In fact, Sanle Animation has done a very good job in the development of anime dramas, but in terms of movies, it is indeed a little small.

In contrast, it is definitely more prudent to use dramas to cultivate market awareness first, and then launch animated films as a matter of course, but again, in doing so, the cycle will be very long, and, the point is, there are many competitors now, and the same market is shared.

It can't be said that Fu Junle is too conservative, but he needs to think about the company's operation.

But Lin Xiao is a little dissatisfied, in recent years, except for "Kung Fu Panda", Sanle Animation has not launched other big movies, and some are only big movies with those series animation.

However, after all, not everyone is a BUG like Lin Xiao.

While the return on investment of animated series is certainly not as high as that of movies, it is also not as risky as movies.

An animated series may not require too much technology maturity, and it only takes a month or two to be launched, but what about movies?

For a big movie like "Kung Fu Panda", the moving turn is a production cycle of one year or even several years, although it makes money, but the cycle is very long.

And "Kung Fu Panda" is a mature IP, and it is not so easy for others to continue to launch original IPs.

No one can guarantee that they can understand the market, and they will be able to bet on the right treasure, and once they fail, they will lose hundreds of millions.

"I have a new idea here. Lin Xiao pondered for a moment and said.

Fu Junle's eyes lit up suddenly, who doesn't know, Lin Xiao's toughness?

He had a random idea, the original "Peppa Pig", everyone was not optimistic, and was even made fun of by many people, but what was the result?

The current industrial chain driven by "Peppa Pig" is as high as 10 billion, and to put it mildly, Sanle Animation, relying on "Peppa Pig" alone, can live much better than most domestic animation companies.

"Peppa Pig" is called the most successful animation of domestic animation, and it is not for nothing.

This cartoon, the peripheral authorization is almost crazy to sell, although the industrial chain of tens of billions seems exaggerated, but it is true.

Sanle Animation, through, "Peppa Pig" can account for billions every year.

That's right, you read that right, it's billions.

Of course, "Peppa Pig" is blessed, because this cartoon is not only popular in China, but also very popular abroad.

In terms of periphery, the domestic market has gradually cultivated in recent years, and although piracy is still repeatedly banned, it has been greatly improved.

The other two "Happy Yang Yang and Big Big Wolf" and "Bear Infested" are worse than "Peppa Pig", but today's annual income is also hundreds of millions.

Of course, these certainly can't be compared to Kung Fu Panda, which is nothing short of a gold mine.

Now Kung Fu Panda has not only launched movies, but also comics, anime series, and so on.

Figures, dolls, image authorization, etc., make the brand value of "Kung Fu Panda" higher and higher.

So, in terms of making money, Sanle Animation is not even worse than the film department of Ling Xiao Pavilion, yes, you read that right.

Although the valuation of Sanle Animation may not be as good as that of Lingxiao Pavilion, in terms of the actual industrial chain, it is really no worse than Lingxiao Pavilion.

It can be said that unconsciously, Sanle Animation, which is now Sanle Entertainment Group, has grown into an animation giant with multiple billions of super IPs. It is recognized as the No. 1 animation company in China.

It is a sanctuary in the minds of many anime practitioners.

And now, Lin Xiao has a new idea, which makes Fu Junle very excited and excited.

No way, this is Lin Xiao's power, although he doesn't even know how to make cartoons, and he can even be said to be a complete layman, but his prestige within Sanle Entertainment is much better than that inside Lingxiao Pavilion.

Animated movies are even more difficult to estimate the market than live-action movies, but Lin Xiao can succeed, succeed, and succeed again as soon as he makes a move.

"Bring the pen and paper. Lin Xiao said.

Fu Junle immediately went to get paper and pen in person.

Then two people were called to come over and work as stenographers.

Then, Lin Xiao took the paper and pen, thought about it and began to draw.

Lin Xiao drew an oval shape similar to a capsule version, then added small limbs, corresponding facial features, and finally a large pair of glasses that stood out.

Although Lin Xiao's painting level is not top-notch, he can also draw an outline.

And the Minion itself is very simple. That's right, the characters in this animated feature film are bound to have Minions.

Although Lin Xiao didn't say anything, and didn't even start to say the introduction, Fu Junle, and the other two stenographers, all stared at the stick figures drawn by Lin Xiao with wide eyes.

At this stage, there is no problem in animation production technology, and Sanle Entertainment, as the highest level company in China's animation production, naturally has no problems in terms of technology.

At this time, creativity is particularly important, anyone can do cartoons, technology can be achieved, and even big guys are not short of money, so what is missing? What is lacking is creativity.

The Minions' creativity, although it looks simple, is very emotional.

What is the most important thing about an animated film? character image, story style, character style.

Normally, animated dramas adapted from the Internet, many times, cannot be made into a big IP, mainly in terms of style and plot.

In terms of style, for example, the adaptation animation of the Xianxia theme, you definitely don't have to use the style of selling stupidity and cuteness, in that case, the plot is not needed directly, okay.

Of course, it doesn't mean that there is no market for the Oriental classical style of Xianxia anime, but in contrast, everyone will pay more attention to the "beautiful" image of the plot and characters.

And what is the best-selling and hottest style on the market?

It's currently "Peppa Pig", what is the style of Peppa Pig?

Well, in fact, it's just cute and cute, and it's not for nothing that Peppa Pig is favored by many children and girls.

In this regard, the joyful gray wolf and the like are relatively poor.

And what is the style of the Minions? stupid, cheap, cute!

Then, Lin Xiao began to talk about the setting of the Minions.

"Minions, who love to fight among themselves, can fight from a dozen to bazookas if they got into a fight, and they are extremely efficient and have a strange talent for messing things up. They have extremely strong acting abilities and can cospy any profession. ”

"And then there's the language setting, and my idea is that you might not understand a single word of what the Minions say, but if you listen closely, you can still hear that a lot of the syllables are from human language. ”

"If you want to do this, it's actually not difficult, you can have a mixed ...... of Chinese words"