Chapter 0226 has some planning, but it's actually playing
Cui Ning faced the customer named Liu Bo opposite, and couldn't tell what mood he was.
"Yes, what I want to do is to plan a "Legacy Collection", which is a work of the century comparable to the "Yongle Canon" or "Siku Quanshu", and it is a work that records this era and has been passed down through the ages.
Moreover, my book must be inscribed by the most famous calligraphers of our time, splashed with ink by the most famous painters, and I want to capture the essence of the times, and create a cultural collection that has never been seen before in the world."
Listening to Liu Bo's eloquent talk, this genius with the title of Confucian businessman in the new era and the title of doctor of Longdu University faced Cui Ning with passion.
"Is this book for collection, or is it for making money, and who are the readers?" Cui Ning asked very direct questions.
"Publishing books must make money, but my books have collection value" Liu Bo laughed "My books can be read by men and women, young and old, but those who really read and understand must be masters, and they are the groups on the top of the real pyramid, or my book is a wealth Bible, and it is also a guide to wisdom, which has more wisdom than the religious Bible."
Cui Ning nodded:
"Mr. Liu, you are also the boss of a cultural company, what is the purpose of cooperating with me?"
"Cooperation, is a win-win situation, I see that you have a good relationship with Hailan Group, my book can let Chairman Yu Jinlong write a recommendation, when the time comes, you can give him an article in the book, write Hailan's management, everyone win-win, and when the time comes, I will give a set of books to Hailan Group at a 50% discount in addition to a set of gifts."
"Oh, like this," Cui Ning said, "I can say hello to Chairman Yu, win-win cooperation is right, but your book should be the essence of the times, how much is the price of a set?"
Liu Bo waved his hand and said:
"The heirloom book is priceless, my friend persuaded me to price 6999, but my initial price is 68,000 sets, limited edition, in fact, I have reached an agreement with a bank, my book will become an important gift for the bank's VIP customers, worth 68,000 super gift package.
And I will also give the book to entrepreneurs, to the masters of Chinese culture, to the temple, so that the book will shine brightly and transcend the value."
"68,000" Cui Ning smiled, "Then I have to think about it, after all, this is a big deal"
Liu Bo nodded, "Yes, you have to think clearly, what I do is a big thing, when the book comes out, I can also give you a batch of two folds, Mr. Cui, between friends, there must be a discount"
Sending Liu Bo away, Cui Ning did not treat this incident as child's play, but carefully understood Liu Bo's background.
Liu Bo, who is famous as a literary and artistic youth, began graffiti at the age of 13, published his debut novel at the age of 18, and became famous in the poetry world at the age of 20;
In the era of idealism, Liu Bo soon became a well-known young poet in Hunan Province, not only opened his social circle, but also met Xu Hong, the financial director of Chengcheng Culture, who later worked with him for more than ten years, and also embarked on a road of cultural people.
In 1984, he worked as a physical education teacher in a primary school in Zhushi City, Hunan Province;
In 1985, he was the secretary of the Propaganda Department of the Zhuzhou Municipal Party Committee of the Communist Youth League, and the editor-in-chief of the Youth Poetry Society's "Youth Poetry Magazine"; In 1986, he was the director of the supplement department of the New Trend Newspaper;
In 1987, he was a staff member of the Economic System Reform Office of Zhushi Municipal Government and the Economic Research Office of the Municipal Government.
In 1988, he was a reporter of Zhushi People's Radio;
In 1989, Deputy Editor-in-Chief of Press Bild Newspaper;
In 1990, he was the deputy editor-in-chief of Hainan Special Zone Daily, and the director of Hainan Institute of Health Science and Technology.
In 1991, he founded Hunan CommScope Pharmaceutical* Co., Ltd. as the chairman of the board of directors.
In 1992, he founded Hunan Zhonghe Biological Products Co., Ltd. (a joint venture between China and Hong Kong) and served as the chairman of the board. In 1993, he founded Hainan Chengcheng Enterprise Group Co., Ltd. and served as the chairman of the board of directors, and its subsidiaries include Hainan Chengcheng Pharmaceutical Co., Ltd., Hainan Sanda Industrial Co., Ltd., Hainan Chengcheng Trading Co., Ltd., etc.
In 1994, Longdu Oriental Chengcheng Industrial Co., Ltd., Longdu Oriental Chengcheng Trading Co., Ltd., Hunan Chengcheng Color Printing Co., Ltd. and other enterprises were founded;
In 1995, Chengcheng Enterprise Group (Longguo) Co., Ltd. was registered and established on Hong Kong Island, Chengcheng Technology Co., Ltd. and Chengcheng Pharmaceutical Co., Ltd. were registered and established in Meiguo, and Chengcheng Co., Ltd. was registered and established in Toyo Country.
In 1996, it set up affiliated enterprises or offices in Lingzhou, Shashi, Wuhan, Shenzhen, Zhushi, Xi'an, Hucheng and other places to form a sales network of "Inherited Books" centered on Longdu, and participated in and controlled Longdu Zhongxing Trust and Investment Co., Ltd. and entered the financial industry.
In 1997, it successively invested in the operation of "Longguo Enterprise Guide", "Enterprise Management Research", "Longguo Medicine Guide", "Huaxia", "Shenzhen Pictorial" and other magazines, and established Longdu Guocheng Cultural Development Co., Ltd. and Chengcheng Film and Television Investment Co., Ltd. on Hong Kong Island to enter the media industry and film and television industry;
In 1998, Lingzhou Chengcheng Advertising Co., Ltd. was established in Lingzhou Chengcheng Advertising Co., Ltd., invested in the operation of "Hope", "This Generation", "Stage and Life", "Juvenile Digest" and other magazines, invested and operated the "Beautiful Night Entertainment Center" in Longdu Asian Games Village, and invested 100 million yuan in the name of Hainan Chengcheng Enterprise Group Co., Ltd. to acquire 20.91% of the state-owned shares of Wuhan Changyin Co., Ltd., a listed company, and became the largest shareholder, serving as the chairman of the board and entering the capital market.
I have to say that Liu Bo is a genius and a businessman who dares to think and do, but the companies such as Meiguo Company, Oriental Kingdom Foundation, and * Biotechnology that loom behind Liu Bo still aroused Cui Ning's interest.
A "Legacy Collection" has been hyped up since a few years ago, and the sky-high price of 68,000 is definitely not sold to ordinary people, and with the recommendation of many masters, Liu Bo regards "Inheritance Collection" as a golden key for himself to open the capital market.
After all, the matter of selling books, last year's Kelihua was already in full swing.
With a so-called masterpiece of the century "The Revolution of Learning", Kelihua has made tens of millions of net profits, and even acquired a listed company, which can be regarded as a miracle in the industry.
Although Cui Ning does not fully agree with the so-called "masters" of capital-driven and shell trading, the market economy is like this, with various forms of innovation and germination, in addition to behavior and original intention, but also look at the process and results.
Kelihua's boss Song Chaodi sells books, software, and textbooks, and with the so-called "quantum theory", it is also a wonder in the industry, so there are countless latecomers, which is the so-called blooming of a hundred flowers.
However, Liu Bo's so-called cooperation is fake, asking for resources and selling books is true, Cui Ning has his own principles for treating customers and friends, so for such customers, he has the right to choose not to participate and ignore it.
But maybe Liu Bo didn't think so, and a few days later, Cui Ning received a call from Liu Bo:
"Mr. Cui, I am Liu Bo, the planner of "The Collection of Books", I visited your company a few days ago, well, yes, a few friends have a party today, invite you to participate, don't you say you don't have time? It's not for you to sell books, it's a film and television drama thinking about cooperating with you, didn't you say that you are interested in film and television dramas? Yes, come on, and know a few friends."
Cui Ning has no desire to cooperate with Liu Bo, but he is just studying film and television media, reading thousands of books and traveling thousands of miles, after all, he has to communicate more with people in the circle, well, it should be regarded as an exchange activity, go and learn.
Cui Ning made an appointment with Wan Xinglong, after all, the two of them invested in a film and television company together, plus the friendship of the two people, go and see it together, after all, there will be one more reference.
The place where Liu Bo gathers is in the huge courtyard of Xiyangwei Hutong, this is not the past courtyard of the old man Jin or Xiang Yuzhen's house, but the real miniature "Gongwangfu" style courtyard, which is said to be the place where the old warlord Zhang Zuolin lived, and after repair, it has a new look, including water supply, air conditioning, and household appliances, which can be said to be a modern villa courtyard.
As the initiator of the event, Liu Bo wears a pair of glasses, an old-fashioned coat, and a pair of handmade cloth shoes on his feet.
This time, Liu Bo invited more than a dozen friends from all walks of life, in fact, he wanted to continue to make his snowball bigger, the cake bigger, as a young and ambitious, high-spirited handsome poet, maybe he didn't want to deceive people or kill the enterprise, but some things require talent and wisdom.
In Cui Ning's magnetic field energy induction, Liu Bo is a person with an energy value of 65, which is far beyond that of ordinary people (after Cui Ning's test of hundreds of people, most of the ordinary people's energy values are between 30-50), so he himself also has a certain influence, as well as a good number of lives, the key is to see where to use the ability.
As for the issue of energy index, Cui Ning also had a profound exchange with Xiaolong and Dragon Soul.
"Is the energy index equal to fate?Or is the value itself a person's numerology?I always feel that there is still something lacking?" asked Cui Ning.
Xiaolong seems to have become the boss of the dragon soul, perhaps because he fused with Cui Ning one step earlier, Xiaolong said:
"Definitely not, the index of fate is not only the magnetic field energy index, but also the qi and blood index, the wisdom index, the luck index, the fortune index, the cause and effect index, etc., but the energy index can basically judge whether a person's fate is strong or not, that is, it is often said that the fate is good or not.
For example, a person's energy index is only 30, no matter how much he tosses, he is an ordinary person, even if he is lucky and has good blood and blood, there will be such a thing as winning a prize of 1,000 yuan.
But if a person's energy index is 80, whether it is ancient or modern, he must be a general, or he must be able to make a big career, and among the people we have recently contacted, the energy index of entrepreneurs is almost above 60. ”
Cui Ning thought for a moment and asked:
"In other words, the qi and blood index, the wisdom index, the luck index, the fortune index, the cause and effect index, etc., I can't see it yet, can I feel it?"
The dragon soul replied in a whisper:
"At the moment, it's like this, but the energy in your body is enough, you just can't use it completely, if you use it completely, it's no problem"
小龙 says:
"Your blood can change the energy index, in fact, the first thing to change is the qi and blood index, as for the wisdom is whether a person is smart, luck is whether a person is blessed in this life, there is a blessing, luck is a person's recent luck, and cause and effect is the result of a person's actions, anyway, it is more magical, almost the legendary change of life, but now a lot of energy and ability are sealed, you can't feel it. ”
Cui Ning felt that there were some secrets between Xiaolong and the dragon soul, or that there were some discoveries in his body, but he didn't tell himself because of some purpose, so he didn't bother with this problem anymore, looked at the few friends invited by Liu Bo, said hello, and then continued to listen to Liu Bo talk about his grand theory.
In addition to Liu Bo, there is also his girlfriend, who is just thirty years old, born in Longdu, with skin like snow, swaying and colorful, with two obvious dimples when he laughs, and it is said that Qingqing Gege, who has royal blood.
And the initiator of "The Revolution of Learning", the famous capital master, Song Chaodi, the president of Kelihua, seems to be here, and it seems that he is really a player all the way.
There is also the CEO of an investment company, named Mr. He, who is less than forty years old, pot-bellied, in addition to drinking tea, is the girlfriend who occasionally peeps at Liu Bo, the snow is tender, and the spring breeze is blowing with a smile.
There is also an executive from a securities company in the south, Mr. Mu, in his thirties, wearing a suit and a French tie, looking very gentlemanly, professional and capable.
There is also the owner of a nightclub in Longdu, Xing Qin, who is said to have several large coal mines and related industries in Jin Province, rarely speaks, and has an unfathomable smile on his face.
There is also a tall beard, Director Zhang, also a native of Dongshan Province, is a famous director in China, and in the first two years, he participated in the "Water Margin" of Longguo National TV and served as the production director, and he is currently hot in the circle, and he is worth a lot of money.
Another is a young professor from Rendezvous University, only in his thirties, surnamed Qian, wearing glasses, polite and polite, who likes to talk about history, especially the history of the Tang Dynasty, and often makes his own unique comments on something.
There is also a predator from Shaoxing, the hometown of the master, who is also surnamed Song, called Song Huaru, but currently starting a business in Sichuan Province, not only has his own industrial park "Western Software Park", but also has just acquired a website called "Yanhuang Online", including several so-called high-tech projects, and is also a domestic figure.
There is also a scholar entrepreneur named Wang Zhiduo, who graduated from the Department of Radio Electronics at Rendezvous University, and has just founded a website called "Xinlang", which means the wave of information, but it has just been established and is also in a stormy stage.
The other is the so-called master of Chinese culture in his fifties, Master Qiuyu, who is also a partner with Liu Bo, and is also one of the main figures who cheered for the "Inherited Books".
Next to the master of Chinese culture is his sixteen-year-old wife, whose name is Ma Lan, who is also a famous Huangmei opera actor, although he is thirty-seven years old, but his skin is fair, and his body is slender, like a girl.
plus Cui Ning and Wan Xinglong, exactly fourteen people, formed a small bureau, although they have their own thoughts, but after all, those here have successful careers in their respective fields, so everyone is also talking about righteousness and expressing their opinions.
Liu Bo always exalts generosity:
"I am going to acquire another listed company this year and next year, and I have learned from Mr. Song, and I have read "The Revolution of Learning" at least three times, and I have benefited a lot.
My goal is to enter the film and television industry, the famous director Zhang is also here, Qing Gege is a famous actor, the things in the circle are more familiar, the money thing, we are all masters, the key is that everyone plays together, a TV series is equal to a company's profits for several years.
I've set up a film and television company on Hong Kong Island, and I've also negotiated with a film and television company that was a smash hit in the 80s, and everyone is interested in doing things together. Mr. Cui, you also have to participate, including those who can also let Hailan invest."
Cui Ning smiled and said:
"All of you here are teachers, seniors, and I am here to learn and learn from experience. If there is a suitable opportunity and a suitable project, I will communicate with Hailan and Chairman Yu, and cooperation is not impossible. ”
Mr. He of the investment company quietly peeked at the slender thighs under the Qinggege cheongsam, and then pretended to cough and said:
"If it's a good film and television project, we can also invest in it, but investment is to make money, so a good project is very important."
The bearded director smiled:
"As long as there are good themes, such as famous novels, martial arts novels, and a good cast, such as a big beauty like Qing Gege, plus handsome guys, and a good broadcast platform, national television, it is easy to make money in current film and television dramas"
Mr. Mou, the manager of Southern Securities Company, also nodded:
"Although the main business of securities companies is finance, there are also investment projects, and we are also paying attention to the film and television culture industry, and we will also participate in suitable projects."
Master Qiuyu said slowly:
"Culture is the force that influences people's hearts, but I don't know much about film and television dramas, I can participate in some of the scripts and text work, but if there is a suitable role, Ma Lan can participate in it" said, hugging his little wife, his eyes were full of love.
"Oh, you two, show your affection everywhere" Qing Gege said with a smile, "Sister Ma Lan looks like she is just thirty years old, and she can play the leading role"
Professor Qian lifted his glasses and said:
"I'm more interested in the history of the Tang Dynasty, especially the history of Xuanzang, but unfortunately Journey to the West has been filmed a long time ago, but the theme of Journey to the West can also be made into a movie, Westerners prefer Tang Dynasty culture, as well as the images of Xuanzang and Sun Wukong"
Brother Song also said:
"Capital is a tool, in fact, it is still to make the cake bigger, I am from education and teaching materials, although the results of "The Revolution of Learning" are good, but in the capital market, I am still a child, my main business is education, so I will be cautious and wait and see this part of film and television"
Song Huaru smiled easily and said:
"I plan to copy the model of the Western Software Park, to build a hundred software parks in China, a software park to invest 1 billion, 100 is 100 billion, and then my Yanhuang Online is to make the largest website in China.
Many people ask me what the world's largest website is, I don't know now, but as long as it is the largest in the world, for example, the most information, just like Mr. Liu's "Collection of Books", it must be large-capacity, and there is the largest number of views, when the time comes, my world's first website, plus a software park with an investment of 100 billion yuan, and then there are ten well-known enterprises in a software park, there are 1,000 famous enterprises to cooperate with me, and I am equivalent to having a thousand enterprises of capital masters. ”
Wang Zhiduo is more pragmatic and low-key, saying:
"I am a technician, optimistic about the Internet industry, but I do not have so many resources and ideas as Mr. Song, that is, I want to do a good job of the content of the website, and then become a standard portal, I personally feel that the portal is the main trend of the website, and it is also a direction with relatively little risk. ”
Mr. Qin's voice was very low and magnetic, and he said:
"At present, the coal industry is still relatively good, I have no cross-industry decision for the time being, it is said that several of our coal mine owners have started to make investments, but I am still more cautious"
Wan Xinglong looked at everyone and smiled:
"We have invested in this year's Chinese New Year drama "See You or Leave", and the 2000 Chinese New Year drama will definitely continue to invest, including a group of artists who have signed a contract, basically newcomers, and a few have also emerged, which can be regarded as learning the agent culture of Hong Kong Island and Bay Island, preparing to cultivate artists by themselves, and then become a comprehensive film and television company"
"Oh, I've already gone to the sea" Liu Bo said with a smile, "Pioneer, this has to be learned, but then again, my "Heirloom Collection" has signed a contract with the bank, and the initial plan is to issue 10,000 sets, and the price of one set is 68,000 yuan, which is 680 million yuan, so I want to reinvest these more than 600 million yuan, let the money make money, as long as it is a good project, everyone can play together."
Mr. Qin looked at Wan Xinglong and Cui Ning, quietly picked up the tea, and raised a glass to Wan Xinglong, expressing his friendship.
Cui Ning has rarely spoken because of his desirelessness, but he is a little worried about Liu Bo's approach, after all, doing business and doing culture are a little different, and Liu Bo's own work experience and experience have no real experience in doing business, too much belief in literature and feelings, and think that capital is omnipotent, without a real core strategy, and enough influential products.
The Book of Inheritance is also a tool, but this tool is neither comparable to gold and wine, nor diamonds and scarce goods, nor a handful*.
Although planning to a certain level is play, which is synonymous with culture, such as Patek Philippe, such as Lafite, but time itself is the best gift, coupled with Patek Philippe's craftsmanship and excellence, Lafite's natural latitude and longitude and the heritage of the winery, is not as simple as just telling a story.
However, Cui Ning still said some of his questions, but he asked more skillfully:
"Mr. Liu, I heard that you have established joint ventures with Meiguo and Dongyangguo, and they are all making health care products and even cold medicines, I don't know what the benefits are?
Liu Bo looked at the honey-like gentle eyes in his girlfriend's eyes, and said proudly:
"There are different cultures between several countries, and it is very troublesome to communicate, and I basically do not participate in the establishment of companies, and my main energy at present is investment in culture, film and television, and to play with capital by myself.
Especially for some good projects, if I don't have the strength and capital to leverage, it is equivalent to watching opportunities pass by, so I must grasp more funds and make my business empire bigger.
But then again, I worked with Meiguo people, and the cold medicine produced was very effective, but I was very sleepy and sleepy after eating it. ”
Cui Ning nodded and said:
"Hailan, Wahehe, Phoenix Cola, Huiren, Business King and other large advertising companies are my partners, including film and television drama cooperation, and other kinds of cooperation, I am also thinking, but the users of my customers are basically ordinary people, or the general public, so I can't tell some too profound and strange theories.
Just like the brand of Hailan, it is nothing more than good service, good quality, and then the leader of the world's home appliance industry, as well as telling some management experience in the industry, entrepreneur image, etc., and others are not necessary, or consumers will not listen to and pay attention to other voices.
I think the same is true for film and television dramas, the audience just watches the excitement, or just relaxes, so Mr. Wan and I first invest in Chinese New Year dramas, as well as comedies, etc., and others that are too serious, academic, or for the purpose of going abroad to win awards, we will not invest, and they are not in our blueprint.
I do things relatively simply, that is, I am single-minded, and I am only a young entrepreneur, and I have no advantages in capital and interpersonal relationships, so I can only do some basic work, mainly because the company trusts us.
Of course, the difference between me and Mr. Liu is that Liu Bo's things are relatively high-end, with many masters joining and recommending, with some halo colors, the packaging is very tall, very cultural, and even the mountains look up, including Mr. Song's "The Revolution of Learning", which is very distinctive, but we still serve enterprises, as well as the communication between the media and consumers, which is relatively single, and it is a relatively decent brand company. ”
Mr. Liu laughed:
"Mr. Cui is modest, the way of playing is different, but you can make money together, to be honest, how many people who drink Lafite really understand red wine? A few who drink Tieguanyin who know tea? A few who wear emeralds understand jade, how many people who wear watches understand precision industry? I just want to be a big bookmaker and operate some markets. ”