There is a "last mile" bottleneck problem in the local telephone business, and this natural monopoly makes it difficult to break the monopoly pattern of local telephones.

The long-haul business is different, and AT&T, which has a monopoly position, is constantly eating into market share.

As a result, it is generally accepted that long-distance services are competitive.

So, when Li Zetian took over Sprint, it was not for nothing that AT&T investors were worried. The establishment of the optical fiber communication network will greatly impact AT&T's long-distance telephone market, and the company will also replace MCI as AT&T's number one enemy!

AT&T may be overly nervous right now, and since the news of Mr. Li's acquisition of Sprint spread, meetings have been held almost every day to discuss countermeasures. When the news reached Li Zetian's ears, he couldn't help but laugh out loud: "I'm going, isn't it just to buy a telecommunications company, is it necessary for AT&T to hold meetings every day?"

Li Zetian walked leisurely, the spring breeze in March was like a bath, smelling the fragrance of grass and dust in the air, which was very intoxicating.

The layout of Galaxy and the telecom industry has just begun, and the next task is very arduous, facing challenges from all sides. However, as long as it develops step by step, it is not afraid of other competitors. Li Zetian doesn't know much about these industries, so he doesn't mix much, and only cares about grasping the direction of development.

Back in the room, Li Zetian opened the safe and took out a booklet, which recorded many things in his previous life, but they were all encrypted in a special way, and only Li Zetian himself could understand it. He racked his brains to write down what he remembered in his previous life, lest he forget it after a long time.

"Dell was founded in 1984?"

Li Zetian read the booklet for a while, closed it again, and put it in the safe.

At this time, he had a plan in his heart.

Dell took the low-cost direct sales route and made its fortune by simply assembling computers. This model is generally referred to as the "direct business model" in the United States, that is, Dell establishes a set of channels to contact customers, and customers send orders directly to Dell, which can detail the required configurations, and then Dell "makes it to order".

The "direct selling model" is essentially to simplify and eliminate middlemen, reduce the price of products to a minimum, and thus win the hearts and minds of customers.

The direct sales model is generally not optimistic, and people prefer dealers, because dealers can make products quickly distributed!

However, it is precisely this unpromising direct sales model that has made Dell soar to the top in just a few years and become a computer manufacturer comparable to IBM, Apple, HP, Compaq and other computers.

Dell is still in its infancy, and Li Zetian does not plan to buy it. Now that you know how Dell developed, you can do it yourself.

"What's the company?" Li Zetian lay on the chair, worried about thinking of a company name.

"Chronos computer? No, your name can't be so cheap......"

"Shenzhou Computer, it seems that there was this company in the previous life?"

Yu Jingqiu walked over with a glass of juice, and then handed it to Li Zetian.

"What are you thinking? Look at you muttering over there. ”

"You've come just in time. You say, what's the name of a cheap computer?"

"Cheap computers?" Yu Jingqiu was stunned, as far as she knew, Apple had always been high-end computers.

Li Zetian took a sip of juice and explained: "I plan to build a new computer company to do direct sales at low prices, and customers can place orders, and the required configurations can be listed in detail in the order, so as to provide customers with "tailor-made" services! Li Zetian smiled and said, "Products that meet the needs of users are bound to win the hearts of users! I estimate that if such a computer company is created, the market value should be able to reach tens of billions of dollars......

When Yu Jingqiu heard this, his face was stunned, the tens of billions of dollars worth of enterprises were so lightly understated by him, as if it was as easy as drinking boiled water.

Seeing that Yu Jingqiu had a puzzled look on her face, Li Zetian couldn't help but scratch her nose and said, "What? Don't you believe it?"

"Of course I believe you, but I think it's a little incredible!" Yu Jingqiu hooked Li Zetian's neck with both hands, rolled his eyes, and said with a smile, "Didn't you say, let me help you choose a name? Since Apple also produces computers, then this new company is called Mango Company?"

When Li Zetian heard this, a black line appeared in his head, and he smiled bitterly: "Speaking of wife, can we be more serious about choosing a name?"

"Why aren't you serious? Apples and mangoes are both fruits, and the Apple Company can call them, but the Mango Company can't call them?"

"Okay, as long as you like it, it's just a happy decision, Mango Company is actually a pretty good name, and it's relatively easy to remember!" Li Zetian kissed Yu Jingqiu's small mouth and said.

"Is it really called Mango Company? I was joking just now......" At this time, Yu Jingqiu was stunned for a moment and said.

"Since my wife named it, of course I have to take it seriously, and call it Mango Company!" Li Zetian laughed.

In the future, the famous mango company decided because of such a joke, and if this is said, I am afraid that people will not believe it.

In the next month or so, Li Zetian began to prepare for the establishment of the Mango Company.

Li Zetian's shot must be a big deal.

The registered capital of Mango Company is as high as 100 million US dollars, and the starting point is very high, and Dell may not have developed yet, and the market will be replaced by Mango Company.

In addition, Mango can have a common spare parts supplier with Apple and Sun Microsystems, and the larger the scale, the greater the right to speak, the lower the price of the goods, so as to reduce the cost to the minimum, which is very beneficial to the three companies.

Mango and Apple will not have much competition, one will go to the low-end market, and the other will go to the high-end market to carry out differentiated competition.

Sun Microsystems develops workstations, servers, minicomputers, and supercomputers, and has less competition with Mango and Apple.

At this time, Li Zetian began to consider producing computer-related hardware products such as monitors, cameras, and power supplies, so that he could make money and reduce costs again.

In fact, a lot of hardware has been produced by the companies under Li Zetian's name.

For example, Intel can produce processors and memory modules.

Seagate Technology is able to produce hard drives, flash memory, floppy disks and more.

Monitors, computer motherboards, cameras, etc. are the next businesses that Li Zetian urgently needs to develop, especially monitors and cameras, which are of great value.

On April 1st, April Fool's Day, Mango Company officially opened.

Television, newspapers, buses, train stations, airports, schools, and more are all overwhelmed with advertisements for Mango. In the advertisement, the price of computers is so low that many people think that this is an event organized by a certain company on April Fool's Day to deceive everyone.

"The configuration is optional, low-cost direct sales, and even a cheap assembled computer for $199 is available, Mango Company won't be a lie......, right?