Chapter 9: E-Commerce

"What are you talking about, so attentive" Ma's father pushed open the door, saw that the three of them ignored him, and took the initiative to ask

Zhou Shi hurriedly got up, and Zhang Ying also stood up and replied: "Xiao Zhou is tutoring the child, and he has talked a lot, which I think is very useful, and there are many things that I didn't know before." As he spoke, he took out his notebook, on which he had already written a lot of content.

"Oh, is it?" Papa Ma took the note and looked at it carefully. "Wow! There are so many ways to study, if I had known this, I wouldn't have been admitted to the college entrance examination three times."

"There are many ways to learn, but there are not many that suit you. Learning is a lifelong thing, and perhaps the improvement of learning methods is also a lifelong thing. So in this way, the learning methods I mentioned may not be enough, but with the help of the Internet, we can obtain a lot of knowledge from the Internet, and the future learning will depend on his own initiative" Zhou Shi

"Look at me in the future, I will learn hard, these methods are so interesting" The little kid ran over and said positively.

"Okay, Daddy will see how you perform in the future," Daddy Ma said kindly

Ten minutes later, after ending the filial piety of father and son, the energetic father Ma called Zhou Shi to the study. After expressing his gratitude, he got down to business and talked about his understanding of the Internet and e-commerce, mainly Zhou Shizai.

"When I started using the Internet, I was shocked and thought it was a miracle. Later, after a long period of thinking and exposure to information on the Internet. I realized that the Internet is essentially a tool, but it can be more powerful than we think...... To sum up, I think there are three main profit models of the Internet, traffic-advertising model, e-commerce model, game model, and others such as recruitment and membership value-added services. We are talking mainly about e-commerce now, but in fact, I think e-commerce is essentially retail. However, this retail is different from physical retail, it has no time limit, the radiation area is far more than the traditional physical retail, and the transaction cost is relatively reduced. It can even achieve direct docking between manufacturers and consumers, with a lot of intermediate links, manufacturers save costs, increase income, consumers reduce consumption, and promote the circulation of goods between regions. It can be said that in addition to the loss of the interests of the middle-level wholesalers and other bigwigs in the distribution field, the rest of society will benefit from this. If the scale of e-commerce catches up with physical retail in the future, his social influence is also extraordinary. ”

"Then you talk about B2B, B2C, C2C that model is better. "Daddy Ma

"It's not easy to compare, I should say that there is no superiority or inferiority. To use a similar analogy, B2B is wholesale, B2C is retail, and C2C is retail. There is only the difference between doing well and not doing well, and there is no difference between good and bad. ”

"Awesome!" Dad Ma gave a thumbs up, "Then should we do Taobao in Ali?"

"Definitely it should, and I think the development prospects of B2B are not as big as C2C, I read the introduction, saying that Alibaba is mainly for small and medium-sized enterprises to serve, so as a small and medium-sized enterprise, is it very cost-sensitive, if they are through Ali's matchmaking, can they bypass Ali after establishing contact, directly contact offline, Ali has no way?"

"Then B2B should soon reach its peak or relatively balanced state, and then the development speed will be very slow, and the development of the company will depend on the progress of society and the growth of Alibaba. ”

"So how should you choose between B2C and C2C?"

C2C is a platform, and B2C is a supermarket. The platform can be monopolized, and the supermarket can only grow. "Zhou Shi

"Then how can our Taobao beat eBay?"

Zhou Shi looked at Father Ma with idiot-like eyes, and he was embarrassed to ask this. "There is no way, you can only rely on fighting, and fight with real knives and guns. If you insist on saying that one way is that Sun Tzu's Art of War is better than easy to win, and use your own strength to directly crush the opponent. We don't know how eBay will respond to Ali's challenge now, and we have to find a way to defeat them, isn't it the same as the god stick?"

"Okay!~~ It's me who is wrong. So how do you think we should be strong?"

"To be strong in Taobao, we need to know what is the core and key to C2C development?"

"What is it?"

"I think there are three key credit systems, the payment system, and the logistics and distribution system," Zhou Shi

"Credit, payment, logistics" Ma's father kept muttering these three words, going back and forth,

"Zhang Ying, call them and tell them to come over immediately, we have a meeting, and Zeng Ming will call them over together. ”

"Now?" Zhang Yingye stood up

"Yes, right away!" said Daddy Ma decisively, "I'm sorry, you wait a minute, and we'll talk about it when they all arrive." ”

"Well, no problem, I just had a little more time to think. "Zhou Shi

Half an hour later, everyone arrived, and Ma's father also said the reason, and everyone looked at Zhou Shi in surprise, this young and excessive person had just graduated from high school, which shocked them all. Especially Peng Lei, when he went to pick him up in the afternoon, he didn't find out how powerful Zhou Shi was.

Zhou Shi talked about the three keys of e-commerce, and then went on, "The most important thing in online transactions is credit, and the development of China's business society to the present, in fact, it can be said that there is no credit system, I don't know if the central bank will let private enterprises do it, but Taobao to develop, or can establish its own commercial credit system, establish a credit evaluation mechanism for both sides of the transaction, every transaction, both sides can comment on each other, and give a score, such as the highest 5 points, the lowest 1 point." This can not only distinguish the advantages and disadvantages of merchants, but also reduce the choice time and concerns of consumers, and more importantly, the establishment of credit between Ali and Taobao itself, if Ali and Taobao themselves have no credit, everything else ......

Then there is payment, only so that consumers can consume conveniently, the development of Taobao can be faster, if each transaction allows consumers to pay for more than 2 minutes, I am afraid that many people will choose to give up. The security of payment is also very important, and if consumers are still stolen when shopping on Taobao, I am afraid it will also have a big impact...... Alipay is a good tool to solve this problem, but other issues such as the legitimacy of Alipay need to be considered more

。 Logistics distribution is also a big problem, if the development of the express delivery industry is too slow, it will obviously drag down the development of Taobao, now I am afraid that there are many people who can buy things online, but merchants can not send ......"

Zhou Shi talked endlessly for half an hour, finally rested, and took a sip of water.

Someone immediately asked about the details, and before Zhou Shi could speak, Ma's father asked: "How to solve the logistics problem?

Zhou Shi was stunned, why did he still ask this, is there any reserve of the big guy. Zhou Shi hesitated whether to answer, or excuse himself.

"Do you have any doubts?" Daddy Ma seemed to see something.