The chirping of birds wakes up people from a deep day's sleep, and the streets are full of people in a hurry.

On the first floor of the "Yongle Building", Bai Shiyao was holding a cup of soy milk in her hand, two donkey meat was burning, and she was hurrying to her office.

When passing by Secretary Liu's position, Bai Shiyao was about to say hello to Cheng Jue, but when she saw Cheng Jue seriously sorting out the information in her hand, she could still see the big words "Monel" on it in the corner of her eye. In order not to disturb Cheng Jue, Bai Shiyao had to slow down and quietly open the door of her office.

Sitting in her place, Bai Shiyao rubbed her sore eyebrows, looking a little tired. Despite the heavy foundation covering, dark circles under the eyes can still be seen. It turned out that when she returned from dinner last night, Bai Shiyao worked overtime to study the information of "Menel", and did not go to bed until three o'clock in the morning.

The hard work of the past few days has fortunately not been in vain, and Bai Shiyao finally has some clues. After a simple breakfast, Bai Shiyao took her research results yesterday and came to the conference room.

Today's meeting is a wrap-up meeting for the week, so there will be more people in attendance. There are more than 100 people up and down the company, all of whom are crowded in the current conference room, which seems a little crowded. Bai Shiyao frowned, it seemed that moving to a new office was imminent.

The new office has been renovated for a long time, and it has been put for a while, and the environmental testing agency is also asked to confirm that it can be moved in. It's just that because the business has been more urgent recently, I haven't moved. However, according to the current situation of the development of "White Owl", the space on the first floor of the wine "Yongle Building" has long been stretched.

At nine o'clock, the meeting started on time.

Bai Shiyao stood in front of the stage, smiling and looking at everyone.

"There are two main things to announce today. The first thing, I'm sure everyone has already guessed. Three years ago, when the White Owl was founded, there were only a few of us at that time. However, after three years of working together, we have 156 'white owls'. ”

Bai Shiyao's tone was full of pride and pride, who would have thought that the small company that was created in order to compete for a breath could develop to today's scale.

Chen Chen still remembers that when "Bai Xiao" was first founded, the first few businesses were introduced by Qin Junye, and later with the addition of Li Zexia, the company began to get on the right track. It wasn't until after the "Wanghaha" incident that the "White Owl" completely opened up the situation.

Looking at the hopeful faces below, Bai Shiyao's heart was full of passion, "Just yesterday, another member of our company joined in. Cheng Jue, the original business director of 'Red Spot', has been TOP1 in business volume for three consecutive years, and deserves to be the business king. Such a person will serve as the business director of our company from today. Next, we would like to ask Director Cheng to say a few words. ”

Thunderous applause rang out in the conference room.

"Mr. Bai, it's really amazing! I actually dug up the strategic talents of the 'red spot'. Employee A exclaimed.

He has only been a member of the "White Owl" for less than half a year. At the beginning, the public relations company he most wanted to go to was "Red Spot", but the requirements of "Red Spot" were too high, and he didn't even pass the interview. It's not that he can't be capable, but his academic qualifications are not good. Although he has a lot of experience and very strong business ability, he was screened out when the "red spot" mesh was screened, and he didn't have time to show his ability.

Now he is extremely glad that he did not go to the "red spot". Although he has been with "White Lord" for half a year, he has fallen in love with the corporate culture of "White Owl" and clearly understands the future potential of "White Owl". Now even if the "red light spot" eight carried a sedan chair to invite him, he was unwilling to leave.

Cheng Jue had given a speech at the university next door before, and he took time off to listen at that time. I once dreamed of being able to work under Cheng Jue, but I didn't expect this dream to come true today.

Cheng Jue is very well-known in the public relations industry, and the employees of "White Owl" have heard of his name. Now such a cow man has actually joined the "White Owl", and everyone is very excited.

Cheng Jue walked up to the stage, looking at the unfamiliar faces, everyone's eyes were bright, full of hope and energy. This feeling is not experienced in the "red spot". If you use a metaphor to describe it, the "white owl" is like a youthful and energetic youth, and the "red light spot" is like an old man who is dying, lifeless and full of negative energy.

If there was still a trace of uncertainty before, now Cheng Jue is completely relieved. As long as the current momentum continues, sooner or later the "White Owl" will become an existence that surpasses the "red spot".

After briefly introducing himself, Cheng Jue handed over the right to speak to Bai Shiyao again.

"Thank you, Director Cheng, for your remarks. I believe that the addition of Director Cheng in the business department will definitely go to a higher level. The first thing is finished, so what about the second thing? Can anyone guess?" Bai Shiyao's gaze swept over the faces of everyone in the audience.

"Mr. Bai, is there any new business?"

"There must be something new in the 'Menel' thing. ”

There are many voices underneath, guessing everything. Although the directors who knew the answer were like mirrors, they all smiled and didn't say anything when they saw that their subordinates guessed so happily.

Bai Shiyao saw that the atmosphere was almost mobilized, and showed a narrow smile, "Everyone guessed wrong! In the past three years, we have more and more people. There used to be a lot of room for one desk per person, but now there are at least two people seated at a desk. In order to be able to free up more office space, our lounge was repeatedly reduced. ”

At this time, employee A suddenly shouted, "Is it time to move to a new office?"

Bai Shiyao raised her eyebrows and said affirmatively: "That's right." We're moving into a new office next month. ”

This sentence is like a pebble that falls into the calm surface of the lake, stirring up layers of waves. The whole conference room was boiling all at once.

I only heard that the company was going to move to a new office area, and I thought it would take at least a year, but I didn't expect that it would be less than two months since the news came out. Everyone was excited and eagerly discussing what the new office would look like.

At this time, Bai Shiyao called up the PPT made by Secretary Liu, "This PPT was made by Secretary Liu, everyone can see it." Our new office area is almost three times larger than the current one, with a lounge and pantry, as well as a new fitness area......"

This PPT Chen Chen is also the first time they have seen it, and after reading it, everyone is full of expectations for the new office.

"With a new office environment and a new starting point, 'White Owl' will usher in new development, do you have confidence?"

"Yes!" everyone said in unison.

"Good. That's it for today's morning meeting, all the people in the planning department, and the supervisors above the director stayed, and the others dispersed. ”

By the time everyone else had left, there were only two dozen people left in the room.

"Secretary Liu," Bai Shiyao motioned to Secretary Liu to send the information in his hand, "This information is the relevant information about 'Menel' that Chen Chen and I compiled before, which records in detail all the brands of 'Menel' and the market share of each brand. In addition, we have obtained sales figures from within the 'Menel' group for the last two years. This is a very valuable reference for us. Let's take a look at it first, and let's discuss it little by little. ”

It's not the first time Cheng Jue has seen the data in his hand, and Cheng Jue has also gotten the same data before leaving the "red spot". Cheng Jue thought that Bai Shiyao's preparation was similar, but it was only when he actually opened this information that he found the difference.

From the data point of view, there is indeed not much difference, but the information of the "White Owl" has a lot more things, to be precise, the data of the "White Owl" is more than one grade higher than the analysis handed in by the "Red Spot".

For example, the same analysis of the proportion of brands, "Red Spot" only analyzes the proportion of the brand of "Menel" and the proportion of other brands on the market, but "White Owl" not only analyzes this part, but also analyzes the possible influencing factors behind these proportions. They even delved into the root of each factor and found the underlying laws behind these factors. It can be said that with such a data, the "White Owl" can start to work on the public relations plan of "Monel".

Every time Cheng Jue knows more about the "White Owl", he will identify more with the "White Owl". In the past three years, I have faced Bai Shiyao many times. Although there are losses and wins, there are more times to lose, and Cheng Jue held his breath. agreed to Bai Shiyao's solicitation, in addition to the reason for the "red spot", more because he wanted to understand where he lost. He wanted to see up close what the working mode of the "White Owl" was.

He held the document in his hand and looked at it very carefully, especially the additional analysis part that Bai Shiyao and Chen Chen did.

Half an hour passed quickly, and Bai Shiyao closed the document in her hand, which was the research result of her and Chen Chen during this time. It took a lot of time and effort, and I was finally able to use it today.

Bai Shiyao clapped her palms and motioned for everyone to stop.

"Time is limited, so I don't have that much time for you to take a closer look. Everyone has a copy of this information, and everyone will review it carefully after they go back. Now let me give you a brief overview of the important contents. First of all, the first table, which is the sales data of 'Menel' in the last two years, we can see that the sales of perfumes and luxury goods account for almost half of the turnover. Luxury goods are mainly bags, perfumes are mainly classics, and the number six perfume has the highest sales. The rest is mainly for the sale of jewelry, etc. Although 'Menel' has also been involved in some other industries, and the investment in this part of the industry has been very good, the results have not been satisfactory. ”

When Bai Shiyao spoke, the people at the bottom all turned to the third page to check.

Cheng Jue is quite sensitive to data, and just by taking a glance, he can see Bai Shiyao's intentions.

"Is Shiro always ready to start with these industries?"

"If you start from these places, you can make a difference. Li Zexia also said.

When Chen Chen made this form, he was also surprised. The image of "Menel" may be stuck in luxury goods and perfumes, and little is known about the products of "Menel".

At that time, Adrian proposed to double sales, and it is estimated that this layer was also taken into account. The market for luxury goods and perfumes is saturated, and even if there is more promotion, the growth in sales will be limited. Chen Chen thought that Adrian didn't mention this at the beginning, maybe it was deliberate, and he probably took this as a test.

It's easy to say, but it's not easy to do. The question of where the "white owl" plan should go is still a question.