This year, what can you talk about on the show?

Talk about your experience when creating, share a few behind-the-scenes interesting things, talk about your hopes for the future, and one episode of the show has passed like this...

Li Weijia and Xie Na are not very expressive, or a little absent-minded - the competition for the post of "Base Camp" is not a joke!

The recording was over, and before it was over, Zhang Junsheng led Hu Ge and Yuan Hong to meet the deputy director of Mango Terrace, who hosted a banquet to entertain them...

The TV series produced by Yuehua already has the meaning of a high-quality drama guarantee, and Mango TV is also very interested.

The most important thing is that Mango Terrace also wants to enter the game...

Mango TV is probably the first TV station in the mainland to broadcast self-made dramas, "Ugly Girl Invincible", "Let's Watch the Meteor Shower", "See a Dream Again"...

The reason is very simple, just like HBO, Lao Tzu has a platform, why do you have to buy your drama?

As for the movie, they don't have an idea for the time being ...

Yes, generally movies broadcast on TV need to buy copyrights, of course, this copyright may only be the right to play.

In fact, the DVD (genuine) you buy is only for personal family enjoyment, and cannot be played in public for profit, which is illegal.

Domestic TV stations, CCTV movies must have purchased the copyright. Otherwise, the film company will definitely sue the TV station.

Two thousand years ago, many local television stations (non-satellite stations) broadcast movies illegally, but due to evidence collection and imperfection of the law, they were all lost.

Satellite stations rarely broadcast movies, or never show movies, because instead of buying the rights to broadcast movies, it is better to make them yourself. First, because of the high cost; Second, it's because it's better to make a wedding dress for someone else than to make yourself a popular actor.

CCTV6's film broadcast right is an agreement signed directly with the China Film Association or ****, so the cost of purchasing the film broadcast right will be relatively low.

Most of the local stations belong to the "so-and-so broadcasting group," and this broadcasting group means provincial station.

And local stations don't have the economic strength to buy TV series, and their profit channels mainly rely on those false advertisements!

They take TV dramas from provincial stations, and most of the payment sources are provided by these fake advertisements, so the false advertisements of county-level stations you see every day are packaged and broadcast with TV dramas, and you can show TV dramas for free if you put ads, which is why county-level stations have many high-quality TV dramas but many low-quality advertisements.

To put it mildly, such a small Taiwan has gone to sea all over the country, so there must be thousands of them. Those who eat purely financial meals are really going to be liberalized and completely marketized, and they will close their doors in minutes without allowing them to spread sex pills and ancestral secret recipes casually.

……

"Daming 1566", "Scarlet Xiangxi", and "Qia Classmate Boy", these are all Mango's early self-made TV series, which pay equal attention to depth and story, which are very good-looking, but the ratings are not high.

What does the TV station look at?

Advertising revenue!

What do advertisers value most?

Of course, it is the ratings, so the ratings of "Ugly Girl Invincible" are as high as 8%, and a drama has helped Mango TV earn 300 million!

So Mango has been going this route!

Of course, although Mango Channel at this time decided to test the water TV series, it still wants to make a TV series with both word-of-mouth and ratings!

""Daming Dynasty 1566", this is the first step we are ready to invest in, you are specialized in TV dramas, talk about some opinions!"

The deputy director is called Liu Xiangqun, a very typical literati character!

"Daming 1566", "Scarlet Xiangxi", and "Qia Classmate Boy" were all launched under his promotion!

And then what?

One has lower ratings than the other, and then Roy came to power and dominated "Ugly Girl Invincible", "Let's Watch Meteor Shower", and the hot Miao Empress was also manipulated by him...

“… It's a bit difficult, Mango Channel's market positioning has been cultivated by "Huanzhu Gege", and serious historical dramas want to attract young people..."

Zhang Junsheng has always respected these 'old-fashioned' producers.

Moreover, "Ming Dynasty 1566", whether it is the production or the story, can be called the pinnacle of domestic historical dramas!

Director Zhang Zhang and screenwriter Liu Heping have completely surpassed Hu Mei with "Towards the Republic", and established the identity of the first drama director in the mainland TV industry, and the subsequent "The Right Way in the World is the Vicissitudes of Life" is just icing on the cake.

As a scholar-type screenwriter, although his works are often intensely conflicted, concentrated and dramatic, there is often some pursuit beyond drama itself in his bones, which makes his works often have deep and tense connotations under the dramatic plot. If the former is the basic requirement for first-line screenwriters, then the latter is the unique imprint of the screenwriter himself.

The overall style of Liu Heping's works is relatively restrained and melancholy, and it often contains a certain national vigor in the depths.

The most awesome thing about Mr. Liu is that he is very good at writing group dramas!

What's the most important thing about group play? casting, of course!

Therefore, in "No War in Peking", Fang Mengao was beaten by all kinds of hangings, and the good male number one actually became the person with the weakest sense of existence...

"Daming Dynasty 1566" is doing quite well, and it can even be regarded as a pinnacle of the entire mainland TV drama industry, its cast uses a group of powerful actors, a large number of whom are veteran actors of the repertory troupe, and the lines of the entire series are quite stable. Almost all actors have no distance from the characters, the emperor speaks like the emperor, the high-ranking officials speak like the high-ranking officials, the small officials speak like the small officials, and the commoners speak like the commoners. Even if it is a dragon role, there is rarely a phenomenon of reluctance to play, which is quite not easy.

"It's impossible, tension plus Liu Heping, "Towards the Republic" is in front, how can the audience not be interested?"

Liu Xiangqian was a little unimpressed.

"Towards a Republic"...

"That's it, "Daming Dynasty 1566", our Yuehua Video buys out the right to broadcast the network for 2 million, and the network station simulcasts!"

Zhang Junsheng proposed a solution to use online word-of-mouth to attract offline ratings...

Otherwise, it is a pity that the ratings of such a drama failed to exceed 0.7%...

"Let's talk about it..."

Liu Xiangqun smiled, he was worried that the online broadcast might divert the ratings, or he was too confident in the tension!

Forget it, the buyout price of 2 million is already the most expensive online video copyright at this stage!

Zhang Junsheng finally wanted to do something for domestic dramas, but the other party still didn't appreciate it, is this forcing him to go in the direction of immeasurable capitalists?

……

After the release of "A Chinese Ghost Story", the box office exceeded 200 million in half a month, and it is estimated that the total box office is likely to reach 250 million...

This is too exciting for the industry!

Especially Dongyang Media...

In itself, they have been hostile to Yuehua, and now it is okay, Zhang Junsheng has become the fourth director in China to break 100 million at the box office, and the second director to break 200 million at the box office...

The fame is out!

And the other party's connections and resources are not inferior to their own.

They are a little worried, the Chinese New Year file, "Big Names 2" faces "Assembly Number" head-on...