Chapter 235: The Four Great Demonic Techniques of Asia!
Hong Kong films in the 90s, from actors to post-production, are not an order of magnitude compared to the present.
The cost will inevitably affect the way of making profits, and the income group of old Hong Kong movies is mainly Hong Kong local people, and the mainland movies are mainly watched from pirated video discs and other channels, which cannot provide economic support for Hong Kong films.
After all, at this time, China had just reformed and opened up, and the Internet had not yet become popular, and pirated DVDs had become the only channel for most people to watch movies. Most of the people are relatively poor at this time, which is also a helpless choice.
Of course, there is another reason, that is, suitable and new cinemas, which have a small base in the country. Even Chinese audiences who want to watch foreign movies and movies from Hong Kong and other places often came N long later than the place of release in the early 90s, so that when they can watch regular movies, the pirated goods even came a little earlier.
You said that it was you, and the stolen goods have been seen N times, and when the positive board comes, do you still want to see it?
If this situation does not change, in fact, Hong Kong films have no future.
For example, from the perspective of Boss Lei's locals, the total population of Hong Kong in the 90s was only a few million. Even if half of the people will watch every good movie once, the number of people who contribute to the box office is limited.
If the number of people in this theater is full, the number of moviegoers in other theaters will naturally be greatly reduced. After all, there are still some people who don't like to watch movies, and low-income people, even if they make a special price, they are reluctant to buy movie tickets.
"Shaw Brothers and Golden Harvest Cinema Line, can't they just send tickets for free and forcibly support the façade, right......?" Boss Lei flicked off the cigarette ash in his hand, sat back on the sofa, and joked to himself.
However, as soon as he finished saying this sentence to himself, it didn't take long for Boss Lei to feel a little uneasy in his heart. Hurriedly stood up again, picked up the phone on the table, called the phone number of the secretary's assistant, and asked him to check it according to his new guess.
Because it's a separate small task, and I've already checked it once, I just need to find an informant to talk about it again, and focus on inquiring about the relevant departments. Soon, in less than ten minutes, the reply from the assistant came.
Hanging up the assistant's phone, Boss Lei directly burst into foul language: "I'll push your lungs and pull the employees' families to make up the numbers, and the internal is free." Raise the probability of free movie tickets in the lottery to 50%, and increase the odds of winning one, two, and three percent off cabbage price movie tickets to 40%, why don't you just forget it all for free......
There is a good saying that monopoly will make capital generate super profits, but competition will benefit the masses.
In later generations, Meituan and Eleme promoted, as well as when grabbing users, even Da Jin appeared that he could order takeout for one yuan, and it lasted for several months, and he had to grab users for money. It's just for the sake of face, and it's also the idea of playing a long line.
Boss Lei thought that he was upside down, but he didn't expect that there would be strong players.
A mountain is also a mountain high, and the cow is bigger!
Wait, I posted it upside down on my side, but it hasn't reached the level of loss, it's all because I made a lot of money on futures and stocks, and I did it because I had another income? But externally, because each ticket price is paid for by themselves, it can be regarded as the total amount of the box office will go up.
In doing so, where did the part of the money lost come from?
"Wait, could it be ......?" Boss Lei suddenly thought of something, and hurriedly picked up the phone again, this time calling an acquaintance.
Obviously not good with that person The phone was too white, and in the phone call between Boss Lei and that person, he even used a lot of code words, a while, uh, ah, oh, okay, after I knew. Boss Lei hung up the phone, his face cloudy.
It turns out that the competition against each other has not yet understood the latest financing method, but it does not mean that they have no other methods. Old peers also have peers, especially in Hong Kong, do you think only betting on horses?
As soon as the entrance of the hall is opened, there are a lot of things to do against the opponent's handicap.
After doing it for a long time, it turned out that the two competitors were betting on Tangkou. All in bet on their own side to surpass their side at the box office this time, and then even if the odds are less, they can return to their original cost and even make a less. At the same time, it can also attract enough audiences to come back to watch the movie, which has a significant effect on the future development of the company and the fight against the enemy.
Its intentions are really powerful and punishable!
"Losing money and making up for the whole line, just for the surface of popularity, and the income of the hall? Hehe, I may not be able to hold it after playing for a long time, but in terms of playing for this month or two, in terms of liquidity, you may not be able to fight me. If Tangkou fails to make a profit, I'm afraid that if you want to go public in the future, you will have to push it back for many years, and the consequences will be enough for you to eat a pot. Come on, play with you to the end......" Boss Lei stood up, threw away the cigarette in his hand, and his eyes were shining.
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The minimum market capitalisation for listing in Hong Kong is HK$200 million, and the most recent audited financial year is at least HK$500 million. The net profit attributable to shareholders after deducting the profit or loss of non-routine business shall not be less than HK$20 million in the most recent year, and the cumulative amount in the previous two years shall not be less than HK$30 million.
Moreover, the total cash flow from annual operating activities is at least HK$100 million. There are many similar conditions, and Boss Lei is also a caring person, and he insisted on it for several years before it was listed.
However, the counterparty, one is just barely meeting the standard, but as long as one mistake is not up to the standard, and then according to the current policy, they have to wait in line for the listing application. The other is that at the beginning of the preparation of the meeting conditions, once even the first year does not meet the standard, I am afraid that the qualifications in the queue will be pushed back.
In the film industry, Boss Lei may only be regarded as the weak current of Jiangdong in the Three Kingdoms, but he can also protect himself. But in the financing world and the new gameplay world, in the Three Kingdoms, he is the strength of the lover's wife.
Boss Lei, who had a countermeasure in mind, only called all the staff and assistants again.
The content of this call was directly violent, simply.
"Arrange a team of people and horses for me, and set up a lot of mobile lottery vehicles. Go to the Shaw Brothers and Golden Harvest Cinema Line to increase the probability of winning one or two discount movie tickets, and also add a special prize, the winner will be rewarded with a 40-square-meter suite of real estate, five super first prizes, and a set of 50-square-meter ten-year rental rights in the city center, free of ten-year rent. 1,000 super second prizes, 10,000 free movies in this cinema line, 10,000 super third prizes, all cinemas under the cinema within one year, free movies for one year......"
As soon as some of Boss Lei's new regulations came out, the company staff on the other side of the phone were a little stunned, and some even asked rhetorically, is it true?
And Boss Lei naturally answered yes, but in-service employees can't participate in the lottery, and neither can their families.
Then the plan began to be implemented immediately!
Because of this activity, there was also a special subsidy for doubling the wages of employees, and their work efficiency was surprisingly high, and just a few hours later, one after another teams appeared on the territory of competing opponents.
Because it is mobile, it does not occupy the road, and the city management fee is paid, even when it arrives near the competitor's movie theater, it deliberately slows down the speed of the car, and simply stops to take a break, which is actually increasing the publicity efforts. The other party is helpless!
Of course, that's all for later.
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(End of chapter)