The press conference of Lingxiao Pavilion has been long-awaited by many media.

Whether it is Tianmeng, Tianchen, Tianxing, etc., in the name of the group, and the press conference that sends invitation letters to the outside world is all big news.

Ling Xiao Pavilion was no exception this time, so naturally, the media came very face-saving.

Of course, this is also because Lingxiao Pavilion is now recognized as the first Chinese private film and television company, and there is no one.

This time, the press conference was not held in the hotel, but directly in the Lingxiao Pavilion Group Building.

At this moment, the hall on the first floor of the Soaring Court Group Building is already filled with media from all over the country.

"Thank you for coming, I am Xiao Jie, the host of today's press conference, and today's press conference ......" Miss Lingxiao Pavilion, the queen host, routinely announced the process of today's Lingxiao Pavilion press conference on stage.

Next, I would like to invite Mr. Lin Xiao, the chairman of Lingxiao Pavilion, to announce the content of today's press conference. ”

"Wow!" the media reporters in the audience were surprised.

Ling Xiao Ge's press conference has been held a lot, but because Lin Xiao has a movie released, it rarely appears.

Most of them are hosted by senior executives within the company.

But today Lin Xiao appeared in person, obviously to do the rhythm of things.

What do journalists like the most? Of course, it's about doing things.

"Hello everyone......"

"Sky Court was established in ......."

"Here I want to apologize to everyone, after the listing of Lingxiao Pavilion and the first stock in the Huaguo entertainment industry, we had a short period of loss. ”

Many media reporters are looking at each other, what the hell?

What brief disorientation?

Apologize?

What did he do?

I haven't heard that Lin Xiao has been doing anything lately?

Is this going to be a big hit?

Then Lin Xiao's next words made many media reporters a little confused.

PSAs?

Do film companies have to shoot PSAs?

I don't think there's such a rule, right?

However, it is true that Ling Xiao Pavilion has rarely filmed any public welfare works in recent years.

That's true, but it doesn't rise to the level of apologizing, right?

"We have always been committed to being a socially responsible company, but we have not been the best we have been able to do since we went public. ”

To this end, from now on, the Lingxiao Pavilion Public Welfare Division was officially established. ”

"The Soaring Pavilion Public Welfare Division will launch no less than 20 public service advertisements, public welfare short films, etc. every year. ”

In addition, every year, all employees of Soaring Court, including contracted artists, will pass the assessment of Soaring Pavilion Public Welfare Division. ”

"Everyone who enters the Sky Pavilion needs to complete social welfare services for different durations through the Public Welfare Division, including myself!"

"I hope that this can make the sense of social responsibility penetrate into the interior of Lingxiao Pavilion and become the corporate culture of Lingxiao Pavilion. ”

"Spread truth, goodness and beauty, and transmit positive energy. ”

"Start with me!"

"Lingxiao Pavilion will take out no less than 10 million Chinese yuan of public welfare funds every year to invest in public welfare film and television works. ”

"The first public welfare short film project of the Philanthropy Division will be carried out by myself, and in the next quarter, every month, I will direct a public service announcement short film. ”

"Next, Lingxiao Pavilion will launch 1~3 public welfare short films every month......"

Ling Xiao Pavilion's grand press conference did do something, although the amount involved was only 10 million, and Ling Xiao Pavilion set up a new sub-department.

But the media didn't mean to be open at all.

Because the impact is far-reaching!

Look at it, Lingxiao Pavilion is a benchmark enterprise in the industry, although Lingxiao Pavilion is very powerful.

However, to build such a public welfare business department, it is also necessary to let all employees, including celebrities, incorporate public welfare undertakings into their work and become a part of their work.

Well, it's not too difficult to operate, but the meaning is different.

For example, in the domestic Shuntong Express, people also have a very interesting rule, every management, before entering the company, must go down to the front line, to be a 3-day courier, send 3-day express.

"To create a benchmark in the industry, Lingxiao Pavilion's public welfare undertakings have been fully launched, and public welfare behaviors have been included in the performance appraisal, which is worthy of being the first stock in the China entertainment industry!" - "The Beijing News"

"A socially responsible enterprise, the pursuit of Lingxiao Pavilion!"

Lin Xiao led by example, personally directed and filmed public welfare short films, and the company's employees fully opened public welfare undertakings. ”

Some social commentators praised: In foreign countries, many students will take a certain amount of time to participate in social services every year, such as volunteers, because in foreign countries, universities and enterprises will include the time spent participating in social welfare activities into the evaluation system when they are admitted.

In many cases, a community service order length is imposed.

Ling Xiao Ge's move is not groundbreaking, but it has set an example for other enterprises in China.

When engaging in public welfare undertakings and providing voluntary services to the society on a regular basis has become a habit, it will undoubtedly greatly enhance people's sense of social responsibility!

However, the reaction of other companies is: Ganli Niang, what a special thing!

Isn't it a good thing to do public welfare collectively? Isn't it a good propaganda for Mao to do this?

This is indeed the case for Ling Xiao Ge, but for the follow-up company, this is really thankless.

Because the biggest reputation has been earned by Ling Xiao Pavilion, you learn, and it proves that Ling Xiao Pavilion has done a good job and played a leading role.

But what about other companies? If you don't do it, you're waiting to be criticized.

Therefore, scolding Ganli Niang is the first reaction of many entertainment media company CEOs after learning the news.

Lin Xiao also felt that he was very wronged, I made me special, do you like to follow me.

No, you're being K, that's your business?

Have something to do with me?

Then, one of the people on the side of the Heavenly Alliance was depressed to death.

Because naturally, some media compare Ling Xiao Ge with their companies.

Look, you Tianmeng, you are doing a lot of things, what Tianmeng guarantees, the completion of the film guarantee, and then was attacked by a group of investors.

At one point, Tianmeng was even a partner in the eyes of these people.

Look at the people Lingxiao Pavilion again, the same thing, how do people do it? 10 million only, for Lingxiao Pavilion, it is drizzling, but the social service order length is included in the performance appraisal and evaluation, which is the progress of the enterprise.

is worthy of Lingxiao Pavilion, and it is really not just any company that can argue with others.

There is no harm without contrast, that's it.

Believe it or not, I'll curse you to death with a pen! We media people have always stood on the moral high ground.

So, you're still going to do it, that's a good thing, isn't it?

10 million, for you giants with a market value of billions, it's drizzling.

You've been so good at cheating money before, you have to take out some of it to contribute to society, right?