Chapter 370: Let's engage in a low-price market

Suddenly, a bronze door slowly opened, and the reporters guarding the door were startled.

"It's Chronos· Li, he's out!" someone shouted.

When I boarded, everyone looked this way.

After a while, the gate was crowded.

Looking at such a large group of people, Li Zetian smiled bitterly in his heart.

However, as soon as he thought of what he was doing here, Li Zetian immediately sank and said in a deep voice: "Hello media reporters!"

“Chronos· Hello Li, is Global International Hotel Investment Management related to you? Are you the big boss behind the scenes?"

"Recently, there has been frequent news of hotel acquisitions, please ask Chronos· Li, how many hotels has Global International Hotel Investment Management acquired so far?

"As far as we know, the global international hotel investment management company has acquired a number of powerful hotel groups such as Intercontinental Hotels, Hilton Hotels, Four Seasons Hotels, Peninsula Hotels, and Super Eight Hotels, with tens of billions of dollars! In addition, many small and medium-sized hotels have also been acquired......

Li Zetian pressed his hand and signaled everyone to be quiet.

The reporters immediately shut up and quietly watched Li Zetian.

Li Zetian glanced around at everyone and said indifferently: "That's right, the boss behind the global international hotel investment management company is indeed me!"

As soon as the words fell, the scene was in an uproar!

Speculation is speculation after all, and hearing Li Zetian admit it himself, everyone couldn't help but feel excited and shocked!

Reporters asked questions one after another, wanting to ask more about the situation.

Li Zetian shook his head and said, "It's time for you to know, I've already told you, as for other things...... It's a trade secret!"

After speaking, Li Zetian walked into the door.

In the end, a black-clothed bodyguard was left to say coldly to everyone: "Everyone, please go back, if you block the door like this again, we will call the police!!"

Hearing that the other party was going to call the police, the reporters shook their heads and regretted that they couldn't get more news, and left one after another.

However, Li Zetian was able to admit his identity, but it was shocking enough!

The reporters immediately rushed back to write the press release.

That night, as soon as the news came out, it shook the world!

United States.

"Oh my God, the owner of Global International Hotel Investment Management is Chronos· Li, awesome!!"

"Tsk, isn't the Hilton now part of the Chronos· it, it's amazing, it's a hotel giant in a blink of an eye!"

"Rich!"

……

United Kingdom.

"Uh...... InterContinental Hotel has also been included in the Chronos· Li acquired?!Damn,Chronos· Founded in 1777, InterContinental Hotels Group owns major brands such as InterContinental Hotels & Resorts, Holiday Inn Hotels & Resorts, Crowne Plaza, Holiday Inn Express, Hotel Indigo, etc., operating two or three thousand hotels around the world!"

"The number one tycoon in the hotel industry must belong to Chronos· Li!"

“……”

In Hong Kong, The Peninsula Hotel was acquired, causing heated discussions.

"The Peninsula is the oldest surviving hotel in Hong Kong, and one of the most luxurious and famous hotels in Hong Kong and the world. Li bought it! Li is already influential in Hong Kong, and now he's buying The Peninsula, which is awesome!"

Originally owned and operated by the British-Jewish Kadoorie family, The Peninsula has been doing well and new Peninsula hotels are being built around the world. Obviously, The Peninsula is the main property of the Kadoorie family, and it has been handed over!"

"Maybe Chronos· Li gave a lot of money, which made the Kadoorie family moved......"

Sai Kung, the largest and most luxurious villa in Hong Kong.

Xiao Zhixuan looked at the TV news and suddenly said in surprise: "Look, the news says that our son has bought the Peninsula Hotel! I heard that the most luxurious hotel in Hong Kong is the Peninsula Hotel, let's take a time to take a look." ”

"Uh, good, good. ”

……

Beverly Hills, USA.

Li Zetian was pondering, he bought so many hotels, in fact, it is not much, the world is so big, and there are still many places that need hotels.

It's 1993, and the scale of Hilton, InterContinental, Four Seasons, and Peninsula is far less than that of Li Zetian, and even in 2016, these hotels have not stopped, but are still expanding rapidly!!

Clearly, tourism has been booming.

"At this moment, the tourism industry in many countries has not developed, and countless scenic spots have not been developed, so naturally, there are no hotels there that can be directly purchased, which requires them to build their own hotels! As a service industry, good service is the first place, which requires a large number ......of service industry-related talents, such as waiters, cooks, housekeepers, maids, etc., such as waiters, cooks, housekeepers, maids, etc., and so on," Li Zetian muttered.

At this time, Li Zetian's mind flashed, Japan's service industry can be described as world-class, for example, Japanese women are gentle and docile, which is especially suitable for engaging in the service industry.

If you establish a training institution for hotel employees in Japan and then send Japanese women to all over the world, you can increase the number of hotel personnel and improve the quality of service; second, Japanese women go to work and live abroad, marry and have children with locals, which is equivalent to reducing the Japanese population.

Li Zetian is full of malice towards Japan.

In business, Japanese companies are his competitors.

Emotionally, Li Zetian was haunted by Japan's invasion of China.

Therefore, it is not surprising why Li Zetian often suppresses Japanese companies.

turned on the phone, typed quickly, and after a while, Li Zetian wrote a plan, and then printed a copy.

At this time, Dongfang Yuqin walked in from outside, and Li Zetian shouted: "Yuqin, come here, I have a plan here, you can explain it later!"

Dongfang Yuqin took the plan and looked at it, and couldn't help laughing.

“Mr· Li, you're going to get a lot of Japanese women!"

"Hmm. Li Zetian nodded and said, "Japan has such a large population, and we don't care about this! What's more, we have established a service industry training institution in Japan to help Japanese women find employment." Since the outbreak of the stock market crash in 1990, Japan's economy has not been as good as before, and there is a lot of pressure on employment there!"

Dongfang Yuqin smiled: "It makes sense, but what does the brainwashing mentioned in the plan mean?"

Li Zetian said with a smile: "Isn't this to prevent Japanese female spies, for example, some guests with status come to the hotel, and the most contact with them is naturally the waitress or maid, if they deliberately approach the guests and inquire about the news, do you say it is not easy?"

"Ahem!!"

After a pause, Li Zetian coughed twice with a dry smile and said, "If they can be used by me, then they will become my eyeliner and collect intelligence for me!"

"That's just as well. Dongfang Yuqin nodded, "However, the age of enrollment should not be too large, otherwise the success rate of brainwashing is very low." ”

"It's nature. ”

"Alright, I'll arrange it now. By the way, what's the name of the training institution?"

"Well, whatever, you guys think about it. Li Zetian said.

"Well, okay. ”

Watching Dongfang Yuqin leave, this matter is decided. Of course, in addition to recruiting Japanese women in the service industry, Li Zetian will also provide some jobs for orphans taken in by L.Y Orphanage, and then recruit some local employees in the local area.

……

As soon as April passed, Global International Hotel Investment Management Company reined in and did not continue to acquire other hotels.

Li Zetian ordered all his hotels to cooperate with TripAdvisor, upload information, and sign cooperation agreements.

As a result, TripAdvisor only has to conquer other hotels, reducing a lot of tasks.

If the website is online now, it is also possible.

However, Li Zetian still feels that things should be done perfectly, and as soon as TripAdvisor is released, it will make a sensation all over the world!

At present, the hotel has been basically completed, and Li Zetian began to plan the acquisition of the airline.

Dongfang Yuqin has registered an offshore company in the Cayman Islands for Li Zetian, which is called Chronos Airlines.

No matter how low-key it is, others can guess it, as the old saying goes, just do it!!

So, on May 5th, the sky was clear, and Li Zetian asked people to officially launch an acquisition of United States and Continental Airlines!

As soon as the news came out, it once again caused a sensation in the United States.

"I can't believe this Nima, this front foot has acquired so many powerful hotels, and the back foot has to buy such the third and fourth largest airlines in the United States!"

", Chronos· How rich Li is, he donated $10 billion some time ago!"

"Convinced, I'm convinced, kneel for the rich!"

“Chronos· Li is really not ordinary rich, he is super super super rich!"

“……”

There was a lot of talk.

The media rushed to report on it.

《Chronos· After Li gets involved in the hotel industry, he wants to get involved in aviation, what do you want?"

According to expert analysis, Chronos· Li's acquisition of the airline is related to SpaceX!"

"U.S. airlines will face the toughest competition in history!"

"Once United Airlines and Continental Airlines merge into one, they will overtake American Airlines and become the largest airline in the United States!"

At this time, Bill Gates and Warren Buffett were happy.

"Hahaha, Chronos is buying airlines again, and TripAdvisor will be able to book flights directly from the Internet in the future. ”

In the Starbucks café, Bill Gates and Warren Buffett were drinking coffee and talking and laughing.

Warren Buffett took a deep breath and said with emotion: "I didn't have confidence in TripAdvisor before, after all, I wasn't very optimistic about Internet technology companies, but now I see Chronos· Li is buying hotels and airlines, and I immediately feel confident!"

Bill Gates said with a smile: "I am a college classmate with him, and I know a little more about him than you, Chronos is a genius that ordinary people can't even imagine, even in Harvard University, which is full of talents, no one can compare with him! Over the years, I have carefully analyzed him, as long as it is what he wants to do, he will definitely succeed!"

After speaking, Bill Gates sighed slightly: "Born in the same era as him, it is destined to be bleak!"

Warren Buffett drank a cup of strong coffee, a little bitter, he also empathized with Bill Gates's thoughts, Berkshire Hathaway is so awesome, from a small company of hundreds of thousands of dollars to tens of billions of dollars, it has undoubtedly created a legend, but in the face of Li Zetian's achievements, it is almost not worth mentioning. Moreover, even one of the major shareholders of Berkshire Hathaway is Li Zetian.

……

Time passed day by day, and every day the news reported Li Zetian's shocking move.

A month later, both United Airlines and Continental Airlines were wholly owned by Chronos Airlines for a total purchase price of just $8.5 billion. The main reason for the low purchase price is that in the 90s, the American aviation market was sluggish and there was a lot of competition.

At this moment, Li Zetian came to the headquarters of the former United Airlines Company.

Conference room.

Li Zetian sat in the first place, looking around at everyone, in addition to the main management of United Airlines, the management of Continental Airlines also came.

After a while, Li Zetian said: "In the future, United Airlines and Continental Airlines will become one, integrate resources, and work together to build the world's top airline." The name of the new company will henceforth be Chronos Airlines!"

Bang Bang Bang !!

After Li Zetian, the big boss, finished speaking, everyone immediately applauded wildly.

The owner said it well!

The owner was awesome!

Li Zetian took a sip of water, put down the cup, and said: "Now that the aviation market is sluggish, I think the main reason is that the ticket price is too high, so the ticket price of Chronos Airlines will be reduced in the future!"

“Mr· At this time, a middle-aged man sitting on Li Zetian's right side spoke, "The ticket is already very low, if it is lowered again, the company will not be able to make money!"

Others chimed in.

"Yes, Mr. Li, if the price is reduced, it will not be profitable!"

"We should think of other ways......"

When Li Zetian heard this, he thought about it, these people are professionals after all, and they know better than him. In his memory, he felt that American Airlines was following a low-price strategy.

Long distances, expensive airfares.

Short haul, cheap airfare.

Low prices are not only related to air tickets, but also to travel.

In an instant, Li Zetian's brain flashed.

"Everyone, please listen to me!!" Li Zetian said loudly, "What you said is very reasonable, if the ticket price of long-distance or international flights is reduced, it will not make any money." So, let's go and conquer the low-price market!"

"Low-price market?" everyone couldn't help but wonder when they heard this.

Li Zetian explained with a smile: "Hehe, instead of going head-to-head with the major American airlines, it is better to directly occupy the low-cost market with huge potential! We only open short- and medium-haul point-to-point routes, and there are no long-haul flights, let alone international flights. The time is short and the shifts are intensive. ”

"In general, if a passenger misses an airline flight, they can take the company's next flight an hour later. The high frequency of flights is not only convenient for passengers who have to travel through major cities in the United States every day, but more importantly, the reduction of unit costs on this basis is the market positioning that our airline is pursuing. By sharing information with airlines, we can provide better connecting services!!"

When everyone heard this, their eyes lit up, and their performance was very shocking, and when they looked back, I go, are you aviation professionals, or are we aviation professionals, such a good idea, why didn't we think of it?

?