Chapter 371 is so popular that it follows countless trends!

In the following three days, Chronos Airlines studied the reform plan proposed by Li Zetian in detail, and further optimized and perfected it!

A month later, in the highly competitive aviation market, Chronos Airlines has achieved proud results, with a performance increase of more than 60%, causing a sensation in the industry and focusing on global attention!

The world's major airlines were dumbfounded and held meetings to analyze the secret of the success of Chronos Airlines!

The media was also shocked!

"Chronos Airlines Implements Low Price Strategy and Wins American Airlines Supremacy!"

Chronos Airlines is the originator of the "low-cost airline" business model in the civil aviation industry, and the rest of the airlines are following suit!"

《Chronos· After the acquisition of United Airlines and American Army Airlines, Li was determined to reform and blaze a new trail in the sluggish U.S. aviation market, successfully creating a low-price market !!"

……

For a time, Chronos Airlines became known as a "low-cost airline".

John Bob, an economics critic at Harvard University, couldn't help but say on a show: "Chronos· Li is a super genius, a small initiative that saved the American airline industry, breaking the long-standing high fare rules of the American airline industry, and its low price policy has made the plane a fast and comfortable 'airbus' !! between cities in the true sense of the word."

"Even ...... Chronos Airlines tickets can compete with coach prices!"

Chronos Airlines' low-price policy has truly benefited the public, so the American people have applauded!

“Chronos· Well done Li, the plane ticket is so low, it saves a lot of money for people like me who are on a long-term business trip!"

"Chronos· Li has done a good thing for us Americans!"

"Support for Chronos· Li, support Chronos Airlines!"

……

At the beginning, many people questioned Li Zetian, saying that he had acquired airlines across borders, and laymen guided insiders, and Chronos Airlines would definitely be finished. However, I never thought that Li Zetian would be able to break the situation of the American aviation market so quickly and create a new model of aviation management!

At this time, inside Chronos Airlines.

Li Zetian was talking to the company's CEO, Rich Arthur.

“Mr· The official website of Chronos has been built, and users can book tickets online. In addition, there is a partnership with TripAdvisor, where users can book flights directly on the TripAdvisor website. Rich Arthur said.

"Hmm. Li Zetian nodded.

Rich Arthur continued: "At your request, Chronos Airlines has invited a number of powerful airlines around the world to form a 'Star Alliance' that will integrate the route network, lounges, check-in, ticketing and other services to enhance !! customer's travel experience wherever they are in the world!"

As Rich Arthur spoke, he couldn't help but show admiration in his eyes when he looked at Li Zetian.

When Li Zetian first proposed Star Alliance, Rich Arthur was shocked, this is to create the world's first global airline alliance, Rich Arthur has never thought about it before.

As soon as the low-price policy came out, the outside world thought that Chronos Airlines seemed to have given up international flights!

Wrong!

Miss by a mile!

It is not to give up at all, but to cooperate with aviation giants in other countries by establishing Star Alliance, which will not only reduce costs, but also develop more users!

"At present, Lufthansa and Air Canada have made it clear that they are willing to join Star Alliance!" said Rich Arthur.

"What about the Chinese side?"

"I have sent invitations to China Southern Airlines, China Eastern Airlines, and Cathay Pacific Hong Kong, and they have not yet responded. ”

Li Zetian nodded, he hasn't replied yet, it doesn't mean that they won't join, this kind of alliance that is beneficial to everyone shouldn't refuse.

"Oh, Mr. Arthur, Cathay Pacific Hong Kong is the largest airline in Hong Kong, right?" asked Li Zetian suddenly.

"Yes, Mr. Li。 Rich Arthur nodded and replied, "Cathay Pacific has Hong Kong International Airport as its hub, and its subsidiaries, including Hong Kong Dragon Airlines and AHK Airlines, basically monopolize the Hong Kong aviation market. ”

"If you talk to the major shareholder of Cathay Pacific, you will say that Chronos wants to take a stake in Cathay Pacific!!" Although this was a temporary idea, Li Zetian thought that Hong Kong was also one of his base camps, and if he could master Hong Kong's airlines, it would still be very beneficial to himself. In addition, Hong Kong is very prosperous, belongs to the Asian financial center, the aviation industry is very developed, invest in airlines, and make sure you don't lose money!

"Okay, Mr. Li, how many shares are you going to control?" asked Rich Arthur.

"Cathay Pacific's majority shareholder is the Swire Group?"

"Yes. ”

Li Zetian frowned slightly, and thought about it carefully, historically, Swire and Jardine Matheson, Hutchison, and Wheelock were once called the "Four Great Foreign Firms in Hong Kong", but Swire is different from the other three foreign firms, it is very low-key, it is more like a hidden business tycoon, with strong strength.

Cathay Pacific has a monopoly on Hong Kong's aviation market! As everyone knows, if you describe the market as a monopoly, it is a high profit, and the Swire Group will naturally not sell Cathay Pacific.

"You don't have to have absolute control, just have a certain right to speak!"

If Swire Group is smart, it will definitely be willing to accept such conditions, and if Li Zetian is one of the major shareholders of Cathay Pacific, he can provide more help than imagined, including contacts, resources, various cooperation, and so on.

Who in the world does not know that Space Exploration Company was founded by Li Zetian, the company is developing a new civil airliner, if Li Zetian is one of the major shareholders of Cathay Pacific Airways, its new aircraft purchase price must be much cheaper!

In addition, the Swire group is also afraid that after rejecting Li Zetian, he will support other airlines in Hong Kong and then compete with Cathay Pacific Airways!

Sure enough, just two days later, Cathay Pacific accepted the acquisition of Chronos Airlines, offering to sell a 30% stake in an investment of only HK$4 billion.

“Mr· Li, or are you face-saving!! as far as I know, other companies have also offered Cathay Pacific a stake in Cathay Pacific and offered a higher price, but they have all been rejected. The price we offered was not too high, but they all agreed, and they were willing to sell 30% of the shares!" Rich Arthur said by phone.

The corners of Li Zetian's mouth rose slightly, and he smiled faintly: "Okay, I know." ”

Just kidding, who is my brother, the richest man in the world, a giant in the aerospace industry, a Hong Kong technology tycoon, and a real estate tycoon...... Don't say it, if my brother stomps his feet, Hong Kong will tremble, can Swire Group not give face?

After hanging up the phone, Li Zetian called Bill Gates and Warren Buffett respectively to discuss the launch of the TripAdvisor website.

Now, the hotels and airlines are basically done, and the TripAdvisor travel website can be officially launched!

During this period, TripAdvisor's business staff spread all over the world, and in addition to the hotels and airlines under Li Zetian's name, there are actually many more hotels and airlines that have become TripAdvisor partners. There are also a number of attraction management companies that have partnered with TripAdvisor, allowing users to book attraction tickets on the TripAdvisor website.

As the saying goes, it's hard to get started.

However, when TripAdvisor's sales staff took the cooperation contracts of Chronos Airlines, Hilton Hotels, Intercontinental Hotels and other companies to negotiate business with other companies, the difficulty was instantly reduced. Coupled with the fact that these companies cooperate with TripAdvisor, in fact, TripAdvisor is doing business for them, which is already beneficial and harmless, so why not agree?

……

On June 1st, Children's Day, TripAdvisor was officially launched, and at the same time, around 10 a.m., a press conference was held.

And Bill Gates and Warren Buffett attended the conference.

As for Li Zetian?

He doesn't dare to go, if he goes, the global media must not go crazy, and the world's businessmen must not be excited!

Wow, Chronos· Li has established a company again, and it's an Internet company, everyone, plagiarism, fuck it, let's also open a travel website company!

The company has just opened, and a user has not yet faced countless competitors, and you say that the pressure is not great!!

However, considering that after the release of TripAdvisor, it needs to attract the attention of the media and the industry, but it will not cause too much plagiarism, so let Bill Gates and Buffett go to the press conference. The presence of the two of them is enough to demonstrate the strength of TripAdvisor, so that more potential partners can reach out to TripAdvisor. The world is so big, where can TripAdvisor's salesmen be busy? If you want to make your business bigger, you don't take the initiative to talk about it, but customers take the initiative to come to talk.

After the press conference, Li Zetian watched live TV at home.

The scene was sensational, and the guests were stunned!

Although Bill Gates and Warren Buffett's fame in the United States is not as good as Li Zetian, they are also extremely famous!

Let's talk about Bill Gates, who is young, only in his thirties, because he holds more than 12.5% of Microsoft's shares and is worth one or two billion US dollars, he has become one of the top ten richest people in the world, the idol of countless young people in the United States, and the darling of the media!

Warren Buffett is not simple, countless investment myths have created a Berkshire Hathaway company that is almost approaching hundreds of billions of dollars, which is really a mess!

The reporters couldn't help but be excited, their faces were red, the CEO of Microsoft and the CEO of Berkshire Hathaway joined forces to create the TripAdvisor travel website, which is simply explosive news! Well, fortunately, these reporters did not know that Li Zetian was also involved......

As soon as TripAdvisor was released, Li Zetian began to use his own resources to make full efforts.

Online:

Internet dial-up software pop-up ads.

2. Microsoft's Netscape browser pop-up ads.

3. Yahoo website homepage promotion.

4. Amazon homepage promotion.

Search for keyword promotion, but when searching for tourism-related terms such as attractions, hotels, restaurants, flights, etc., TripAdvisor must be ranked in the top three columns on the search page.

6. Promote the homepage of the official websites of major hotels, airlines, restaurants, and scenic spots.

7. All kinds of advertorials.

Email marketing promotion.

……

The online promotion is terrifying, but to do promotion, you still have to collect money, anyway, TripAdvisor has a registered capital of 110 million US dollars.

As for offline promotion, it's much simpler, all partner hotels have printed flyers and placed them in every room.

In fact, online promotion has become ubiquitous, and as long as you go online, you will definitely come into contact with TripAdvisor ads.

That afternoon, TripAdvisor was on fire!

At least millions of netizens have clicked on the TripAdvisor website, and the photos of scenic spots, luxury hotels, and specialty restaurants have all attracted people.

"Wow, it's so beautiful, I didn't even know there was such a beautiful place in the world. Honey, shall we go here for a vacation~~?"

"Good!"

Oh, you can also book flights and hotels on TripAdvisor, and Bill Gates and Warren Buffett endorse TripAdvisor, so it won't be a lie!"

……

The next day, TripAdvisor sparked a global buzz!

The headlines in the world's mainstream media are largely dominated by TripAdvisor.

"On June 1st, TripAdvisor was launched, setting off a global travel storm!!

"Shocked, shocked, shocked! TripAdvisor's travel site surpassed $2.5 million in transactions and more than 10,000 users on its first day of launch!"

……

June 2nd, Beverly Hills.

Bill Gates, Warren Buffett and Li Zetian sat down for a drink.

Warren Buffett looked incredulous, took a sip of red wine, and said in surprise: "I didn't expect TripAdvisor to be so popular!!"

Li Zetian calmed down a lot, and said slowly: "We have made so many preparations before, and it is also appropriate that DVISOR can achieve such great results." We'll take a 10% commission, which is $250,000, okay!"

Buffett exclaimed in dismay, "It's okay?!! no, Mr. · In the future, the number of Internet users will increase, and TripAdvisor will be a huge cash cow!!

"Calm down, Warren Buffett," Bill Gates said with a smile, "Hehe, for Chronos, I naturally think it's okay, you don't know how much wealth he has! It's the acquisition of hotels, and the acquisition of airlines, and right now, TripAdvisor is on fire, and hotels and airlines are making more." You know, most of the hotel companies that TripAdvisor works with are his property. ”

"Also, we can't compare with him!

When Li Zetian heard this, he smiled bitterly, are you so buried?

Picking up the wine glass, Li Zetian took a big sip, and immediately said seriously: "TripAdvisor is on fire, there will definitely be companies that follow the trend, we can't relax! In the future, we will have to think of some ways to increase user stickiness!"

Bill Gates nodded, frowned slightly, and said: "Travel websites do have poor user stickiness, whose travel websites are cheaper, I'm afraid it's easier to attract users!"

"The price war is inevitable!" Li Zetian said very firmly, "But just fight, who is afraid of whom! It's just that, in addition, there must be something to retain users!"

……

When Li Zetian and the three of them were discussing here, someone had already started to register a company and develop a travel website similar to TripAdvisor. Uh, this Nima is only the second day, the next day!!