After the MOU was reached, the American film industry was very excited, shouting "This is a landmark agreement".

The increase in the proportion of account sharing from 13 percent to 20 percent is definitely a qualitative leap for them.

In the first half of the year, a bunch of movies with poor box office in North America have achieved incredible results in China, the first of which is "Super Battleship"...

"Super Battleship", the production cost is 200 million US dollars!

North American box office, 50 million US dollars, big hit in the Chinese market, 350 million!

More than North America...

Then, Hollywood got excited, what does that mean?

On behalf of the Chinese market, which has been reduced to a Hollywood colony...

At the Film Festival, a bunch of Hollywood bigwigs came.

Among them, of course, is Harvey Weinstein.

……

The first forum continued, and Zhang Junsheng suddenly changed the topic: "By the way, there are many people on the Internet who say that they are lackeys of the US imperialists, and that the "Memorandum of Understanding on Sino-US Films" was promoted by me!"

"Just listen to this kind of statement, don't believe it!"

The Beijing News reporter immediately questioned: "... But a lot of movies at the pinnacle..."

"Let me reiterate that the "Sino-US Film Memorandum of Understanding" was promoted by the chief, and I don't have that much energy!"

The reporter from the Beijing News shut up on the spot...

If you think about it, you know that Zhang Junsheng is not the conscience of the US imperialists, he has never subsidized overseas enterprises!

This is also the reason why Yuehua has always been loved by the public!

Commercial behavior has always been coerced by national sentiments, Yuehua has benchmarked itself as a leader in domestic films from the beginning, and what the company does must meet this benchmark!

Just like back then, China lowered tariff barriers for electronic products, domestic products collapsed, and domestic manufacturers shouted "wolf is coming", Lenovo wanted to carry the banner of national industry at this time and shape itself into a national hero.

Liu Chuanzhi went to see Hu Qili, Minister of Electronics Industry, pointed out that the situation was grim, bitterly stated the benefits and disadvantages, and said: "If we also give up the Lenovo brand microcomputer, it is possible that the domestic microcomputer will not exist at all." ”

Minister Hu Qili was very moved and encouraged: "You must not give up, you must occupy the national industry, and you must have your own brand, which is a matter of development strategy." The leaders of the Computer Department who were present also introduced the national project to Liu Chuanzhi.

Frankly speaking, although there is government support and national feelings, it is more Lenovo that wins by changing the sales model, innovating product categories and exploring market demand.

Then, Lenovo made efforts to globalize, and the government's original intention was to reduce Lenovo's marginal cost through industrial subsidies and sacrifice national welfare, so that it would have more advantages in foreign competition, which turned out to be a common industrial policy in various countries.

However, the PC industry has become a yellow flower of tomorrow, and it is a pity to abandon it. In addition, there were problems in the operation, and the people did not buy it, and Lenovo's pricing strategy soon became a strong proof of the "conscience of American imperialism" and "traitor".

During the sensitive period, from "carrying the banner of national industry" to "not only a Chinese company"...

The people are not so tolerant of "talking business"!

Since it has carried the banner of national enterprises, don't say that it is a global large enterprise!

British Prime Minister Theresa May once said the truth in a big way: "If you fantasize that you are a citizen of the world, then you do not belong to any country." ”

Whether it is a business or a public figure, everyone is facing sides, and the ambiguous space is greatly compressed.

Zhang Junsheng and Yuehua have always kept this in mind!

……

The second forum was a new frontier of cooperation between Chinese films and Hollywood.

Zhang Junsheng said a lot of things yesterday, and he didn't want to speak much today, so he mainly served as an audience.

Besides, Arima Xiaokang is here, it's good that he is in charge of watching the show!

Harvey Weinstein talked about a bunch of things about the cooperation between Chinese films and Hollywood, especially "The Great Wall", "Super Body"...

Zhang Junsheng couldn't help but speak: "The North American box office of "The Great Wall" exceeded 100 million, which seems to be very good, but under the premise of spending 60 million US dollars on publicity, Americans have no interest in foreign culture!"

"As for "Super Body", it is soft science fiction and not representative!"

"The success of "Crouching Tiger, Hidden Dragon" and "Hero" in North America shows that cooperation between China and Hollywood is a win-win business..."

"That was 10 years ago, can you give an example?"

Before Zhang Junsheng finished speaking, Ma Xiaokang relayed: "I know Harvey, he is used to dealing with Chinese. As soon as a Chinese film arrived on the international market, he announced that he would buy out the overseas distribution rights for $8 million and pay a deposit of $200,000 first. When the other buyers withdrew, he told the filmmaker, I don't want to buy this film anymore, and he gave up the $200,000 deposit. forced the filmmaker to sell him at a low price of $1 million. In the past, many Chinese directors and producers regarded Harvey as a savior. But if you mention Harvey to them now, a lot of people will just say, 'Oh, liar.'"

The audience burst into laughter, and Harvey's face was a little embarrassed...

Zhang Junsheng added: "Don't underestimate Harvey's role, Hollywood is actually not big, generally a round of bargaining, everyone comes back to fight, but once it is withdrawn, it is difficult to find a second distributor!"

""Wuji" directed by Brother Kai and "Night Banquet" directed by Ma Xiaokang have all experienced this kind of encounter..."

Ma Xiaokang said: "In fact, the stories filmed by Chinese are best shown to the Chinese people, if you always want to let the French audience understand it when filming, then it is estimated that the lines are not good to write." was originally quite humorous, but in the end it turned into a glass of boiled water. If you look at Woody Allen, when he made the movie, he must have never considered whether the Chinese audience could understand it, only whether the New York audience could understand it. ”

After that, he started to attack censorship again, saying a whole bunch of...

"The writer Ah Cheng once said that we are all dancing in shackles. Since Chinese directors are like this, they are not competitive in the international market at all, and they are also in an unfair state. ”

The reporter asked Zhang Junsheng to speak.

Zhang Junsheng glanced at Ma Xiaokang, and then said: "The so-called "dancing in shackles", which era and country it is, is not a specific feeling at a certain time and place. ”

"For example, in the United States, you can question a certain president, a certain tycoon, but you can't question the American spirit, you can't question God, you can't question universal values, which is far stricter than China. ”

"Gelu poetry is shackles, which produced Li Du, and Hu Shi, who advocates freedom, surpassed Li Du?"

"A lot of people complain about restrictions all day long, but when the restrictions are lifted, can you really shoot well?

This does not mean to defend "shackles", but to show that, on the one hand, shackles exist in an absolute sense and cannot disappear, and on the other hand, it is a bit boring to blame the censorship system for not producing works. ”

"Of course, I also think that the scale should be loosened a little, at least let us be in the same position as the imported film, otherwise we really can't confront them head-on!"