Bai Shiyu pointed to the bridge of her nose with her index finger and paced back and forth in the conference room. She frowned, the sea of ideas churning in her mind.

She didn't speak, and everyone present was silent, some were thinking, and some had run out of food, waiting for Bai Shiyu's "amazing words".

"Chen Chen, what other product categories are still on sale at 'Monell'?" Bai Shiyu suddenly asked.

Chen Chen hurriedly went to turn over the information in his hand, but Cheng Jue replied first: "'Monell', as a well-known luxury brand in France, is currently selling products such as bags, perfumes, fashion, women's shoes, etc., and the products it is also selling include high-end seat cushions for car seats, high-end precious metal custom tableware, women's watches, makeup and cosmetics, and high-end jewelry. ”

Chen Chen was very surprised by Cheng Jue's professional ability, just like a super actor who can act off-script, and the lines in the business are all in his head!

Bai Shiyu was also a little surprised when she heard Cheng Jue's introduction, but she didn't expect that as soon as she entered the big family of "Bai Xiao", Cheng Jue showed her bold professional ability. But Bai Shiyu didn't pause for too long, she immediately thought of a new entry point.

"If the purpose of 'Monell' is to open up the domestic market and double sales, then we must not only ensure the sales of our main products, but also expand the sales space of new products...... This is forcing us to find a way to kill two birds with one stone......" Chen Chen pushed his glasses, and the beads of sweat on his forehead oozed shallowly. He clearly knows that "if you want to wear a crown, you must bear its weight", and an international brand like Monell will not easily hand over such an important position of brand public relations to a mediocre idea.

"Hmph, kill two birds with one stone, why not?" a confident smile appeared on Bai Shiyu's face, and everyone stared at her, waiting for her to speak later.

"Could it be that you want to ......" Cheng Jue frowned, but looked at Bai Shiyu with joy and smiled.

"That's right, if we must ensure the main line and increase the branch line, then we can use a large number of well-known domestic brands that we have cooperated with before to do cross-industry alliances from various industries and fields to create a series of joint customization, and leverage our strength to create an explosive phenomenon-level topic!"

Bai Shiyu said calmly, it is no longer the "white owl elites" gathered in the conference room, but a combination of brands and logos, and hundreds of product combinations have taken shape.

Immediately afterwards, Bai Shiyu continued: "For example, the catering brand that has been pushed to the level of national feelings, Wanghaha Food, if the products of the Wanghaha brand are combined with Monell's high-end customized tableware, will it have a different effect?"

"That's right!" Cheng Jue suddenly stood up and talked eloquently, "And the Morningstar car you snatched from the red light spot, I heard that the Morningstar car has now opened up the domestic automobile market, and according to the driving characteristics and aesthetic culture of the Orientals, a new brand series has been improved, so that Monell's high-end custom seat cushion can also be combined with products and made customized models!

When Chen Chen heard this idea, he did not show particularly high enthusiasm, but calmly raised his objections: "But...... Wouldn't it be too risky to do this? Because these brands are not completely consistent with Monell's brand tone, after this idea is proposed, not only Monell's side may not agree, but also those brands we have worked with may not necessarily approve it. ”

"How do you know if you don't try?" Bai Shiyu smiled, "Nothing is impossible, what we have to do is just to make it a certainty!"

"Wait...... Wait! I'm thinking! I'm thinking, we must give this project a theme, a theme that can combine Western and Eastern cultures, and this theme must permeate all aspects of life in the domestic market. As she spoke, Shangguan Yuwen also stood up, walked to the whiteboard in front of the conference room, picked up the whiteboard pencil and drew it.

You continue. Bai Shiyu gave Shangguan Yuwen an affirmative look, and Shangguan Yuyu picked up the pen and smeared it wantonly on the whiteboard.

"Let's think about it, Monell's product line, in fact, has penetrated into all aspects of life, eating, wearing, using, even the high-end cushions of cars, this is not only a domestic user experience of Monell's culture of the connection point, but also the Western culture to absorb the window of Eastern culture! So what color can represent this connection? I think it is red! and Morningstar's high-end car matching custom seat cushions, and Wanghaha annual new products to match high-end tableware, and various film and television stars customized watches, jewelry! Oh my God, my idea is coming up, and my brain is going to explode! I have an idea, and this theme is called ......."

Speaking of this, Shangguan Yuwen suddenly paused and looked at everyone, her eyes swept over everyone present, and when she crossed Li Zexia, Li Zexia suddenly shouted: "Grandma, don't sell Guanzi, what the hell is it?!"

Shangguan Yuwen gently buttoned the cap of the whiteboard marker, and with a "click" sound, like the moment a swordsman put away his sword, two words blurted out from Shangguan Yu's mouth......

"Mystery Red!"

"Neon, neon?" asked Li Zexia.

"Oh, you're so stupid!" Immediately, Shangguan Yuwen wiped off the other handwriting on the whiteboard, and opened the whiteboard marker again, and wrote down two big words on the whiteboard - riddle red.

"How do you explain it?" Bai Shiyu tilted her head and asked with interest.

It represents an aesthetic style created by Monell in the domestic market, the combination of Monell and the East, the mystery of the East, the mystery of the red, this mystery is not only a sense of mystery, but also an untouchable high-end, but also represents the obsession of user loyalty. ”

"Perfect!" Cheng Jue shouted, "It's perfect! Bai Shiyu, I'm really convinced, Bai Xiao's team is really a group of killers! A group of creative killers who specialize in assassinating brains! This 'mystery red' can be said to be a perfect interpretation of this idea of joint customization, I am now enthusiastic, I am almost suffocated by the impact of this creative system! I am full of confidence in this idea!"

The smile on Bai Shiyu's face was more firm and confident, because everyone present was a "martial arts master" in the brand public relations industry, and cooperating with the strong made them full of vitality.

"That's right, Yu Wu, I also think this 'Mystery Red' is very feeling! I am confident that this theme will be built into a new topic explosion! Now I will assign the work, Chen Chen, you first make a list of brand joint customized products according to the brands we have worked closely with, and list all possible combinations first. Then, Yu Wu, you start to make two concept posters, and then take over Chen Chen's text version of the plan, and start to do the visual beautification of the plan. After the plan is completed, Zexia and I will make an appointment with all the brands that may cooperate, put forward this cooperation plan, and submit it to Monell's Adrian again after tentative intentions!"

At this moment, Cheng Jue kept his head down and didn't speak, but his inner action was to raise his index finger and point at himself, and the subtext in his heart was "What about me?

"Cheng Jue, don't worry~" Bai Shiyu saw Cheng Jue's anxious state, and hurriedly said, "I will pull you in all the working groups, you follow me first, I will take you to touch the work process of Bai Xiao, and then I will arrange business for you to lead the team independently, do you think it's okay?"

"Don't worry, since I'm already a white owl, I'll obey the organization's arrangement, hehe. Cheng Jue smiled and scratched his head and responded.

Time flew by, and by the end of the meeting, it was almost two o'clock in the afternoon, and although everyone was hungry, they did not feel hungry at all. However, because the brain was running rapidly in the process of the meeting and consumed a lot of physical strength, the moment Bai Shiyu announced the end of the meeting, everyone immediately realized that their stomachs were already hungry.

"Everyone hurry up and eat, your body is important, Xiaohu, especially you, you have been secretly eating instant noodles at your workstation recently! Hurry up and go out to eat, and if I catch eating instant noodles again, I will deduct your salary!" Bai Shiyu looked at Wang Qianyu, who left the conference room last, and reproached with a smile.

"Haha, Sister Yao, don't worry!"

At this time, Cheng Jue walked out of the conference room indifferently, Bai Shiyu gently patted him on the shoulder from behind him and said, "Let's go, let's have a meal together at noon, I just happened to introduce you to the delicious food near here~!"

"Ah, no~ Aren't you going to move next month?" Cheng Jue replied.

"Brother, you're too straight, aren't you?haha, let's eat together, I must have something to talk to you about!" Bai Shiyu covered her mouth and smiled.

"Oh, let's go, where are we going to eat?"

"Let's go to the fried buns under the Ocean Mall!"

Cheng Jue nodded again and again, took the elevator with Bai Shiyu, and went straight to "Yu Jisheng Fried Bun".

Fried buns are a well-known snack in the magic capital, and there are not many shops in the imperial capital, but Bai Shiyu likes the taste of fried buns very much. "Yu Ji Shengpan Bao" is a national chain of fast food brands, with mellow taste and overflowing fragrance.

And there is another person who also likes to eat fried buns, her name is Lin Wei.

In another corner of the imperial capital, there is another "Yu Ji Shengpan Bun", at this time, He Ziyun and Lin Wei are sitting in the corner of the restaurant, looking at the food in front of them with a lonely face.

Cheng Jue's departure was unimaginable to He Ziyun before, she thought that her younger brother, who followed her debut, would not be able to run under the wings of others to make a living. However, reality does not depend on people's will, when Cheng Jue packed up his things and left his former workplace, He Ziyun's heart suddenly collapsed!

But fortunately, she still has a man to rely on, that man, surnamed Ye.

"Say, what's new about you inviting me to eat fried buns today?" Lin Wei scooped the rock sugar white fungus soup in the bowl with a spoon, as if she was not in a hurry to drink this bowl of food, as if she was just playing tricks with this white fungus soup.

Lin Wei ...... I have something to ask you to ......"