At eight o'clock, Bai Shiyao was always the first person to reach the company, opened the computer on the table, entered the corporate email account, and opened the unprocessed emails one by one to read, reply, and sign. Start each day in an orderly manner.

When she saw Shangguan Yu's email, Bai Shiyao was still a little surprised, she didn't expect Shangguan Yu's wife to be working when she was sick, and she was relieved to have such an employee.

It's just that when she opened Shangguan Yu's email and clicked on the document she sent to herself, this relief that was too late to put away turned into solemnity.

Each design is beautiful, with smooth and clean lines, and stylish and novel. This outstanding design can be said to go straight to the heart, but Bai Shiyao thought about it and still refused.

As the company's decision-maker, Bai Shiyao thinks about more things. For the "white owl", the best plan is not the most effective plan, but the most secure plan.

The case of "Wanghaha" has been done very smoothly so far, although except for some small mistakes in the middle, but judging from the results, it has met or even far exceeded the customer's expectations for "White Owl". At this time, as long as the "white owl" continues to maintain stability, this case will definitely hand over a beautiful answer.

Based on this alone, Bai Shiyao's refusal was completely a very correct decision.

Because of the success of "you want me haha" and the media conference, the sales of "Wanghaha" have increased very hugely, and the previous advertisements used the original packaging, if the packaging is replaced at this time, the preliminary work will be greatly reduced.

At nine o'clock, it is the beginning of work.

Shangguan Yuwen was completely pinched to the company, and the whole person didn't seem to be in good spirits. After making herself a cup of coffee, Shangguan Yuwen sat down in her position and began to work.

In the morning, Shangguan Yuwen was a little absent-minded, and looked at the president's office from time to time, thinking, "Why hasn't Sister Bai contacted me yet?"

Seeing the door of the president's office open, Shangguan Yu's heart tightened, she stood up and looked, and found that it was Secretary Liu, and sat back in the chair with some disappointment.

Taking advantage of the rest, Shangguan Yuwen came to the pantry and saw Secretary Liu drinking tea while checking the information in his hand. Shangguan Yuwen slowly leaned over and pretended not to care and asked, "Secretary Liu, are you drinking Xinyang Maojian here?"

Secretary Liu is very fond of kung fu tea, and when he has nothing to do, he will brew it himself, even in the company, he will bring his own tea and never drink the company's tea.

Seeing that Shangguan Yuwen was actually interested in tea, Secretary Liu immediately raised his head, "I didn't expect Director Shangguan to also understand tea?" Secretary Liu always thought that he was lonely on the road to drinking tea, and other young people like to drink coffee, milk tea or something.

Shangguan Yuwen smiled weakly, "I understand a little, my grandfather also likes to drink, so I understand a little." "God knows where Shangguan Yu's grandfather who likes to drink Xinyang Maojian came from, but the last time I watched Secretary Liu make tea, I saw the name of the tea on the bag and subconsciously remembered it.

Secretary Liu looked at Shangguan Yuwen with great appreciation, "Drinking tea can not only maintain health, but also cultivate feelings, where can foreign coffee be compared!"

Shangguan Yuwen looked at the coffee in her cup awkwardly and said, "That's for sure." Oh, by the way, Secretary Liu, did the president look for me today?"

Secretary Liu didn't notice that Shangguan Yu's drunkard didn't mean to drink, and continued to taste the tea in the cup, "No, what's wrong? You look very unenergetic, are you still sick?"

Shangguan Yuwen listened to Secretary Liu's words, and her whole person was a little embarrassed, "It's okay, it's okay, it's just that I slept a little late last night." ”

When Secretary Liu heard Shangguan Yu's words, his face was full of disapproval, "Director Shangguan, although we are very young, staying up late also hurts our bodies..."

Shangguan Yuwen was already a little shocked, and when she saw Secretary Liu's posture that she couldn't stop at all, she quickly found an excuse to slip away.

When it was time to get off work, Shangguan Yuwen still didn't receive a reply from Bai Shiyao, she couldn't help it, and knocked on the door of Bai Shiyao's office directly.

"Sister Bai, have you read the email I sent you yesterday?"

Bai Shiyao rubbed her temples, "I was about to tell you about this, I read your design draft, the design drawings are very good, and they are also very beautiful and attractive." However, the previous advertising pictures all appeared in the old packaging, and the new packaging will make us lose all our efforts. So I rejected your offer. ”

Although Shangguan Yuwen expected that the proposal would not go very well, she didn't expect Bai Shiyao to directly reject her proposal without even thinking about it, which was very difficult to accept, "Why? Don't you think my design is better than the original packaging of 'Wanghaha'?"

"Of course your design is very good, you don't have to worry about that, it's not a problem with the design. Bai Shiyao said.

Shangguan Yuwen was a little incomprehensible, and she directly asked: "Since you also think that my design is better, why don't you use it?" This kind of publicity will definitely be better than now." ”

Bai Shiyao explained; For now, it's enough, and there's no need to make any extraneous complications. This is Bai Shiyao's thought after careful consideration.

Shangguan Yuwen didn't accept it at all, she didn't understand that everyone knew about the problem of "Wanghaha" packaging, and made the design drawings herself, why did Bai Shiyao refuse, "We all know that there is a problem with the packaging, why do we want to let the mistake continue?"

"Yu Yu, I naturally have my considerations for doing this, you just need to know that everything is for the development of the company. ”

"Isn't my proposal for the good of the company? Wouldn't changing the packaging bring better results?"

"Yu Yu, things are not as simple as you think, and the customer will not agree to our proposal. What the white owl needs is the best-suitable, not the best-working. ”

"Mr. Bai, I can't agree with your thoughts at all, I just know that if you want to do it, you will do the best, which is what you have always told us, why do you have to hold back now?"

Bai Shiyao still insisted on the original point of view, "Indeed, we have always known that there is a big problem with the packaging of 'Wanghaha', but once all the packaging is replaced, all the efforts in the early stage will be greatly reduced." That's the end of it. ”

Although the turmoil of the press conference has passed, Bai Shiyao still receives some insults and criticisms from keyboard warriors when she opens Weibo every day, and she is very irritable, and she really doesn't want to be entangled with Shangguan Yuwen on this issue.

Shangguan Yuwen is the creative director of the company, in essence she is still a designer, she cares about whether her work has achieved the best effect, "our early work will be discounted, but the necessary abandonment is for better results, knowing that it can be done better but not to do, I dare not agree!

Bai Shiyao was also very angry when she looked like she didn't eat oil and salt, thinking that Shangguan Yuwen didn't look at it from the company's perspective at all, "The effect of this case has completely exceeded the client's expectations for us, and we don't need to take this risk at all." I will never agree to this proposal!" After speaking, he looked at Shangguan Yu's eyes very resolutely.

Shangguan Yuwen was very disappointed, "Since you insist, I will never allow the works that do not meet my expectations to be displayed, and the poster behind it will trouble Mr. Bai to invite another master!" After speaking, she didn't look at Bai Shiyao, turned around and slammed the door with a "snap".

Bai Shiyao didn't expect Shangguan Yu's reaction to be so big, now she is not alone, she can't just do it with enthusiasm, she needs to be responsible for all the employees of 'Bai Xiao'.

As soon as Li Zexia closed the door of his office, he saw Shangguan Yuwen coming out of Bai Shiyao's office and walking directly outside the company. Thinking of the embarrassing situation last night, I was hesitating to say hello, but I found that Shangguan Yu's face was wrong.

"Yo, who made our Shangguan Woman angry! Tsk, this face is almost catching up with Bao Gong. Li Zexia leaned over to Shangguan Yu's side and said.

Shangguan Yuwen heard Li Zexia's voice, and she was angry, "Do you want to take care of it?" walked to her seat and took her bag and walked out of the company quickly.

Leaving Li Zexia to stay there and scratch his head, he thought: "Such a big anger." What did I say wrong?" chased after Shangguan Yuwen, "Why are you..."

Just as he was about to speak, he saw Shangguan Yuwen quickly wipe the tears on her face, glared at him with red eyes and said, "Apprentice, have a drink with the master!"

Bai Shiyao on the other end was also very sad, Bai Shiyao was not untouched by Shangguan Yu's proposal, even if she thought that the effect of replacing the packaging would be better, but as the president of the company, she had to be cautious in every decision, and any risky behavior could bury the image that "Bai Xiao" had built up with great difficulty.

After Shangguan Yuwen left, Bai Shiyao also thought about it calmly, and she decided to leave the decision to everyone.

"Mr. Bai, I have been thinking about it all this time, our planning effect is very good, but who can guarantee how long it can last? After all, advertising is only an external force, the important thing is the 'Wanghaha' product itself, I have carefully analyzed the previous public relations cases of 'Wanghaha', and it seems that it is not objective at present!" Chen Chen pointed out the hidden crisis with a sharp point.

Wang Qianyu also put forward her own opinion, "Although this is the case, now that all the packaging is replaced, all the production lines that are being produced by Wanghaha need to make major adjustments, and the customer will not agree." ”

Li Zexia gave his own suggestions from the perspective of business negotiations: "What 'Bai Xiao' lacks now is an opportunity to make a hit, and changing the packaging is an opportunity, and I can persuade Mr. Bai on the customer's side." ”

Although Chen Chen knows that there is a big problem with the current packaging, he does not actually support replacing all the packaging, "We all know the problem, and the customer should also know very well why there are still no measures taken, which is also a problem that we have to consider." I think we can just swap out one or two of them. ”

Immediately afterwards, Shangguan Yuwen put forward her own suggestion, "I don't agree with Chen Chen's idea! Since we want to replace them, we will replace them all, and if we replace one or two of them, the problems we face will not make much difference." It doesn't make much sense. ”

Li Zexia also added: "We all know that there is a big problem with the packaging of 'Wanghaha'. Once the effect of the video weakens and the public returns to rationality, no matter how effective our propaganda is, it will not be as effective as the product of 'Wanghaha' itself. ”

Bai Shiyao seemed to be moved, but in fact, she thought in her heart that she would either not change it, or replace it all.

Everyone expresses their own opinions, compares the advantages and disadvantages little by little, and constantly brainstorms. The public said that the public was reasonable, and the mother-in-law said that the mother-in-law was reasonable, and the more she talked, the more excited she became, and it was inevitable to see a "big war".

In the end, Bai Shiyao had to stop the discussion and decided to make a decision after communicating with the customer.

Bai Shiyao and Li Zexia took the planning of Chen Chen's new work and went to "Wanghaha" to visit the person in charge of the project. In order to obtain consent, Bai Shiyao and the others specially made a new set of plans. This set of solutions can almost be said to be perfect, listing all the possible concerns of the other party, and proposing corresponding solutions for each point, minimizing the losses, and bringing absolutely considerable returns.

But she didn't expect the board of directors to refuse, although Bai Shiyao expected that this plan would not succeed at one time, but she still wanted to find out, so she dialed the phone number of Mr. Li, chairman of "Wanghaha......