Chapter 869: Educational Film and Television
The content of Lingxiao Pavilion is too powerful, and it is not an exaggeration to say that it occupies half of the Chinese film and television content.
Why did Tianchen's companies unite to form the Tianmeng? It wasn't because Ling Xiao Pavilion had put too much pressure on them.
Although it is said that China's film and television industry is becoming more and more prosperous, this prosperity also has a ceiling, that is to say, no matter how big the cake is, there is a limit.
And there are more and more people who share this cake, but the Ling Xiao Pavilion family accounts for the vast majority of the profits, and others can naturally eat less.
Therefore, Tianmeng will appear, so ECCOM and other alliance companies of Lingxiao Pavilion will sit back and watch, just because no one wants to see Lingxiao Pavilion continue to grow.
However, if an enterprise wants to develop, it is the same as if it does not advance or retreat, and if Lingxiao Pavilion wants to develop, it must expand its business.
Or expand the scope of business, but in terms of regular content, Lingxiao Pavilion is already a monopoly.
If you continue to dig deep and expand in the regular film and television content, I am afraid that it will be more than Tianmeng by then.
ECCOM, Tiansou, Ahri and others can be industry bosses and even monopolies, because they all started from scratch, but this is not the case in the film market, Lingxiao Pavilion is just a halfway company.
The background is not so sufficient.
Like ECCOM, Ahri, and Tiansou, the first two rely on users, and the latter rely on habits.
But this is not the case in the film industry, content is important, but in fact, channels are more important and policies are more important.
In terms of cinemas, although Lingxiao Pavilion also occupies one of the top ten cinemas, the largest cinema chain is always in the hands of the national character.
All in all, if Ling Xiao Pavilion expands again, there are only two directions, one is to expand overseas to grab the cake of Hollywood giants.
The other is to expand into an industry that other film and television companies are not involved in.
Expanding overseas is not something that can be done overnight, and it can be difficult.
So in the end, Ling Xiao Pavilion chose another direction.
Huaguo's education industry has always been a very large industry, because Huaguo has the world's most important parents who value their children's education.
Everything for the children, everything for the children, everything for the children.
It's not just talking, it's really doing.
Movies and TV series, some people may like it and some people don't like it, you can choose, but education is inevitably mandatory for every family.
Therefore, the education industry is definitely a larger industry than the film industry.
Of course, there are more people who eat the bowl of education.
The so-called interlacing is like a mountain, with the strength of Lingxiao Pavilion, it is true that you can enter a piece of the pie, but it is difficult to do the best.
But if Ling Xiao Pavilion does what he is best at, then Lin Xiao is confident that he can seize the opportunity and do his best.
Educational film and television, this thing is not new, but few people have set foot in it.
Even if you get involved, it's just a taste.
Of course, it is actually difficult for educational films and television, especially the plan of Lingxiao Tower, to shoot live-action.
It's not that no one can shoot it, but how to make the filmed film can be liked by ordinary children, and the worst thing is that students can't resist.
So that's a problem.
Why are so many preschool education short films and videos in the form of animation? The main purpose is to achieve "edutainment" and attract children's attention.
Hilton Tianhai City.
A press conference will be held here.
The brand of Lingxiao Pavilion is still very effective, at least, the domestic media people of all sizes are here.
Chu Xiang is the editorial reporter of Xueer, an educational and academic newspaper.
"Xueer" newspaper focuses on education, and focuses on youth education, and is also a relatively well-known education newspaper in China.
It's just that Chu Xiang was very puzzled, he was an editorial reporter of an education newspaper, but he was sent to attend the press conference of this film company, which made Chu Xiang a little puzzled.
But the editor-in-chief said that this time it was an invitation from the Lingxiao Pavilion Group, and he had to give some face.
Chu Xiang also asked the editor-in-chief, we are an education newspaper, and Lingxiao Pavilion Group is an entertainment media group, although the two are not eight poles that cannot be played together, but it is difficult to link.
In fact, although Lingxiao Pavilion has nothing to do with education, Lin Xiao, the founder and chairman of Lingxiao Pavilion, and the Sanle Animation under his name are still a little related to the education industry.
Because "Peppa Pig" has been reported by the educational media in the first place, this can be regarded as the most successful educational animation work in China.
Moreover, they have also been sold to many foreign countries, and have achieved very good results.
"Chu Xiang, are you here too?" Just when Chu Xiang was a little bored, a familiar voice came.
Chu Xiang looked back, and immediately a smile appeared on his face, and the owner of the voice was Chu Xiang's acquaintance, Yao Bing.
Yao Bing and Chu Xiang are peers, working in the magazine "Youth Education", and they are also editorial reporters.
"Yes, by the way, Yao Bing, your magazine has always been well-informed, do you know why Ling Xiao Pavilion's press conference today invited us educational media?" Chu Xiang asked curiously.
"You're really asking the right person. Yao Bingyan smiled and said.
Chu Xiang lost his mind for a moment, but he quickly came back to his senses and asked, "Could it be that Ling Xiao Pavilion wants to get involved in the education industry?"
"Yes, it's not!" Yao Bing deliberately betrayed Guan Zidao.
"I want to know, I'll tell you when I invite me to dinner after the interview. Yao Bing looked at Chu Xiang with a grin.
"No problem, it's my honor to invite Yao Da Mei to dinner, and I believe that any normal man will not refuse. Chu Xiang said with joy in his heart.
Yao Bing glanced at Chu Xiang with a white look, and no longer sold Guanzi, but said in a low voice: "Actually, I don't know the specifics, but I heard that today's press conference in Lingxiao Pavilion is to announce a big plan related to education, as for what the specific plan is, I don't know very well." ”
Compared with Chu Xiang and Yao Bing, reporters from educational media, reporters in the entertainment industry are obviously more well-informed.
"Brother You, you have always been well-informed, do you have any news about this press conference? An entertainment reporter from "Entertainment Circle" asked the old-timers in the entertainment circle on the side, You Qiang of "Southern Weekly".
"I really know this, what do you know about educational film and television, right?" You Qiang was a little pretentious.
"Educational film and television?What is that?" Ren Jun was a little dazed.
"Does Peppa Pig know?" asked You Qiang.
"Of course I know, in the past two years, every time I go back to my hometown, I have given gifts to my nephew and niece with Peppa Pig's dolls. Ren Jun said.
"Peppa Pig is actually a kind of educational film and television. You Qiang said.
"You're saying that Ling Xiao Pavilion is going to start investing more in animation?" asked Ren Jun.
"Who knows? However, it is estimated that it is not so simple, after all, if you want to talk about animation, who in China can compare to Sanle? And Sanle is also Lin Xiao's company, he should not be able to play with his left hand and his right hand. You Qiang shook his head. /10_10355/