Doubts about tens of millions of ads continue.

Countless people are paying attention to what kind of film Lingxiao Pavilion will produce in the end, which will beat the major domestic advertising companies and win tens of millions of advertising orders from Huaguo People's Insurance.

Lin Youlong is undoubtedly the most anticipated one.

In fact, because Lin Youlong complained to Yang Ming, the brand operation officer of the advertiser Huaguo People's Insurance on the spot, he had a very difficult time during this time.

This is a taboo in the industry, even if Tianfeng is a number of advertising giants in China, with a very strong background and strength, but Lin Youlong's actions have caused huge dissatisfaction in Huaguo's people's insurance.

PICC is not only an insurance giant, but also involves a wide range of industries.

This is a big client for any advertising agency.

Only advertisers have always been strong in advertising companies, and practices like Lin Youlong have naturally brought a huge impact to Tianfeng Advertising.

The most direct impact is that the orders that Tianfeng Advertising and Huaguo PICC's subsidiaries were negotiating were directly excluded after this incident.

Lin Youlong's move not only offended Yang Ming of Huaguo People's Insurance, but also to a certain extent to blacken Tianfeng's advertisement.

What are the advertisers? That's the big money owners, and it's always the advertising agencies that have been talking to them, when will the advertising agencies be able to pick on the employers?

Lin Youlong's actions made many advertisers have a bad impression of Tianfeng.

The so-called shop bullies customers, customers bully stores, your Tianfeng advertising is so good, even giants like Huaguo People's Insurance dare to bully, so what about them whose strength is not as good as Huaguo's insurance?

As a result, during this period of Tianfeng advertising, several orders that were being negotiated were directly yellow.

For no other reason, many advertisers are the owners of private companies, so I spend money to find you to make advertisements, you are your food and clothing, you still dare to have such an attitude, I really think that without you, you can't advertise?

If it weren't for Lin Youlong's deep background, I'm afraid he would have been dismissed at this time, but the death penalty can be avoided and the living crime cannot be escaped.

This time Lin Youlong was too out of line, even the people behind him couldn't protect him, so for the time being, Lin Youlong was sentenced to a suspended death.

It also depends on the quality of the tens of millions of advertisements produced by Ling Xiaoge for the Chinese People's Insurance this time.

But no matter what, Lin Youlong's position is obviously not guaranteed.

Because no matter whether Ling Xiao Pavilion is internally determined, whether the advertisement is really that good, Lin Youlong will not escape punishment.

Even, if Tianfeng even hopes that the advertisement of Lingxiao Pavilion is really creative, otherwise, if Lingxiao Pavilion is really predetermined, then as soon as the advertisement comes out and is confirmed, then Huaguo People's Insurance will lose face.

But this is not what Tianfeng wants to see, because in this way, Huaguo Renbao will definitely put the pot on their Tianfeng's head.

Lin Youlong was naturally extremely resentful of Lin Xiao, and naturally he didn't want Ling Xiao Pavilion to really come up with a good film.

And Lin Youlong was not enough, so he even paid out of his own pocket to find a water army and bring rhythm on the Internet.

Hatred is easy to make people's IQ offline, and Lin Youlong is like this at this time, all this he has done is actually not beneficial to him at all.

Typical harm to others is not good for oneself.

The point is that the way he chose is also wrong, because all his actions are based on the premise that Ling Xiao Pavilion used dishonorable means to win this advertisement, but if Ling Xiao Pavilion really relies on strength, then the more doubts he encounters at this time, and later, when Ling Xiao Pavilion's advertisement comes out, the more complete the slap in the face.

Huaguo People's Insurance Company.

Yang Ming and other people from the brand strategy promotion department gathered together.

Waiting to see the finished film of the advertisement produced by Ling Xiao Pavilion.

When the short video was broadcast, many people present couldn't help but have red eyes.

Then they all stood up and applauded.

"This ad is fantastic! Next, it's up to the market to verify. Yang Ming got up and shook hands with Lin Xiao and said.

In fact, tens of millions of advertisements are really nothing to insurance giants like PICC, which have to pay hundreds of millions or even billions of advertising fees every year.

In fact, the highest cost is not the production of advertisements, but promotion!

Don't say that the aroma of wine is not afraid of deep alleys, this is all.

In fact, after the advertising film was officially recognized, Huaguo PICC began to spend a lot of money and began to prepare for the all-round promotion of this brand strategic advertisement.

November 20, 2016.

Today is the day when the 10 million advertisement of PICC was officially launched.

The short film "Commitment" will be launched on the official website of PICC, major video websites, TV stations, and other platforms in China.

And the cost of promotion far exceeds 10 million Chinese dollars.

I have to say that sometimes controversy and questioning are not a bad thing, especially after watching the short film "Promise", Yang Ming is also full of expectations for this advertising short film.

......

"Linlin, will you come back tomorrow for your birthday?" On WeChat, Hua Linlin looked at her father's message on her phone.

replied: "No, Dad, I have already made an appointment with my friends and colleagues." ”

"Well, remember not to drink too much......"

Hua Linlin's father gave a lot of words of concern and persuasion, but Hua Linlin didn't take it too seriously at all.

I just feel that my dad is getting more and more nagging.

She even regretted that she had taught her father to use > for birthdays, and she had hardly spent time at home since she went to college.

Ding dong!

At this time, the WeChat prompt message rang again.

Hua Linlin opened it and looked at it, she couldn't laugh or cry, it turned out that her father had transferred a thousand yuan to herself.

Turn off Dad's > at this time, there is another "Ding Dong!"

My girlfriend forwarded a video link and posted a crying emoji, saying: If you don't cry after watching it, count me as losing!

Really?

Hua Linlin pursed her lips, but still clicked on the link curiously.

The link jumps directly to a video.

The title of the video is "The Promise"!

Hua Linlin began to look at it.

The video opens with a wedding scene.

A father takes his daughter in a wedding dress and walks step by step towards her daughter's future husband.

"Have you ever met someone in your life who keeps his promise?"

In the midst of the narration, the father puts his daughter's hand into the hand of the handsome groom.

"And I was lucky enough to meet that person. ”

Seeing this, Hua Linlin's feeling is that this is a good routine, and she, like many people who watch short films, thinks that the bride is talking about the groom.

While the groom was smiling and looking at the bride affectionately, the bride's gaze was looking to the other side.

At this time, the celebrant of the wedding said, "The ceremony begins now." ”

Suddenly, the bride raised her hand and said, "Wait a minute!"

Hua Linlin was also stunned.

Why did the bride suddenly shout to stop? Could it be that the bride didn't agree to it like the old routine in the TV series?