper than that of ordinary South Korea, so to speak, the price of a Hollywood blockbuster in South Korean online theaters is 15 US dollars, which is converted to nearly 100 yuan!

Even so, there are still a large number of viewers who are willing to buy it!

The largest streaming media group in Hong Kong is SK Telecom...

China Mobile, the equivalent of South Korea...

Can Yuehua Video try it?

Zhang Junsheng means that it will be released online and offline at the same time...

For example, "I Am Not the God of Medicine"...

Or give a cycle, say twenty days than defense.

But once you try it, the impact on the cinema chain is too great!

Yuehua has a cinema in hand!

If you can sell the theater...

Or don't, cinemas in China will have at least five to ten years of growth!

Liu Sisi couldn't help but push him: "... What's wrong with that?"

"Not really?"

"No, you haven't spoken for a long time?"

“… Just think about it, by the way, have you watched "Donkey Gets Water" before?"

Zhang Junsheng hurriedly changed the topic...

"No, but Sister Nan said that it was a very heart-wrenching movie..."

"Actually, this is a work adapted from a play. The directors are Zhou Xian, Liu Lu... The story goes like this, a few teachers with dreams, in order to change the backward and ignorant environment of China at that time, came to a water-scarce village, they raised a donkey to carry water, but the Ministry of Education did not agree to pay for the donkey, so the principal falsely reported the donkey as a teacher named "Lu Deshui"..."

Liu Sisi directly covered his mouth: "... Don't spoil it!"

"Isn't it, you didn't read the synopsis before watching the movie?"

“… Don't look, otherwise there will be no surprises!"

Zhang Junsheng was a little speechless...

He's used to having confidence, and once anything gets out of his grasp, he can't accept it...

Even more so for movies!

"By the way, do you know Liu Yifei?"

Zhang Junsheng swallowed his saliva: "... What's wrong?"

"You know her well, don't you?"

。 m.