At the same time, Tianhai City, Haitian Plaza Tianxing Cinema.

Although it is very convenient to book tickets online, there are still many people who prefer to go directly to the theater to buy tickets and buy popcorn drinks by the way.

The second day of the Lunar New Year is the peak period for movie-watching, and many people are returning from other places and are not too familiar with the nearby theaters, so there are not a few people queuing up to buy tickets.

At the ticket office of Tianxing Cinema, there is a long queue, waiting to buy tickets.

"Give me two tickets for the most recent Infernal Affairs, and a set A!" the middle-aged man said.

The ticket seller smiled apologetically: "I'm sorry, we didn't release this movie here......"

"Not released?" Hearing the answer of the ticketing girl, not only the middle-aged man was dumbfounded, but also the people who lined up to buy tickets for "Infernal Affairs" were also dumbfounded.

"What? Not released? Such a big theater, not even such a popular movie as "Infernal Affairs" has been released?"

"Yes, I heard from a friend that this film is very good, but as a result, there are still theaters that haven't shown this film, what are you kidding?"

Dissatisfaction comes one after another, to say that "Infernal Affairs" is indeed the best film at the moment, and many media have specially reported the high rating of the film and television library of "Infernal Affairs", and many people say that this is the best movie in recent years.

"I'm very sorry, we really didn't release this film in the theater, or ......" The ticket seller hesitated for a moment and continued: "Or, you guys take a look at "Marginal Man", this film is also very good, the most anticipated police film of the year......"

The middle-aged man shook his head and said: "Forget it, I just want to see if this "Infernal Affairs" that was said by an old friend is really so good-looking, as for "Marginal Man", it seems that the evaluation is not very good." ”

"'The Marginals' is the most anticipated movie of the year? That's the old calendar, right? I heard my friend say that that movie wasn't good at all. ”

"Yes, I read Lin Jun's film review, it is completely a film that imitates Hollywood films but does not draw tigers into anti-dogs. Who looks at that. ”

"Damn, I knew I would have booked tickets online, I just looked at it, and there are screenings in the nearby theaters, but now there are no tickets. "Someone took a mobile phone and tried to book tickets for other theaters, but it turned out that they were all sold out.

This happens in many theaters of the Skywalker Cinema Line.

Tianxing Cinema is also one of the top ten cinema chains in China, and under normal circumstances, a large cinema chain like Tianxing Cinema Line, of course, cannot give all the screens to the works produced by Tianxing Film and Television of the same group.

Especially for a big-budget film like "Infernal Affairs", normally speaking, there will be a certain schedule.

For example, "The Outside Bureau" Tianxing Cinema has a film schedule, although it is not high.

But this time, "Marginal People" has a huge investment and has attracted much attention, so Tianxing Cinemas naturally gave all its resources to "Marginal People", but who would have thought that with a big investment, star-studded stars, a strong lineup, and the work of great director Fan Wencheng, it would turn out to be such a mediocre film.

Yesterday, the attendance rate of "Marginal People" was still very good, but today, affected by word of mouth, the attendance rate has dropped a lot, and now, except for the hotter time period, the tickets for the evening show have been sold out, and there are still many tickets for other performances that have not been sold.

At the same time, in this case, the person in charge of the theater naturally has to report the situation.

The key is that Tianxing Cinema Line is not like Tianhua Cinema Line, all of them are self-operated cinemas, and they have many franchised theaters.

Although Tianxing Film and Television and Tianxing Cinema Line both belong to Tianxing Group, they are still separate subsidiaries after all.

The Spring Festival schedule is not only a battleground for film companies, but also a period of concentrated growth in the performance of movie theaters.

Tianxing Cinema Line tilted all its resources towards "Marginal People", and as a result, the performance of "Marginal People" was unsatisfactory, which naturally caused dissatisfaction on the side of Tianxing Cinemas.

Especially the franchised theaters of Tianxing Cinema Line.

This time, the resource tilt of this abnormal business has caused them to lose a lot.

You must know that the income of the theater is not only movie tickets, but also peripheral goods such as drinks, snacks, etc., which is also a very considerable income.

But the premise is that it has to be popular.

And who brings these popularity? Naturally, it is brought by popular movies, and the higher the attendance rate, the higher the popularity.

Like Tianhua Cinema Line and Hua Cinema Line, after counting the attendance rate of the first few shows, the latter will either cut off some films with poor attendance and schedule them for films with high attendance, or they will be screened.

As a result, the attendance rate of "Infernal Affairs" is still high, and the most important thing is that the audience who has seen the movie is satisfied with the movie.

The next day's box office was freshly released.

Sure enough, the position of the daily box office champion of "Marginal Man" is gone.

Not only that, but on the second day, the film schedules of "Infernal Affairs" and "Marginal People" actually improved, after all, they were newly released films, and they both exploded at the box office on the first day.

The number of films scheduled for "Marginal Man" increased by 3% to 28%.

The number of films scheduled for "Infernal Affairs" has increased by 2% to 21%.

As a result, "Infernal Affairs" successfully replaced "Marginal Man" as the daily box office champion on the second day of the Lunar New Year.

Movie ratings in the library.

The movie rating of "Infernal Affairs" has dropped, but it is still as high as 9.2 points.

On the contrary, the score of "Marginal Man" has a trend of rising against the trend, and the score has come to 7.9 points.

If you look at the ratings of the film and television library, some people may mistakenly think that the reputation of "Marginal People" has risen, but in fact?

In terms of attendance, the total attendance rate of "Infernal Affairs" is as high as 98%.

This miraculous attendance rate shows that this is a super-grossing movie, and it also has a high score of 9.2 points

What about "The Marginals"? The average attendance rate is less than 70%.

This attendance rate is very good if it is placed in normal times, but you must know that this is the Spring Festival schedule.

It was originally the peak period of movie-watching, and the attendance rate of many movies was generally high.

As a result, it was called the most watched movie, with an attendance rate of less than 70%.

There is no harm if there is no comparison, the number of films scheduled by "Infernal Affairs" is 7 points lower than that of "Marginal Man", but the box office is much higher than that of "Marginal Man".

The same number of films increased, but "Marginal Man" only got less than 200 million at the box office the next day, and there was a reversal.

But "Infernal Affairs" was on the next day, with a box office of 300 million.

Compare the two to see how big the gap is.

Movies are often the better the better, and the worse the bad.

"Infernal Affairs" completely set off a movie-watching frenzy, but on the other hand, "Marginal People" is a big disappointment.

And the trend of the box office, and the contrast between the score of the film and television library, also made netizens begin to complain.

After all, there is still a certain difference between the score and the real score.

In the case that most of the ratings are 5~8 points, a bunch of 9 points and 10 points ratings suddenly appeared, netizens are not stupid, of course they can see the truth and falsehood.